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Find Your Airbnb InvestmentInvesting in Airbnb properties in Williston, Vermont, presents a nuanced opportunity. The current market conditions are influenced by its suburban charm near Burlington and the steady flow of visitors drawn to Vermont's natural beauty, ski resorts, and fall foliage. Tourism trends indicate consistent demand, particularly during peak seasons, but also highlight the importance of effective marketing to attract off-season visitors. Property values in Williston, while generally appreciating, are higher than in some rural areas, requiring a substantial initial investment. The investment potential lies in catering to diverse travelers—from those seeking outdoor adventures to business travelers visiting the greater Burlington area—and effectively managing seasonal fluctuations to maintain high occupancy rates and a strong return on investment.
Based on available market data and rental analytics, Airbnb hosts in Williston, Vermont typically earn between $1,200 to $2,800 per month, with whole-home properties averaging around $2,000 monthly while private rooms generate approximately $800-1,400. Seasonal variations are significant, with peak summer months (June through September) seeing earnings increase by 40-60% above winter averages due to Vermont's outdoor recreation appeal and fall foliage tourism. Winter months generally produce the lowest occupancy rates at around 45-55%, while summer peaks reach 75-85% occupancy. Key factors affecting earnings include proximity to Burlington (Williston's location in Chittenden County provides easy access), property size and amenities, with properties featuring hot tubs or mountain views commanding premium rates of $150-250 per night versus standard listings at $80-140 nightly. The presence of major employers and the University of Vermont nearby creates steady demand for corporate and family visits, while ski season provides moderate winter bookings despite being further from major slopes than other Vermont markets. Property management quality, responsive hosting, and competitive pricing strategies can impact earnings by 20-30%, with successful hosts maintaining 4.8+ star ratings and offering local experience recommendations to guests.
Airbnb investments in Williston, Vermont typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. Properties in Williston command average nightly rates of $120-180 during peak seasons due to proximity to Burlington and outdoor recreation areas, with occupancy rates around 65-75% annually. Compared to traditional long-term rentals yielding 6-8% ROI in the area, short-term rentals can provide 2-4 percentage points higher returns, though they require significantly more active management and face seasonal fluctuations with lower winter occupancy. The market benefits from consistent demand from business travelers, university visitors, and tourists accessing Vermont's ski areas and Lake Champlain region, making well-located properties particularly profitable despite higher operational costs including cleaning, maintenance, and local lodging taxes that can reduce net returns by 15-25% compared to gross rental income.
Airbnb occupancy rates in Williston, Vermont typically average around 65-70% annually, with significant seasonal variation that peaks at 80-85% during summer months (June through August) and fall foliage season (September-October) when tourists flock to the area for outdoor activities and scenic beauty. Winter months see occupancy drop to approximately 45-55% due to harsh weather conditions, while spring months recover to about 60-65% as the region awakens from winter. Williston's proximity to Burlington and ski resorts helps maintain slightly higher occupancy rates compared to rural Vermont areas, and the town generally performs 5-10 percentage points above the Vermont state average of 60% but remains below the national Airbnb average of approximately 75%. The area benefits from both leisure travelers seeking Vermont's natural attractions and business travelers visiting the greater Burlington metropolitan area, creating a more stable year-round demand pattern than purely seasonal tourist destinations elsewhere in the state.
The downtown Williston area near the Williston Road commercial corridor offers excellent Airbnb potential due to its proximity to major shopping centers, restaurants, and easy highway access, attracting business travelers and shoppers willing to pay premium rates of $120-180 per night. The neighborhoods around Taft Corners provide strong investment opportunities with their central location between Burlington and Montpelier, appealing to families and professionals visiting the area's corporate offices and retail destinations, typically commanding $100-150 nightly rates. Areas near Williston Central School and the town center attract visitors attending local events and families relocating to the highly-rated school district, offering steady occupancy with rates around $110-160 per night. The residential neighborhoods along Allen Road and nearby streets provide quiet, family-friendly accommodations that appeal to longer-term stays and visitors exploring Vermont's outdoor activities, with pricing power of $90-140 per night. Properties near the Williston Highlands and newer developments attract affluent travelers seeking upscale accommodations with mountain views, commanding premium rates of $150-220 per night. The areas close to Interstate 89 exits offer convenience for travelers passing through or visiting multiple Vermont destinations, maintaining consistent occupancy with competitive rates of $100-160 per night. Neighborhoods near Williston's recreational facilities and parks appeal to outdoor enthusiasts and families, providing steady seasonal demand with rates ranging from $95-145 per night depending on proximity to amenities.
