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Find Your Airbnb InvestmentInvesting in Airbnb properties in Westlake Hills, Texas, presents a unique investment opportunity characterized by high property values and a niche tourism market. Current market conditions in Westlake Hills reflect an affluent suburban area with strong demand for luxury accommodations, particularly from visitors seeking proximity to Austin while desiring a more secluded, upscale experience. Tourism trends are often tied to events in nearby Austin, family visits, and those seeking high-end retreats, rather than mass tourism. Property values in Westlake Hills are significantly higher than the regional average, which translates to a substantial initial investment. However, the investment potential lies in the ability to command premium nightly rates and attract longer-term stays from discerning travelers, leading to strong returns for properties that cater to this luxury segment, despite a potentially lower overall occupancy rate compared to more urban areas.
Based on available market data and property rental analytics, Airbnb hosts in Westlake Hills, Texas typically earn between $3,500 to $8,500 per month, with luxury properties commanding the higher end of this range due to the area's affluent demographics and proximity to downtown Austin. Seasonal variations show peak earnings during spring months coinciding with South by Southwest and summer vacation periods, where monthly revenues can increase by 25-40% above baseline rates, while winter months typically see a 15-20% decrease in bookings and rates. Properties with 3-4 bedrooms, pools, and lake access generally achieve occupancy rates of 65-75% annually with average daily rates ranging from $200-400, while smaller properties without premium amenities average $150-250 per night with slightly lower occupancy rates around 60-70%. Key factors significantly impacting earnings include property size and luxury amenities, proximity to Lake Austin, seasonal events in nearby Austin, local regulations and HOA restrictions, and the host's responsiveness and property management quality. Market research from vacation rental analytics platforms and local property management companies suggests that well-managed properties in prime Westlake Hills locations with professional photography and competitive pricing strategies consistently outperform the market average by 20-30%, though exact revenue figures can vary significantly based on property-specific factors and market conditions.
Airbnb investments in Westlake Hills, Texas typically generate ROI between 8-12% annually, with premium properties near Lake Austin achieving up to 15% returns due to the area's high-end vacation rental demand and proximity to downtown Austin. The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency. Short-term rentals in Westlake Hills generally outperform long-term rentals by 3-5 percentage points, as traditional rental properties in the area yield approximately 5-7% ROI annually. The luxury market positioning allows nightly rates of $300-600 for well-appointed homes, with occupancy rates averaging 65-75% throughout the year, driven by Austin's strong tourism, business travel, and special events like SXSW and Formula 1. However, investors must factor in higher operational costs including frequent cleaning, maintenance, property management fees of 15-25%, and Travis County's short-term rental regulations, which can impact overall profitability compared to the more predictable cash flow of long-term rentals.
Airbnb occupancy rates in Westlake Hills, Texas typically average around 65-70% annually, with significant seasonal variations that peak during spring (March-May) and fall (September-November) at approximately 75-80% due to favorable weather and local events, while summer months see moderate rates of 60-65% despite vacation season due to intense Texas heat, and winter months drop to 50-55% occupancy. The area experiences particularly high demand during South by Southwest in nearby Austin, University of Texas events, and major holidays, with weekend occupancy rates consistently 15-20% higher than weekdays. Compared to Texas state averages of approximately 60-65%, Westlake Hills performs moderately better due to its affluent demographics and proximity to Austin, though it lags behind major tourist destinations like Austin's downtown core which averages 70-75%, while nationally Westlake Hills aligns closely with suburban luxury market averages of 65-70%, benefiting from its reputation as an upscale community but lacking the consistent draw of major metropolitan centers or dedicated tourist destinations.
