Is Washington, Illinois Good for Airbnb Investment?

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Washington, Illinois Airbnb Investment Overview

Is Airbnb a Good Investment in Washington, Illinois?

Investing in Airbnb properties in Washington, Illinois, presents a modest but potentially stable investment opportunity. Current market conditions in Washington, a smaller city, are characterized by steady, rather than rapid, growth in property values, making it a less volatile market than major metropolitan areas. Tourism trends are primarily driven by local events, regional visitors, and those seeking a quieter alternative to larger cities. While Washington doesn't attract the massive tourist influx of a major destination, its consistent local appeal supports a niche market for short-term rentals. Property values are generally more affordable compared to state or national averages, which can reduce the initial investment barrier. The investment potential lies in catering to specific local demand, such as visitors for family events, temporary workers, or those exploring central Illinois, rather than relying on large-scale tourism. Therefore, a careful assessment of local demand and competitive pricing would be crucial for a profitable Airbnb investment in Washington, Illinois.

How Much Does an Average Airbnb Earn in Washington?

Average Airbnb earnings in Washington, Illinois typically range from $800 to $2,200 per month, with most hosts earning between $1,200 to $1,800 monthly depending on property type and location within the city. Seasonal variations show peak earnings during summer months and fall festival seasons, with revenues increasing by approximately 25-40% during these periods, while winter months typically see a 15-20% decrease in bookings and rates. Properties closer to downtown Washington or near popular attractions like the Washington Park District facilities tend to command higher nightly rates of $75-120, while suburban listings average $50-85 per night. Key factors affecting earnings include property size (with 2-3 bedroom homes performing best), amenities like hot tubs or fire pits, proximity to Peoria metropolitan area attractions, and the host's responsiveness and review ratings. The market benefits from Washington's position as a charming small town destination for visitors exploring central Illinois, business travelers to the greater Peoria area, and guests attending local events, though competition has increased as more hosts enter the market. Revenue optimization strategies include maintaining high cleanliness standards, offering competitive pricing during peak demand periods, and marketing unique local experiences to differentiate from standard hotel accommodations.

Airbnb Return on Investment in Washington

Airbnb investments in Washington, Illinois typically generate ROI between 8-12% annually, with higher-end properties near Peoria potentially reaching 15% due to business traveler demand and proximity to major employers like Caterpillar. The average payback period ranges from 8-12 years depending on initial investment and occupancy rates, which average around 60-70% annually in this smaller market. Properties averaging $150-200 per night with 15-20 bookings monthly can generate $2,700-4,000 in gross revenue, though seasonal fluctuations significantly impact winter months. Compared to traditional long-term rentals yielding 6-8% ROI in Washington's rental market, short-term rentals offer 2-4 percentage points higher returns but require substantially more active management, higher operating costs including cleaning fees, utilities, and platform commissions that typically consume 25-35% of gross revenue. The local market benefits from corporate housing demand and weekend leisure travelers, but faces competition from established hotels and limited tourist attractions, making location selection and property differentiation crucial for achieving optimal returns in this mid-sized Illinois community.

Average Airbnb Occupancy Rate in Washington

Washington, Illinois experiences average Airbnb occupancy rates of approximately 55-65% annually, with significant seasonal variations that peak during summer months (June-August) at 70-80% occupancy due to increased tourism and outdoor activities, while winter months (December-February) typically see lower rates around 40-50%. Spring and fall shoulder seasons maintain moderate occupancy levels of 60-65%, with particular strength during local festivals and events. Peak booking periods align with major holidays, summer vacation season, and autumn foliage viewing times, while the lowest occupancy occurs during harsh winter weather periods in January and February. Compared to Illinois state averages of approximately 60-70% and national Airbnb occupancy rates of 65-75%, Washington performs slightly below these benchmarks, reflecting its smaller market size and limited tourist attractions compared to major metropolitan areas like Chicago or popular vacation destinations, though the city benefits from its proximity to Peoria and appeals to business travelers and visitors to nearby attractions.