Williston, Vermont requires short-term rental operators to obtain a municipal permit and register with the state, with properties limited to a maximum occupancy based on bedroom count plus two additional guests, typically capping around 8-10 people depending on the specific property size. The town generally requires owner-occupancy for properties in residential zones, meaning the owner must live on-site for at least 120 days per year, though this may vary by zoning district. Short-term rentals are primarily permitted in commercial and mixed-use zones, with stricter limitations in residential areas where they may only be allowed as accessory uses to owner-occupied properties. The registration process involves submitting applications to both the town clerk and Vermont Department of Taxes, providing proof of liability insurance, fire safety compliance, and paying annual fees ranging from $200-400. Recent changes implemented around 2022-2023 have strengthened enforcement mechanisms, increased penalties for non-compliance, and added requirements for local contact persons available 24/7, while also implementing stricter parking requirements and noise ordinances specifically targeting short-term rental properties to address neighborhood concerns about over-tourism and housing availability.
Short-term rentals in Williston, Vermont are subject to Vermont's statewide rooms and meals tax of 9%, which applies to all lodging accommodations under 30 days. Additionally, Chittenden County imposes a 1% local option tax on rooms and meals, bringing the total lodging tax rate to 10%. Property owners must register with the Vermont Department of Taxes for a meals and rooms tax license, which typically costs around $50-75 initially. There is no specific municipal registration fee in Williston for short-term rentals as of 2023, though operators may need a standard business license costing approximately $25-50 annually. The state requires quarterly tax filings and remittance of collected taxes, with potential penalties for late payments ranging from 5-25% of taxes owed. Property owners should also account for standard property taxes, which in Williston average around 1.8-2.2% of assessed value annually, and may face increased assessments if the property is classified as commercial rather than residential use.
Investing in Airbnb properties in Williston, Vermont, presents a nuanced opportunity. The current market conditions are influenced by its suburban charm near Burlington and the steady flow of visitors drawn to Vermont's natural beauty, ski resorts, and fall foliage. Tourism trends indicate consistent demand, particularly during peak seasons, but also highlight the importance of effective marketing to attract off-season visitors. Property values in Williston, while generally appreciating, are higher than in some rural areas, requiring a substantial initial investment. The investment potential lies in catering to diverse travelers—from those seeking outdoor adventures to business travelers visiting the greater Burlington area—and effectively managing seasonal fluctuations to maintain high occupancy rates and a strong return on investment.
Based on available market data and rental analytics, Airbnb hosts in Williston, Vermont typically earn between $1,200 to $2,800 per month, with whole-home properties averaging around $2,000 monthly while private rooms generate approximately $800-1,400. Seasonal variations are significant, with peak summer months (June through September) seeing earnings increase by 40-60% above winter averages due to Vermont's outdoor recreation appeal and fall foliage tourism. Winter months generally produce the lowest occupancy rates at around 45-55%, while summer peaks reach 75-85% occupancy. Key factors affecting earnings include proximity to Burlington (Williston's location in Chittenden County provides easy access), property size and amenities, with properties featuring hot tubs or mountain views commanding premium rates of $150-250 per night versus standard listings at $80-140 nightly. The presence of major employers and the University of Vermont nearby creates steady demand for corporate and family visits, while ski season provides moderate winter bookings despite being further from major slopes than other Vermont markets. Property management quality, responsive hosting, and competitive pricing strategies can impact earnings by 20-30%, with successful hosts maintaining 4.8+ star ratings and offering local experience recommendations to guests.
Airbnb investments in Williston, Vermont typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. Properties in Williston command average nightly rates of $120-180 during peak seasons due to proximity to Burlington and outdoor recreation areas, with occupancy rates around 65-75% annually. Compared to traditional long-term rentals yielding 6-8% ROI in the area, short-term rentals can provide 2-4 percentage points higher returns, though they require significantly more active management and face seasonal fluctuations with lower winter occupancy. The market benefits from consistent demand from business travelers, university visitors, and tourists accessing Vermont's ski areas and Lake Champlain region, making well-located properties particularly profitable despite higher operational costs including cleaning, maintenance, and local lodging taxes that can reduce net returns by 15-25% compared to gross rental income.