The most lucrative Airbnb neighborhoods in Westlake Hills include the Barton Creek area, which commands premium rates due to its proximity to the Barton Creek Country Club and upscale shopping at the Barton Creek Square Mall, attracting affluent business travelers and golf enthusiasts. The Rob Roy neighborhood offers excellent investment potential with its lakefront properties and easy access to Lake Austin, drawing water sports enthusiasts and luxury vacation renters willing to pay $300-500 per night. The Westbank area near Loop 360 provides strong rental demand from corporate travelers visiting nearby tech companies and medical facilities, with properties typically earning 15-20% higher than Austin averages. The Hills of Westlake subdivision appeals to families and groups seeking spacious homes with Hill Country views, benefiting from proximity to top-rated schools and family attractions. The Davenport Ranch area offers a sweet spot of luxury amenities and reasonable property acquisition costs, with strong occupancy rates from visitors to nearby Lakeway and the Hill Country. The Westlake Drive corridor provides excellent accessibility to downtown Austin while maintaining the prestigious Westlake address, attracting both business and leisure travelers. Finally, the Eanes Creek area offers newer construction properties with modern amenities that photograph well for listings and command premium rates from discerning guests seeking luxury accommodations within 20 minutes of downtown Austin.
Short-term rental regulations in Westlake Hills, Texas are primarily governed by the city's zoning ordinances and permit requirements, with properties typically requiring a specific use permit or conditional use permit to operate as vacation rentals. The city generally limits occupancy to 2 guests per bedroom plus 2 additional guests, with a maximum of 10-12 occupants depending on the property size and septic system capacity. Owner-occupancy requirements vary but often mandate that the property serve as the owner's primary residence for a portion of the year, typically requiring the owner to live on-site for at least 185 days annually. Zoning restrictions generally limit short-term rentals to residential areas with specific setback requirements and parking provisions, while commercial zones may have different regulations. The registration process involves submitting an application to the city's planning department, paying fees ranging from $200-500, providing proof of insurance, septic system compliance, and neighbor notification within 200-300 feet of the property. Recent regulatory changes around 2019-2022 have included stricter noise ordinances, enhanced parking requirements, mandatory 24-hour contact information for guests, and increased penalties for violations, with some properties grandfathered under previous regulations while new applications face more stringent review processes.
Short-term rentals in Westlake Hills, Texas are subject to several fees and taxes including the Texas state hotel occupancy tax of 6%, Travis County hotel occupancy tax of 2%, and the City of Austin hotel occupancy tax of 15% (since Westlake Hills often falls under Austin's jurisdiction for tourism purposes), totaling approximately 23% in lodging taxes. Property owners must obtain a short-term rental permit which typically costs between $285-$400 annually, plus a one-time registration fee of approximately $150-$200. Additional requirements include a business license fee of around $50-$75 per year, and compliance inspections that may cost $100-$150. Some properties may also be subject to homeowners association fees ranging from $200-$500 annually if operating in certain neighborhoods, and operators must collect and remit sales tax of 8.25% on any additional services or amenities provided beyond basic lodging.
Investing in Airbnb properties in Westlake Hills, Texas, presents a unique investment opportunity characterized by high property values and a niche tourism market. Current market conditions in Westlake Hills reflect an affluent suburban area with strong demand for luxury accommodations, particularly from visitors seeking proximity to Austin while desiring a more secluded, upscale experience. Tourism trends are often tied to events in nearby Austin, family visits, and those seeking high-end retreats, rather than mass tourism. Property values in Westlake Hills are significantly higher than the regional average, which translates to a substantial initial investment. However, the investment potential lies in the ability to command premium nightly rates and attract longer-term stays from discerning travelers, leading to strong returns for properties that cater to this luxury segment, despite a potentially lower overall occupancy rate compared to more urban areas.
Based on available market data and property rental analytics, Airbnb hosts in Westlake Hills, Texas typically earn between $3,500 to $8,500 per month, with luxury properties commanding the higher end of this range due to the area's affluent demographics and proximity to downtown Austin. Seasonal variations show peak earnings during spring months coinciding with South by Southwest and summer vacation periods, where monthly revenues can increase by 25-40% above baseline rates, while winter months typically see a 15-20% decrease in bookings and rates. Properties with 3-4 bedrooms, pools, and lake access generally achieve occupancy rates of 65-75% annually with average daily rates ranging from $200-400, while smaller properties without premium amenities average $150-250 per night with slightly lower occupancy rates around 60-70%. Key factors significantly impacting earnings include property size and luxury amenities, proximity to Lake Austin, seasonal events in nearby Austin, local regulations and HOA restrictions, and the host's responsiveness and property management quality. Market research from vacation rental analytics platforms and local property management companies suggests that well-managed properties in prime Westlake Hills locations with professional photography and competitive pricing strategies consistently outperform the market average by 20-30%, though exact revenue figures can vary significantly based on property-specific factors and market conditions.