Best Neighborhoods for Airbnb in Washington

The downtown Washington area offers excellent Airbnb potential due to its proximity to the historic courthouse square, local festivals, and walkable restaurants and shops, attracting both business travelers and tourists seeking small-town charm. The neighborhoods near Washington Community High School and sports complexes draw visiting families for tournaments and school events, providing steady weekend bookings. Areas close to the Illinois River and Detweiller Park appeal to outdoor enthusiasts and families visiting for recreational activities, fishing, and hiking, with properties commanding premium rates during peak seasons. The residential neighborhoods around Northmoor Country Club attract golf enthusiasts and upscale visitors willing to pay higher nightly rates for proximity to the course and peaceful suburban setting. Properties near the Washington Square Mall and commercial district benefit from business travelers and shoppers seeking convenient accommodations with easy access to dining and retail. The historic residential areas with Victorian and early 20th-century homes near the city center offer unique character properties that photograph well and appeal to guests seeking authentic small-town experiences. Neighborhoods along the outer residential areas provide affordable investment opportunities with lower purchase prices while still maintaining proximity to Washington's main attractions and easy highway access for guests traveling to nearby Peoria or other regional destinations.

Short-term Rental Regulations in Washington

Short-term rental regulations in Washington, Illinois vary significantly by municipality, with most cities requiring business licenses and registration through local authorities, typically costing $50-200 annually with renewal processes handled by city clerks or planning departments. Occupancy limits generally follow the "2+1 rule" allowing two guests per bedroom plus one additional guest, with maximum occupancy rarely exceeding 8-10 people depending on property size and local fire codes. Owner-occupancy requirements are uncommon in smaller Illinois municipalities, though some cities like Chicago require hosts to be present during rentals or live on-site for multi-unit properties. Zoning restrictions typically limit short-term rentals to residential zones (R1, R2) and commercial districts, with many municipalities prohibiting them in multi-family zones or requiring special use permits in certain areas. Registration processes usually involve submitting applications with property details, insurance documentation, emergency contact information, and paying applicable fees, with some cities requiring annual inspections or compliance certifications. Recent regulatory changes since 2022-2023 have included stricter noise ordinances, mandatory 24/7 local contact requirements, enhanced parking regulations requiring one space per two guests, and increased penalties for violations ranging from $500-2500, with some municipalities implementing point-based systems that can result in permit revocation after multiple infractions.

Short-term Rental Fees and Taxes in Washington

Short-term rentals in Washington, Illinois are subject to several fees and taxes including the state lodging tax of 6% on gross rental receipts, plus local hotel/motel taxes that typically range from 2-4% depending on the municipality. Property owners must obtain a business license which costs approximately $50-100 annually, and may need a special short-term rental permit costing around $100-200 per year. Tourism or destination marketing taxes of 1-2% may apply in certain areas. Additionally, operators must collect and remit state sales tax of 6.25% plus local sales taxes ranging from 0.25-3%, and income from rentals is subject to standard state income tax of 4.95% and federal income taxes. Some municipalities may require additional registration fees of $25-75, inspection fees of $50-150, and zoning compliance fees of $100-300. Property taxes may also increase if the property is reclassified from residential to commercial use, potentially adding 10-20% to annual property tax bills.

Is Airbnb a Good Investment in Washington, Illinois?

Investing in Airbnb properties in Washington, Illinois, presents a modest but potentially stable investment opportunity. Current market conditions in Washington, a smaller city, are characterized by steady, rather than rapid, growth in property values, making it a less volatile market than major metropolitan areas. Tourism trends are primarily driven by local events, regional visitors, and those seeking a quieter alternative to larger cities. While Washington doesn't attract the massive tourist influx of a major destination, its consistent local appeal supports a niche market for short-term rentals. Property values are generally more affordable compared to state or national averages, which can reduce the initial investment barrier. The investment potential lies in catering to specific local demand, such as visitors for family events, temporary workers, or those exploring central Illinois, rather than relying on large-scale tourism. Therefore, a careful assessment of local demand and competitive pricing would be crucial for a profitable Airbnb investment in Washington, Illinois.

