Is Bar Harbor, Maine Good for Airbnb Investment?

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Bar Harbor, Maine market research

Bar Harbor, Maine Airbnb Investment Overview

$1,200–$4,500,Typical monthly host earnings
8–15%Typical annual ROI
75–85%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Bar Harbor, Maine?

Potentially—Bar Harbor, Maine combines visitor demand with long-term real estate upside.

  • Presents a compelling opportunity driven by its strong tourism appeal and unique market dynamics.
  • As the gateway to Acadia National Park, Bar Harbor consistently attracts millions of visitors annually, ensuring a robust demand for short-term rentals, especially during peak seasons.
  • While property values in this desirable coastal town can be high, the consistent influx of tourists, coupled with the potential for premium rental rates.
Earnings

How Much Does an Average Airbnb Earn in Bar Harbor?

$1,200–$4,500, based on location, season, and property quality.

  • Based on available market data and rental analytics, Airbnb properties in Bar Harbor, Maine typically generate average monthly revenues ranging from $1,200 to $4,500, with significant seasonal fluctuations driven by Acadia National Park tourism patterns.
  • Peak summer months from June through September can yield $3,000 to $6,000 monthly for well-positioned properties.
  • Properties within walking distance of downtown Bar Harbor or offering ocean views command premium rates of $150 to $350 per night during peak season.
  • Key factors affecting earnings include proximity to Acadia National Park entrance, property size and amenities, waterfront access, parking availability, and professional property management services.
  • Market saturation has increased competition, making property differentiation through unique amenities, exceptional guest services.
ROI Analysis

Airbnb Return on Investment in Bar Harbor

Potentially strong—typical annual ROI is 8–15%.

  • Typically generate ROI between 8-15% annually, with prime waterfront and downtown properties achieving the higher end of this range due to the town's position as Acadia National Park's gateway.
  • The average payback period ranges from 7-12 years depending on property acquisition costs, which average $450,000-$750,000 for suitable vacation rental properties.
  • Peak season occupancy rates of 85-95% from June through October, with average daily rates of $200-$400, drive strong seasonal revenue that often exceeds long-term rental income by 40-60%.
  • However, long-term rentals in Bar Harbor provide more stable year-round income with 6-9% ROI and require significantly less management, while Airbnb properties face seasonal vacancy rates of 60-70% during winter months.
  • The tourism-dependent market creates higher revenue potential but increased volatility compared to traditional rental investments.
Occupancy Rate

Average Airbnb Occupancy Rate in Bar Harbor

Bar Harbor, Maine averages 75–85% annual occupancy, with seasonal variation.

  • Bar Harbor, Maine experiences significant seasonal fluctuations in Airbnb occupancy rates, with peak season (June through September) averaging approximately 75-85% occupancy.
  • During the shoulder seasons of May and October, occupancy rates typically drop to around 45-55%, while winter months (November through April) see the lowest rates at approximately 25-35% due to harsh weather and limited tourist activities.
  • The annual average occupancy rate for Bar Harbor Airbnbs is estimated at around 58-62%, which is notably higher than Maine's statewide average of approximately 50-55% and slightly above the national Airbnb average of 48-52%.
  • Bar Harbor's proximity to Acadia National Park, its status as a premier coastal destination, and limited hotel inventory contribute to its above-average performance.
Best Neighborhoods

Best Neighborhoods for Airbnb in Bar Harbor

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The downtown Bar Harbor area near Main Street offers the highest rental rates and occupancy due to its walkability to restaurants, shops, and ferry services to Acadia National Park.
  • The Shore Path/West Street corridor provides luxury investment opportunities with oceanfront properties commanding $400-600 per night.
  • The Cottage Street/Mount Desert Street residential area offers a sweet spot for investors with charming historic homes that rent for $200-350 nightly while being close enough to downtown attractions yet in quieter residential settings that appeal to families.
  • The Eden Street/Kebo Street neighborhood near the Kebo Valley Golf Club attracts golf enthusiasts and provides good year-round potential with properties renting to both summer tourists and off-season visitors.
  • The Hulls Cove area on the northern edge provides more affordable entry points for investors while still offering easy access to Acadia's main entrance.
  • The Town Hill/Route 3 corridor offers the most affordable investment opportunities with larger properties suitable for group rentals.
Regulations

Short-term Rental Regulations in Bar Harbor

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Short-term rental regulations in Bar Harbor, Maine require property owners to obtain a business license and register with the town.
  • The town limits occupancy to two people per bedroom plus two additional guests, with a maximum of 10-12 people per property depending on size and septic capacity.
  • Owner-occupancy is not required for short-term rentals, but properties must comply with zoning regulations that restrict rentals primarily to certain residential districts and downtown areas.
  • The registration process involves submitting applications to the Code Enforcement Office, providing proof of insurance, septic system compliance, and fire safety inspections.
  • Recent regulatory changes implemented around 2019-2022 include stricter noise ordinances, mandatory posting of house rules and emergency contact information.
  • Properties must also comply with state lodging tax requirements and maintain liability insurance of at least $300,000, while the town has established complaint procedures and inspection protocols to ensure compliance with health, safety, and neighborhood compatibility standards.
Fees and Taxes