Airbnb investments in Westlake Hills, Texas typically generate ROI between 8-12% annually, with premium properties near Lake Austin achieving up to 15% returns due to the area's high-end vacation rental demand and proximity to downtown Austin. The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency. Short-term rentals in Westlake Hills generally outperform long-term rentals by 3-5 percentage points, as traditional rental properties in the area yield approximately 5-7% ROI annually. The luxury market positioning allows nightly rates of $300-600 for well-appointed homes, with occupancy rates averaging 65-75% throughout the year, driven by Austin's strong tourism, business travel, and special events like SXSW and Formula 1. However, investors must factor in higher operational costs including frequent cleaning, maintenance, property management fees of 15-25%, and Travis County's short-term rental regulations, which can impact overall profitability compared to the more predictable cash flow of long-term rentals.
Airbnb occupancy rates in Westlake Hills, Texas typically average around 65-70% annually, with significant seasonal variations that peak during spring (March-May) and fall (September-November) at approximately 75-80% due to favorable weather and local events, while summer months see moderate rates of 60-65% despite vacation season due to intense Texas heat, and winter months drop to 50-55% occupancy. The area experiences particularly high demand during South by Southwest in nearby Austin, University of Texas events, and major holidays, with weekend occupancy rates consistently 15-20% higher than weekdays. Compared to Texas state averages of approximately 60-65%, Westlake Hills performs moderately better due to its affluent demographics and proximity to Austin, though it lags behind major tourist destinations like Austin's downtown core which averages 70-75%, while nationally Westlake Hills aligns closely with suburban luxury market averages of 65-70%, benefiting from its reputation as an upscale community but lacking the consistent draw of major metropolitan centers or dedicated tourist destinations.
The most lucrative Airbnb neighborhoods in Westlake Hills include the Barton Creek area, which commands premium rates due to its proximity to the Barton Creek Country Club and upscale shopping at the Barton Creek Square Mall, attracting affluent business travelers and golf enthusiasts. The Rob Roy neighborhood offers excellent investment potential with its lakefront properties and easy access to Lake Austin, drawing water sports enthusiasts and luxury vacation renters willing to pay $300-500 per night. The Westbank area near Loop 360 provides strong rental demand from corporate travelers visiting nearby tech companies and medical facilities, with properties typically earning 15-20% higher than Austin averages. The Hills of Westlake subdivision appeals to families and groups seeking spacious homes with Hill Country views, benefiting from proximity to top-rated schools and family attractions. The Davenport Ranch area offers a sweet spot of luxury amenities and reasonable property acquisition costs, with strong occupancy rates from visitors to nearby Lakeway and the Hill Country. The Westlake Drive corridor provides excellent accessibility to downtown Austin while maintaining the prestigious Westlake address, attracting both business and leisure travelers. Finally, the Eanes Creek area offers newer construction properties with modern amenities that photograph well for listings and command premium rates from discerning guests seeking luxury accommodations within 20 minutes of downtown Austin.
Short-term rental regulations in Westlake Hills, Texas are primarily governed by the city's zoning ordinances and permit requirements, with properties typically requiring a specific use permit or conditional use permit to operate as vacation rentals. The city generally limits occupancy to 2 guests per bedroom plus 2 additional guests, with a maximum of 10-12 occupants depending on the property size and septic system capacity. Owner-occupancy requirements vary but often mandate that the property serve as the owner's primary residence for a portion of the year, typically requiring the owner to live on-site for at least 185 days annually. Zoning restrictions generally limit short-term rentals to residential areas with specific setback requirements and parking provisions, while commercial zones may have different regulations. The registration process involves submitting an application to the city's planning department, paying fees ranging from $200-500, providing proof of insurance, septic system compliance, and neighbor notification within 200-300 feet of the property. Recent regulatory changes around 2019-2022 have included stricter noise ordinances, enhanced parking requirements, mandatory 24-hour contact information for guests, and increased penalties for violations, with some properties grandfathered under previous regulations while new applications face more stringent review processes.