How Much Does an Average Airbnb Earn in Washington?

Average Airbnb earnings in Washington, Illinois typically range from $800 to $2,200 per month, with most hosts earning between $1,200 to $1,800 monthly depending on property type and location within the city. Seasonal variations show peak earnings during summer months and fall festival seasons, with revenues increasing by approximately 25-40% during these periods, while winter months typically see a 15-20% decrease in bookings and rates. Properties closer to downtown Washington or near popular attractions like the Washington Park District facilities tend to command higher nightly rates of $75-120, while suburban listings average $50-85 per night. Key factors affecting earnings include property size (with 2-3 bedroom homes performing best), amenities like hot tubs or fire pits, proximity to Peoria metropolitan area attractions, and the host's responsiveness and review ratings. The market benefits from Washington's position as a charming small town destination for visitors exploring central Illinois, business travelers to the greater Peoria area, and guests attending local events, though competition has increased as more hosts enter the market. Revenue optimization strategies include maintaining high cleanliness standards, offering competitive pricing during peak demand periods, and marketing unique local experiences to differentiate from standard hotel accommodations.

Airbnb Return on Investment in Washington

Airbnb investments in Washington, Illinois typically generate ROI between 8-12% annually, with higher-end properties near Peoria potentially reaching 15% due to business traveler demand and proximity to major employers like Caterpillar. The average payback period ranges from 8-12 years depending on initial investment and occupancy rates, which average around 60-70% annually in this smaller market. Properties averaging $150-200 per night with 15-20 bookings monthly can generate $2,700-4,000 in gross revenue, though seasonal fluctuations significantly impact winter months. Compared to traditional long-term rentals yielding 6-8% ROI in Washington's rental market, short-term rentals offer 2-4 percentage points higher returns but require substantially more active management, higher operating costs including cleaning fees, utilities, and platform commissions that typically consume 25-35% of gross revenue. The local market benefits from corporate housing demand and weekend leisure travelers, but faces competition from established hotels and limited tourist attractions, making location selection and property differentiation crucial for achieving optimal returns in this mid-sized Illinois community.

Average Airbnb Occupancy Rate in Washington

Washington, Illinois experiences average Airbnb occupancy rates of approximately 55-65% annually, with significant seasonal variations that peak during summer months (June-August) at 70-80% occupancy due to increased tourism and outdoor activities, while winter months (December-February) typically see lower rates around 40-50%. Spring and fall shoulder seasons maintain moderate occupancy levels of 60-65%, with particular strength during local festivals and events. Peak booking periods align with major holidays, summer vacation season, and autumn foliage viewing times, while the lowest occupancy occurs during harsh winter weather periods in January and February. Compared to Illinois state averages of approximately 60-70% and national Airbnb occupancy rates of 65-75%, Washington performs slightly below these benchmarks, reflecting its smaller market size and limited tourist attractions compared to major metropolitan areas like Chicago or popular vacation destinations, though the city benefits from its proximity to Peoria and appeals to business travelers and visitors to nearby attractions.

Best Neighborhoods for Airbnb in Washington

The downtown Washington area offers excellent Airbnb potential due to its proximity to the historic courthouse square, local festivals, and walkable restaurants and shops, attracting both business travelers and tourists seeking small-town charm. The neighborhoods near Washington Community High School and sports complexes draw visiting families for tournaments and school events, providing steady weekend bookings. Areas close to the Illinois River and Detweiller Park appeal to outdoor enthusiasts and families visiting for recreational activities, fishing, and hiking, with properties commanding premium rates during peak seasons. The residential neighborhoods around Northmoor Country Club attract golf enthusiasts and upscale visitors willing to pay higher nightly rates for proximity to the course and peaceful suburban setting. Properties near the Washington Square Mall and commercial district benefit from business travelers and shoppers seeking convenient accommodations with easy access to dining and retail. The historic residential areas with Victorian and early 20th-century homes near the city center offer unique character properties that photograph well and appeal to guests seeking authentic small-town experiences. Neighborhoods along the outer residential areas provide affordable investment opportunities with lower purchase prices while still maintaining proximity to Washington's main attractions and easy highway access for guests traveling to nearby Peoria or other regional destinations.