Airbnb occupancy rates in Williston, Vermont typically average around 65-70% annually, with significant seasonal variation that peaks at 80-85% during summer months (June through August) and fall foliage season (September-October) when tourists flock to the area for outdoor activities and scenic beauty. Winter months see occupancy drop to approximately 45-55% due to harsh weather conditions, while spring months recover to about 60-65% as the region awakens from winter. Williston's proximity to Burlington and ski resorts helps maintain slightly higher occupancy rates compared to rural Vermont areas, and the town generally performs 5-10 percentage points above the Vermont state average of 60% but remains below the national Airbnb average of approximately 75%. The area benefits from both leisure travelers seeking Vermont's natural attractions and business travelers visiting the greater Burlington metropolitan area, creating a more stable year-round demand pattern than purely seasonal tourist destinations elsewhere in the state.
The downtown Williston area near the Williston Road commercial corridor offers excellent Airbnb potential due to its proximity to major shopping centers, restaurants, and easy highway access, attracting business travelers and shoppers willing to pay premium rates of $120-180 per night. The neighborhoods around Taft Corners provide strong investment opportunities with their central location between Burlington and Montpelier, appealing to families and professionals visiting the area's corporate offices and retail destinations, typically commanding $100-150 nightly rates. Areas near Williston Central School and the town center attract visitors attending local events and families relocating to the highly-rated school district, offering steady occupancy with rates around $110-160 per night. The residential neighborhoods along Allen Road and nearby streets provide quiet, family-friendly accommodations that appeal to longer-term stays and visitors exploring Vermont's outdoor activities, with pricing power of $90-140 per night. Properties near the Williston Highlands and newer developments attract affluent travelers seeking upscale accommodations with mountain views, commanding premium rates of $150-220 per night. The areas close to Interstate 89 exits offer convenience for travelers passing through or visiting multiple Vermont destinations, maintaining consistent occupancy with competitive rates of $100-160 per night. Neighborhoods near Williston's recreational facilities and parks appeal to outdoor enthusiasts and families, providing steady seasonal demand with rates ranging from $95-145 per night depending on proximity to amenities.
Williston, Vermont requires short-term rental operators to obtain a municipal permit and register with the state, with properties limited to a maximum occupancy based on bedroom count plus two additional guests, typically capping around 8-10 people depending on the specific property size. The town generally requires owner-occupancy for properties in residential zones, meaning the owner must live on-site for at least 120 days per year, though this may vary by zoning district. Short-term rentals are primarily permitted in commercial and mixed-use zones, with stricter limitations in residential areas where they may only be allowed as accessory uses to owner-occupied properties. The registration process involves submitting applications to both the town clerk and Vermont Department of Taxes, providing proof of liability insurance, fire safety compliance, and paying annual fees ranging from $200-400. Recent changes implemented around 2022-2023 have strengthened enforcement mechanisms, increased penalties for non-compliance, and added requirements for local contact persons available 24/7, while also implementing stricter parking requirements and noise ordinances specifically targeting short-term rental properties to address neighborhood concerns about over-tourism and housing availability.
Short-term rentals in Williston, Vermont are subject to Vermont's statewide rooms and meals tax of 9%, which applies to all lodging accommodations under 30 days. Additionally, Chittenden County imposes a 1% local option tax on rooms and meals, bringing the total lodging tax rate to 10%. Property owners must register with the Vermont Department of Taxes for a meals and rooms tax license, which typically costs around $50-75 initially. There is no specific municipal registration fee in Williston for short-term rentals as of 2023, though operators may need a standard business license costing approximately $25-50 annually. The state requires quarterly tax filings and remittance of collected taxes, with potential penalties for late payments ranging from 5-25% of taxes owed. Property owners should also account for standard property taxes, which in Williston average around 1.8-2.2% of assessed value annually, and may face increased assessments if the property is classified as commercial rather than residential use.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Williston, Vermont, begin by researching local zoning laws and regulations through the Williston Planning Department, as the town requires short-term rental operators to obtain a zoning permit and comply with specific occupancy limits typically capped at 4-6 guests depending on the property size. Contact the Vermont Department of Taxes to register for the 9% state rooms and meals tax, and check with Chittenden County for any additional requirements. Find a suitable property in residential zones that allow short-term rentals, ensuring it meets fire safety codes and has adequate parking for guests. Furnish the space with quality linens, basic kitchen amenities, WiFi, and safety equipment including smoke detectors and carbon monoxide alarms as required by Vermont law. Create your listing on Airbnb with professional photos, competitive pricing around $100-200 per night based on local market rates, and highlight proximity to Burlington (10 miles away) and outdoor activities. Obtain proper insurance coverage including liability protection, as standard homeowner's policies typically don't cover short-term rentals. For ongoing management, establish clear house rules, maintain responsive communication with guests, coordinate cleaning between stays, and keep detailed records for tax purposes while ensuring compliance with Williston's noise ordinances and parking regulations that are strictly enforced in this suburban community.