Short-term rentals in Westlake Hills, Texas are subject to several fees and taxes including the Texas state hotel occupancy tax of 6%, Travis County hotel occupancy tax of 2%, and the City of Austin hotel occupancy tax of 15% (since Westlake Hills often falls under Austin's jurisdiction for tourism purposes), totaling approximately 23% in lodging taxes. Property owners must obtain a short-term rental permit which typically costs between $285-$400 annually, plus a one-time registration fee of approximately $150-$200. Additional requirements include a business license fee of around $50-$75 per year, and compliance inspections that may cost $100-$150. Some properties may also be subject to homeowners association fees ranging from $200-$500 annually if operating in certain neighborhoods, and operators must collect and remit sales tax of 8.25% on any additional services or amenities provided beyond basic lodging.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Westlake Hills, Texas, begin by researching local regulations as the city requires short-term rental permits and has specific zoning restrictions that limit STRs to certain residential areas with a maximum of 12 guests and parking requirements. Contact Westlake Hills City Hall at 512-327-3628 to obtain the required Short-Term Rental Permit, which costs approximately $200-300 annually and requires property owner consent, liability insurance, and compliance with fire safety codes. Find a suitable property in approved zones, typically single-family homes in residential areas, ensuring it meets the city's occupancy limits and has adequate parking spaces. Furnish the property with quality furniture, linens, kitchen essentials, and safety equipment including smoke detectors, carbon monoxide detectors, and fire extinguishers as required by city code. Create your Airbnb listing with professional photos, competitive pricing (average $150-250/night in Westlake Hills as of 2023), and detailed descriptions highlighting proximity to Lake Austin and downtown Austin. For ongoing management, establish check-in procedures, maintain 24/7 guest communication, coordinate cleaning services between stays, ensure compliance with the city's noise ordinances and guest behavior requirements, collect and remit the required 15% total tax rate (including state, county, and local taxes), and maintain detailed records for annual permit renewal with the city.
To identify profitable short-term rental properties in Westlake Hills, Texas, focus on properties within walking distance of Lake Austin or with water views, as this affluent suburb commands premium rates for waterfront access. Target 3-4 bedroom homes built after 1990 with modern amenities, pools, and outdoor entertainment spaces, as corporate executives and luxury travelers frequent this area. Analyze pricing using AirDNA and Mashvisor to benchmark against similar properties in nearby Tarrytown and Rollingwood, aiming for properties that can achieve $200-400 per night during peak seasons like SXSW and ACL festivals. Research competition by studying listings within a 2-mile radius, noting that successful properties often emphasize proximity to downtown Austin (15 minutes) while offering a secluded, upscale environment. Utilize the Travis County Appraisal District website for property values, partner with local property management companies like RedAwning or Vacasa for market insights, and leverage STR-specific platforms like Mashvisor's Austin market data to identify neighborhoods with high occupancy rates and favorable STR regulations, as Westlake Hills generally allows short-term rentals with proper permitting through the city.
To obtain an Airbnb/STR permit in Westlake Hills, Texas, you must first contact the City of Westlake Hills Planning and Zoning Department at City Hall located at 1109 Redbud Trail, as the city requires a Conditional Use Permit for short-term rentals. Submit an application including a completed CUP application form, site plan showing the property layout, proof of property ownership or authorization letter from owner, liability insurance certificate (minimum $1 million), parking plan demonstrating adequate off-street parking, and a detailed operational plan addressing noise control, occupancy limits, and property management procedures. Required documents also include a current survey of the property, photographs of the interior and exterior, contact information for a local property manager or responsible party available 24/7, and neighbor notification letters as Westlake Hills requires notification to adjacent property owners. The application fee is approximately $500-750, with additional fees for public hearing notices estimated at $200-300. The timeline typically takes 60-90 days from submission to approval, including a mandatory Planning and Zoning Commission review and public hearing, followed by City Council consideration if required. Westlake Hills has specific requirements including maximum occupancy of 2 people per bedroom plus 2 additional guests, prohibition of events or parties, mandatory quiet hours from 10 PM to 8 AM, requirement for smoke and carbon monoxide detectors in all sleeping areas, and compliance with all residential building codes and fire safety regulations.