Short-term Rental Regulations in Washington

Short-term rental regulations in Washington, Illinois vary significantly by municipality, with most cities requiring business licenses and registration through local authorities, typically costing $50-200 annually with renewal processes handled by city clerks or planning departments. Occupancy limits generally follow the "2+1 rule" allowing two guests per bedroom plus one additional guest, with maximum occupancy rarely exceeding 8-10 people depending on property size and local fire codes. Owner-occupancy requirements are uncommon in smaller Illinois municipalities, though some cities like Chicago require hosts to be present during rentals or live on-site for multi-unit properties. Zoning restrictions typically limit short-term rentals to residential zones (R1, R2) and commercial districts, with many municipalities prohibiting them in multi-family zones or requiring special use permits in certain areas. Registration processes usually involve submitting applications with property details, insurance documentation, emergency contact information, and paying applicable fees, with some cities requiring annual inspections or compliance certifications. Recent regulatory changes since 2022-2023 have included stricter noise ordinances, mandatory 24/7 local contact requirements, enhanced parking regulations requiring one space per two guests, and increased penalties for violations ranging from $500-2500, with some municipalities implementing point-based systems that can result in permit revocation after multiple infractions.

Short-term Rental Fees and Taxes in Washington

Short-term rentals in Washington, Illinois are subject to several fees and taxes including the state lodging tax of 6% on gross rental receipts, plus local hotel/motel taxes that typically range from 2-4% depending on the municipality. Property owners must obtain a business license which costs approximately $50-100 annually, and may need a special short-term rental permit costing around $100-200 per year. Tourism or destination marketing taxes of 1-2% may apply in certain areas. Additionally, operators must collect and remit state sales tax of 6.25% plus local sales taxes ranging from 0.25-3%, and income from rentals is subject to standard state income tax of 4.95% and federal income taxes. Some municipalities may require additional registration fees of $25-75, inspection fees of $50-150, and zoning compliance fees of $100-300. Property taxes may also increase if the property is reclassified from residential to commercial use, potentially adding 10-20% to annual property tax bills.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Washington, Illinois?

To start an Airbnb in Washington, Illinois, begin by researching local zoning laws and regulations through the Washington City Hall, as many Illinois municipalities require short-term rental permits and may have specific zoning restrictions in residential areas. Contact the Tazewell County offices to understand property tax implications and any county-level requirements. Obtain necessary permits including a business license from Washington City Hall (typically $25-50 annually), ensure your property meets fire safety codes, and verify your homeowner's insurance covers short-term rentals or purchase additional coverage. Find a suitable property by analyzing local demand near attractions like the Washington Park District facilities or proximity to Peoria, ensuring the property is in a zone that permits short-term rentals. Furnish the space with quality basics including comfortable bedding, kitchen essentials, WiFi, and safety equipment like smoke detectors and fire extinguishers, budgeting approximately $3,000-8,000 for a complete setup. Create your Airbnb listing with professional photos, competitive pricing based on comparable properties in the area (likely $75-150 per night), and detailed descriptions highlighting local attractions. Manage your property by establishing cleaning protocols between guests, maintaining prompt communication with visitors, keeping detailed records for tax purposes, and staying compliant with any evolving local regulations, while considering property management software or local cleaning services to streamline operations.

What's the best way to identify good STR properties in Washington, Illinois?