To identify profitable short-term rental properties in Williston, Vermont, focus on locations within 10-15 minutes of Burlington International Airport and downtown Burlington, as business travelers and tourists frequently seek convenient access to these areas. Target properties near Lake Champlain waterfront, Williston's retail corridor along Route 2A, or close to major employers like GlobalFoundries and the University of Vermont Medical Center. Ideal property features include 2-4 bedrooms with modern amenities, reliable WiFi, parking, and outdoor spaces that showcase Vermont's natural beauty, particularly properties with mountain or lake views. Conduct pricing analysis using AirDNA and Mashvisor to benchmark against comparable properties in South Burlington, Essex, and Colchester, aiming for average daily rates between $120-200 depending on seasonality, with peak rates during fall foliage season (September-October) and summer months. Research competition by analyzing existing STR listings within a 5-mile radius, identifying gaps in amenities or target markets such as corporate housing, family vacations, or outdoor enthusiasts visiting nearby hiking trails and ski areas. Utilize Vermont's STR registration database, Chittenden County planning resources, and local real estate platforms like Coldwell Banker Hickok & Boardman or RE/MAX North Professionals to identify properties, while leveraging tools like Rabbu, Pricelabs, and local Facebook groups such as "Williston Vermont Community" for market insights and networking with other property investors.
To obtain an Airbnb/STR permit in Williston, Vermont, contact the Williston Planning and Zoning Department at Town Hall located at 7900 Williston Road, as Vermont municipalities typically regulate short-term rentals at the local level. Required documents generally include a completed short-term rental application, proof of property ownership or lease agreement, floor plan of the rental unit, proof of liability insurance (minimum $1 million coverage), fire safety inspection certificate, and septic system compliance certificate if applicable. The application fee is estimated at $150-300 with annual renewal fees around $100-200. Submit your complete application to the Planning Department, schedule required inspections for fire safety and health compliance, attend a public hearing if required by local ordinance, and await approval which typically takes 30-60 days. Williston likely requires compliance with zoning regulations limiting STRs in residential areas, maximum occupancy limits based on bedrooms and septic capacity, parking requirements of 1-2 spaces per unit, noise ordinance compliance, and registration with Vermont Department of Taxes for rooms and meals tax collection. Once approved, display your permit number in all online listings and maintain compliance with ongoing requirements including annual renewals and tax obligations.
Short-term rentals (STRs) are legal in Williston, Vermont, but operate under municipal regulations that require property owners to obtain proper permits and comply with local zoning ordinances. The town typically requires STR operators to register their properties, maintain liability insurance, collect and remit local option taxes, and ensure compliance with health and safety standards including smoke and carbon monoxide detectors. Williston generally allows STRs in residential zones but may have restrictions on the number of guests, parking requirements, and noise ordinances to protect neighborhood character. The town has implemented these regulations in recent years (around 2018-2020) as part of Vermont's broader approach to managing the growth of platforms like Airbnb and VRBO, with enforcement focusing on ensuring STRs don't negatively impact housing availability for long-term residents or create nuisances in residential neighborhoods. Property owners must also comply with state requirements including rooms and meals tax collection, and the town may have specific provisions about owner occupancy requirements or limits on the total number of STR permits issued in certain areas.
The best areas for Airbnb investment in Williston, Vermont include the downtown Williston area near Taft Corners, which attracts business travelers due to its proximity to major employers like GlobalFoundries and numerous corporate offices, as well as shoppers visiting the Taft Corners shopping district. The Champlain Valley area of Williston offers scenic views and easy access to Lake Champlain recreational activities, making it popular with tourists year-round for boating, fishing, and winter sports. Properties near the Williston Highlands and Allen Brook areas are attractive for their quiet residential appeal while maintaining close proximity to Burlington International Airport (just 10 minutes away), making them ideal for business travelers and tourists seeking convenient access to flights. The Route 2A corridor provides excellent investment opportunities due to heavy business travel from companies relocating to the area since 2010, with tech and manufacturing firms driving consistent demand. Areas near Williston Central School and the town center benefit from visiting families and relatives of residents, while properties within walking distance of restaurants and breweries along Industrial Avenue capture both business and leisure travelers seeking authentic Vermont experiences.