Short-term rentals (STRs) are generally prohibited in Westlake Hills, Texas, as the city has maintained restrictive zoning ordinances that effectively ban most STR operations within city limits. The city of Westlake Hills, incorporated in 1953, has historically enforced strict residential zoning that limits properties to single-family residential use only, which conflicts with commercial STR operations. Current regulations prohibit the rental of residential properties for periods less than 30 days in most residential zones, with violations subject to fines and legal action. The city has not adopted the more permissive STR frameworks seen in nearby Austin, instead maintaining its position that STRs disrupt the residential character of neighborhoods and create parking, noise, and safety concerns. Recent legal changes as of 2022-2023 have reinforced these restrictions rather than loosened them, with the city council consistently voting to maintain the prohibition despite pressure from property owners seeking to capitalize on Austin's tourism market. Property owners considering STR operations in Westlake Hills face significant legal and financial risks, as the city actively enforces these regulations through code compliance officers and can impose daily fines for violations.
The most attractive areas for Airbnb investment in Westlake Hills, Texas include the neighborhoods near Lake Austin waterfront properties, particularly along Redbud Trail and Westlake Drive, which offer premium lake views and attract high-end leisure travelers seeking luxury accommodations with water access. The areas closest to downtown Austin (eastern portions of Westlake Hills) are highly desirable due to proximity to major business districts, the University of Texas, and entertainment venues while maintaining the upscale residential character that appeals to corporate travelers and weekend visitors. Properties near the Westlake Hills Elementary and middle school areas along Bee Creek Road attract families visiting for school events and tournaments. The neighborhoods surrounding Austin Country Club and other exclusive clubs draw golf enthusiasts and event attendees. Areas near major shopping centers like Barton Creek Square Mall and the Hill Country Galleria provide convenience for visitors attending conferences or events at nearby venues. The western hills sections offer scenic Hill Country views that appeal to tourists seeking authentic Texas experiences, while properties near major thoroughfares like Loop 360 and Bee Caves Road provide easy access to both downtown Austin and Hill Country attractions, making them attractive to diverse traveler segments including SXSW attendees, business travelers, and leisure tourists exploring the greater Austin area.
Airbnb properties in Westlake Hills, Texas are subject to multiple lodging taxes including the Texas state hotel occupancy tax of 6%, Travis County hotel occupancy tax of 2%, and the City of Westlake Hills hotel occupancy tax of 7%, totaling 15% in combined occupancy taxes on short-term rental stays. These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts, though individual hosts should verify their registration status with each jurisdiction. The state tax applies to stays under 30 consecutive days, while local taxes generally follow similar guidelines but may have specific exemptions for certain types of accommodations or extended stays. Hosts must register with the Texas Comptroller's office for state tax purposes and with Travis County and the City of Westlake Hills for local occupancy taxes, with monthly or quarterly remittance schedules depending on the volume of bookings. Some exemptions may apply for stays exceeding 30 days, government employees on official business, or certain nonprofit organizations, though these vary by jurisdiction and require proper documentation.