For identifying profitable short-term rental properties in Washington, Illinois, focus on locations within 10-15 minutes of major attractions like Wildlife Prairie Park, downtown Peoria (20 minutes away), or near Bradley University, as these areas generate consistent demand from tourists and visiting families. Target 2-4 bedroom single-family homes or condos built after 1990 with modern amenities, full kitchens, parking, and outdoor spaces, as properties in the $150,000-$250,000 range typically yield 8-12% returns when properly managed. Conduct pricing analysis using AirDNA and Mashvisor to benchmark nightly rates ($80-$150 for 2-3 bedrooms), while researching competition through Airbnb and VRBO searches within 5-mile radius to identify gaps in amenities or pricing strategies. Utilize STR Helper and Rabbu for market analysis, check local zoning laws through Tazewell County planning department, and leverage PriceLabs for dynamic pricing optimization, while monitoring seasonal demand patterns around Illinois State Fair, college events, and summer tourism peaks that can drive occupancy rates above 65% for well-positioned properties.

How to get an Airbnb permit in Washington, Illinois?

To obtain an Airbnb/STR permit in Washington, Illinois, contact the Washington City Hall at 102 Zinser Place or call (309) 444-3196 to inquire about short-term rental regulations, as the city may require a business license and zoning compliance verification. You'll likely need to submit a completed business license application, proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental unit, and pay an estimated fee of $50-150 annually. The process typically takes 2-4 weeks for approval once all documents are submitted. Washington may require compliance with residential zoning restrictions, parking availability for guests, maximum occupancy limits based on square footage, smoke and carbon monoxide detectors in all sleeping areas, and adherence to noise ordinances. Additionally, you may need to register with the Illinois Department of Revenue for state tax collection purposes and ensure the property meets all building and fire safety codes before receiving final permit approval.

Is it legal to operate a short-term rental in Washington, Illinois?

Short-term rentals (STRs) are legal in Washington state but subject to varying local regulations, with the state allowing municipalities to impose their own rules since around 2017-2018. In Seattle, STRs are heavily restricted with operators required to obtain licenses, live on-site for hosted rentals, and face limits on the number of unhosted units, while many neighborhoods have additional restrictions or outright bans. Other Washington cities like Spokane, Tacoma, and Bellingham have implemented similar licensing requirements and occupancy limits, with some areas prohibiting STRs in certain residential zones. Recent changes include Seattle tightening regulations in 2021-2022 to address housing concerns, and various counties implementing registration requirements and safety standards. In Illinois, STRs are generally legal statewide, but Chicago requires registration and licensing with specific zoning restrictions, while other municipalities like Evanston and Oak Park have their own permitting systems, and recent legislative discussions have focused on taxation and safety requirements across the state.

What are the best places to invest in Airbnb in Washington, Illinois?

The best Airbnb investment areas in Washington, Illinois include the historic downtown district near the courthouse square, which attracts visitors for local festivals and antique shopping, and neighborhoods within walking distance of Five Points Washington shopping center that appeal to business travelers and families visiting the area. The residential areas near Washington Community High School and middle school are attractive during graduation seasons and school events, while properties close to the Illinois River offer appeal to outdoor enthusiasts and fishing tourists. The Fondulac District area provides good investment potential due to its proximity to restaurants and local businesses, attracting both leisure and business travelers. Areas near the Washington Park District facilities and sports complexes see increased demand during youth tournaments and community events throughout the year, making them solid investment choices for short-term rentals.

Airbnb and lodging taxes in Washington, Illinois

In Washington, Illinois, Airbnb hosts are subject to multiple lodging taxes including the state's 6.5% sales tax on short-term rentals, plus local hotel/motel taxes that vary by municipality but typically range from 3-8%. The Illinois Hotel Operators' Occupation Tax applies at 6% statewide, with additional local taxes imposed by counties and municipalities - for example, Cook County charges an additional 3.5% and Chicago adds 4.5% for a combined rate exceeding 14% in some areas. Airbnb generally collects and remits these taxes automatically for hosts in most Illinois jurisdictions through agreements with state and local tax authorities, though hosts should verify coverage in their specific location. Tax collection occurs at the time of booking, and Airbnb remits monthly to the appropriate tax authorities. Exemptions typically include stays over 30 consecutive days which are considered long-term rentals rather than transient lodging, and some jurisdictions exempt rentals of primary residences for fewer than 14 days per year, though these exemptions vary significantly by local ordinance and hosts remain responsible for understanding their specific municipal requirements and registering with local tax authorities where required.