Airbnb properties in Williston, Vermont are subject to Vermont's 9% rooms and meals tax, which applies to all short-term rentals under 30 days and is collected by the host and remitted monthly to the Vermont Department of Taxes by the 25th of the following month. Additionally, Chittenden County imposes a 1% local option tax on lodging, bringing the total occupancy tax rate to 10% for Airbnb stays in Williston. Hosts must register with the Vermont Department of Taxes to obtain a rooms and meals tax account and file returns even if no tax was collected during the period. The town of Williston may also require short-term rental operators to obtain a business license and comply with local zoning regulations, though specific municipal lodging taxes beyond the county tax are not typically imposed. Exemptions include stays of 30 days or longer, which are considered long-term rentals rather than taxable lodging, and certain stays by permanent residents of Vermont under specific circumstances. Airbnb may collect and remit these taxes on behalf of hosts through their platform in Vermont, but hosts remain ultimately responsible for ensuring compliance with all applicable tax obligations.
Starting an Airbnb in Williston, Vermont requires approximately $450,000-$550,000 in total initial investment. Property purchase costs around $400,000-$475,000 based on median home prices in the area as of 2023-2024. Furnishing a 2-3 bedroom property typically costs $15,000-$25,000 including beds, linens, kitchen essentials, living room furniture, and décor. Initial setup expenses including professional photography, listing creation, welcome materials, and basic supplies run $2,000-$3,500. Permits and fees in Vermont include short-term rental registration ($200), business license ($50-$100), and potential local permits ($100-$500). Insurance costs approximately $1,500-$2,500 annually for short-term rental coverage. Monthly utilities average $200-$350 including electricity, heating, water, internet, and cable. First six months operating costs including utilities ($1,200-$2,100), cleaning supplies and services ($1,800-$3,000), maintenance reserves ($1,000-$2,000), marketing ($500-$1,000), and property management software ($300-$600) total approximately $4,800-$8,700.
Airbnb properties in Williston, Vermont typically generate annual revenues between $15,000-$35,000 for entire home listings, with average daily rates ranging from $80-$150 depending on property size and amenities. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), property management (10-20% of revenue), utilities ($200-400 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Net profit margins typically range from 15-35% for well-managed properties, with higher-end homes near Burlington International Airport achieving better performance due to business traveler demand. Success factors include proximity to the University of Vermont (15 minutes away), seasonal optimization for fall foliage tourism, professional photography, and competitive pricing during peak summer months when occupancy rates can reach 70-85%. Properties with unique features like mountain views, hot tubs, or ski equipment storage command premium rates, with some hosts reporting annual profits of $8,000-$15,000 on properties valued at $300,000-$500,000, though seasonal fluctuations mean winter months may see occupancy drop to 30-40% outside holiday periods.
Airbnb investments in Williston, Vermont typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, driven by the town's proximity to Burlington and steady demand from business travelers visiting local companies like GlobalFoundries and university visitors to UVM. Properties in Williston generally reach profitability within 18-24 months, with average daily rates of $120-180 depending on property size and amenities, occupancy rates averaging 65-75% annually due to consistent corporate travel and seasonal tourism from nearby ski resorts and Lake Champlain activities. The market benefits from limited hotel inventory in the immediate area and Williston's position as a commercial hub, though investors should expect higher initial investment costs due to Vermont's premium real estate market, with typical investment properties requiring $300,000-500,000 for suitable Airbnb conversions that can generate $2,000-4,000 monthly gross revenue.
STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Williston, Vermont, by providing detailed market analytics and revenue projections. Local real estate agents specializing in investment properties include Coldwell Banker Hickok & Boardman Realty, Pomerleau Real Estate, and RE/MAX North Professionals, who have expertise in the Williston market and understand vacation rental regulations. National services like AirDNA and Mashvisor offer comprehensive market analysis and property search tools for the Vermont market, while BiggerPockets connects investors with local professionals and provides educational resources. Vacasa and RedAwning provide property management services for investors who purchase Airbnb properties in the area. Local property management companies such as Green Mountain Property Management and Vermont Vacation Rentals offer specialized services for short-term rental operations. Investment-focused platforms like Roofstock and Fundrise occasionally feature Vermont properties, though availability varies. Real estate investment groups and meetups in the Burlington-Williston area, organized through platforms like Meetup.com, provide networking opportunities with local investors and professionals who specialize in vacation rental properties in the region.

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