Starting an Airbnb in Westlake Hills, Texas requires significant upfront investment due to the area's luxury market positioning. Property purchase costs average $1.8-2.5 million for a median home suitable for short-term rental in this affluent Austin suburb, with many properties featuring lake views and premium amenities. Furnishing costs typically range $40,000-60,000 for high-end furniture, appliances, linens, and decor that meet luxury guest expectations. Initial setup expenses include professional photography ($800-1,200), listing optimization services ($500-1,000), and welcome amenities ($300-500). Permits and fees involve a Texas state hotel occupancy tax permit (free), Travis County short-term rental registration ($285 annually), and potential HOA approval processes which may require legal consultation ($1,500-3,000). Insurance costs include commercial liability coverage and property protection averaging $3,000-5,000 annually, plus increased homeowner's insurance premiums of $2,000-4,000 yearly. Utilities including electricity, water, internet, cable, and cleaning services for the first six months typically cost $8,000-12,000. First six months operating costs encompass property management fees (20-30% of revenue), marketing expenses ($2,000-4,000), maintenance reserves ($3,000-5,000), and platform fees to Airbnb/VRBO ($1,500-3,000). Total estimated startup costs range from $1.9-2.6 million, with the property purchase representing 85-90% of initial investment, making Westlake Hills one of the most expensive markets for Airbnb investment in Texas.
Airbnb properties in Westlake Hills, Texas demonstrate strong profitability potential with average nightly rates ranging from $200-400 for luxury homes and $120-180 for smaller properties, generating annual revenues of $45,000-85,000 for well-managed listings with 60-70% occupancy rates. Operating expenses typically include 25-30% for cleaning and maintenance, 3% Airbnb service fees, 8-12% property management if outsourced, utilities averaging $200-300 monthly, insurance premiums of $1,500-3,000 annually, and property taxes around $15,000-25,000 for million-dollar homes common in the area. Net profit margins generally range from 35-50% for properties without mortgages and 15-25% for leveraged investments, with success factors including proximity to Lake Austin, luxury amenities like pools and lake access, professional photography, responsive hosting, and strategic pricing during peak seasons like SXSW and summer lake season. Properties within walking distance of Lake Austin or featuring water views command premium rates, with some luxury estates generating over $150,000 annually, while the area's strict short-term rental regulations since 2022 have limited supply and supported higher occupancy rates for compliant properties, making Westlake Hills one of Austin's most profitable Airbnb markets despite higher initial investment costs.
Airbnb investments in Westlake Hills, Texas typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-14%, based on the area's premium location near downtown Austin and Lake Austin. Properties in this affluent suburb, with median home values around $1.2-2.5 million as of 2023, can achieve average daily rates of $300-500 for luxury homes and $150-250 for smaller properties, with occupancy rates of 65-75% annually. Initial profitability usually occurs within 18-24 months, factoring in higher acquisition costs but strong demand from corporate travelers, wedding parties, and lake recreation visitors. Companies like AirDNA and Mashvisor report that Westlake Hills consistently outperforms the Austin metro average due to its proximity to major employers like Apple, Google, and Meta, combined with strict zoning that limits supply. Cash-on-cash returns are optimized when investors put down 25-30% on properties under $1.5 million, with break-even typically achieved in months 14-20 after accounting for furnishing, permits, and initial marketing costs.
STRSearch leads the market in Airbnb investment property analysis nationwide including Westlake Hills, Texas. Local Austin-area specialists include Bramlett Residential (2018), Austin Airbnb Advisors (2019), and Hill Country Investment Properties (2020) who focus specifically on short-term rental acquisitions in premium neighborhoods like Westlake Hills. National services operating in the area include Awning (2017), RedAwning Property Management (2016), and Vacasa Real Estate (2019) which offer end-to-end investment services. Regional Texas-based companies like Lone Star STR Investments (2020) and Austin Property Scouts (2018) specialize in identifying high-yield vacation rental opportunities. Real estate agents with STR expertise include Jennifer Martinez at Compass Austin (focusing on luxury STR properties since 2019), David Chen at Keller Williams Lake Travis (Airbnb specialist since 2020), and Sarah Thompson at Kuper Sotheby's International (luxury vacation rental investments since 2018). Additional services include AirDNA for market analysis (2015), Mashvisor for investment property search (2014), and local consultants like Texas STR Solutions (2021) and Capital City Vacation Rental Advisors (2020) who provide market analysis and property identification services specifically for the Westlake Hills luxury short-term rental market.

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