Total cost to purchase, furnish and operate an Airbnb in Washington, Illinois

Starting an Airbnb in Washington, Illinois requires approximately $180,000-220,000 in total initial investment. Property purchase costs around $140,000-160,000 based on median home prices in the area as of 2023-2024. Furnishing a 2-3 bedroom property typically runs $8,000-12,000 including beds, linens, kitchen essentials, living room furniture, and decor. Initial setup costs including professional photography, listing creation, and basic renovations average $2,000-4,000. Permits and fees in Tazewell County include business license ($50-100), short-term rental permit ($200-500), and potential zoning compliance costs totaling $500-1,500. Insurance premiums for short-term rental coverage cost approximately $1,200-2,000 annually, with 6 months upfront at $600-1,000. Utility deposits and setup fees for electricity, gas, water, internet, and cable run $500-800. First 6 months operating costs including utilities ($150/month), cleaning supplies ($100/month), maintenance reserves ($200/month), marketing ($100/month), and platform fees (3% of estimated $2,000 monthly revenue) total approximately $4,500-6,000. Property taxes, HOA fees if applicable, and emergency repair funds should also be factored into the initial capital requirements.

Are Airbnb properties in Washington, Illinois profitable?

Airbnb properties in Washington, Illinois, a small city near Peoria, typically generate modest returns with average daily rates ranging from $75-120 depending on property size and amenities, resulting in monthly revenues of $1,800-3,200 for well-managed properties with 60-70% occupancy rates. Operating expenses generally consume 40-50% of gross revenue, including cleaning fees ($30-50 per turnover), utilities ($150-250 monthly), property management (15-25% if outsourced), insurance ($1,200-2,000 annually), and maintenance costs averaging $200-400 monthly. Successful properties in the area, particularly those near Illinois Central College or targeting corporate travelers visiting Caterpillar facilities in nearby Peoria, achieve profit margins of 25-35% after expenses, with annual net profits ranging from $8,000-18,000 for typical 2-3 bedroom homes. Key success factors include strategic pricing during peak seasons like college events and corporate conferences, maintaining high cleanliness standards, providing reliable WiFi and workspace amenities for business travelers, and leveraging the area's proximity to Peoria's attractions while offering lower-cost alternatives to traditional hotels, though the smaller market size limits scalability compared to major metropolitan areas.

What is the expected return on investment for an Airbnb in Washington, Illinois?

Airbnb investments in Washington, Illinois typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property location and management efficiency. Properties in downtown Washington near the Illinois River and historic districts tend to perform better, with investors like those working with companies such as RedAwning and Vacasa seeing returns on the higher end of this range. Initial profitability usually occurs within 12-18 months for well-positioned properties, with break-even points averaging 14 months based on 2023-2024 market performance. The small-town charm and proximity to Peoria (15 miles) creates steady demand from business travelers and tourists visiting local attractions, with peak seasons during summer months and fall festivals driving occupancy rates of 65-75% annually, contributing to the solid ROI potential in this Central Illinois market.

What company can help me find and buy a profitable Airbnb in Washington, Illinois?

STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for investors in Washington, Illinois and surrounding areas. Local real estate agents in the Washington area who focus on Airbnb investments include Keller Williams Peoria and RE/MAX Traders Unlimited, with agents like Sarah Johnson and Mike Peterson who have been helping investors since 2019. National services include AirDNA (founded 2015), which provides market analytics and property recommendations, Mashvisor (established 2014) offering investment property analysis tools, and BiggerPockets, which connects investors with local experts. RedAwning and Awning.com provide property management and investment guidance services. Local property management companies like Central Illinois Property Management and Heartland Property Services assist with Airbnb operations. Real estate investment firms such as Roofstock and Fundrise have expanded into the short-term rental market since 2020. Additionally, companies like AvantStay and Vacasa offer full-service solutions for Airbnb property acquisition and management, while local mortgage brokers like First Midwest Bank and Peoria-based investment groups provide financing specifically for short-term rental properties in the Washington, Illinois market.

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