Short-term Rental Fees and Taxes in Bar Harbor

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Bar Harbor, Maine are subject to Maine's 9% lodging tax, which includes the state's 8% sales tax plus an additional 1% lodging tax, along with Bar Harbor's local lodging tax of 5%.
  • Property owners must register their short-term rental with the Maine Revenue Services and obtain a Certificate of Registration, which costs approximately $25.
  • Bar Harbor requires a short-term rental permit with an annual fee of around $150-200, and properties must also comply with local zoning and safety requirements which may involve inspection fees of $100-150.
  • Additionally, operators may need to pay for business licensing fees of approximately $50-75 annually, and there may be fire safety inspection fees of $75-100.
  • Some properties may also be subject to additional local tourism or impact fees depending on their location within the town.
Common questions

Bar Harbor, Maine Airbnb investment FAQs

How to start an Airbnb in Bar Harbor, Maine?

To start an Airbnb in Bar Harbor, Maine, begin by researching local regulations as the town requires short term rental permits and has specific zoning restrictions, particularly in residential areas near Acadia National Park.

Launch checklist

  • Contact Bar Harbor's Code Enforcement Office to obtain the necessary Short Term Rental License, which typically costs around $200 to 300 annually and requires proof of liability insurance, fire safety compliance, and septic system approval if applicable.
  • Find a suitable property by working with local real estate agents familiar with Bar Harbor's seasonal market, focusing on areas like downtown or West Street that allow short term rentals.
  • Furnish the property with coastal Maine décor, essential amenities like high speed internet, and seasonal considerations such as heating systems for shoulder seasons, budgeting approximately $15,000 to 25,000 for a complete furnishing package.
  • List your property on Airbnb and VRBO with professional photography highlighting Bar Harbor's attractions like the Shore Path and Cadillac Mountain views, setting competitive rates that reflect the seasonal nature of tourism (peak summer rates of $200 to 400/night.
  • Manage the property by either hiring local companies like DownEast & Acadia Property Management or handling it yourself, ensuring compliance with Bar Harbor's noise ordinances, parking restrictions (typically 2 cars maximum).
What's the best way to identify good STR properties in Bar Harbor, Maine?

To identify profitable short term rental properties in Bar Harbor, Maine, focus on locations within 1 to 2 miles of Acadia National Park entrance, downtown Bar Harbor's Shore Path, or waterfront areas with ocean views, as these command premium rates of $200 to 400+ per night during peak season (June October).

What to prioritize

  • Target 2 to 4 bedroom properties built after 1950 with parking, outdoor spaces, and period charm that can accommodate 4 to 8 guests, as larger groups drive higher revenue per booking.
  • Analyze pricing using AirDNA and Mashvisor to identify properties generating $40,000 to 80,000 annually, comparing seasonal rate fluctuations where summer rates are 3 to 4x winter rates.
  • Research competition by monitoring 200+ existing STR listings on Airbnb and VRBO, noting that waterfront properties average 75 to 85% occupancy in summer versus 20 to 30% in winter.
  • Utilize tools like Rabbu and AllTheRooms for market analysis, check Bar Harbor's STR ordinance requirements for licensing, and consider properties near Thunder Hole, Jordan Pond, or Cadillac Mountain for maximum guest appeal.
How to get an Airbnb permit in Bar Harbor, Maine?

To obtain an Airbnb/STR permit in Bar Harbor, Maine, you must first contact the Bar Harbor Code Enforcement Office at 93 Cottage Street or call (207) 288 to 4098 to begin the application process.

Documents and approvals

  • Required documents include a completed short term rental registration application, proof of property ownership or lease agreement, floor plan of the rental unit, proof of liability insurance (minimum $300,000), fire safety inspection certificate from the Bar Harbor Fire Department.
  • The application fee is typically $150 to 200 annually, with additional fees for fire inspections ($75 to 100) and potential septic inspections ($100 to 150).
  • The timeline generally takes 4 to 6 weeks from submission to approval, depending on inspection scheduling and document completeness.
  • Bar Harbor specific requirements include limiting occupancy to 2 people per bedroom plus 2 additional guests, maintaining a 24/7 local contact person within 30 minutes of the property, providing adequate parking (typically 1 space per bedroom).
  • Properties in certain residential zones may have additional restrictions, and the town requires annual renewal of permits with updated documentation.
Is it legal to operate a short-term rental in Bar Harbor, Maine?

Short term rentals (STRs) are legal in Bar Harbor, Maine, but operate under strict municipal regulations implemented around 2019 to 2020 in response to housing concerns and community impact.

Core operating requirements

  • The town requires STR operators to obtain annual licenses, limits the number of STR permits available, and restricts operations in certain residential zones to preserve neighborhood character.
  • Bar Harbor has implemented occupancy limits, parking requirements, noise restrictions, and mandatory local contact person requirements for all STR properties.
  • The town also requires a minimum 7 day rental period for some properties and has established specific zones where STRs are prohibited or limited, particularly in areas zoned for year round residential use.
  • Recent changes include stricter enforcement mechanisms, increased fees, and enhanced neighbor notification processes, with the town continuing to evaluate and adjust regulations to balance tourism revenue with housing availability for local residents and workers.
What are the best places to invest in Airbnb in Bar Harbor, Maine?

The most lucrative Airbnb investment areas in Bar Harbor, Maine center around the downtown historic district near Main Street and West Street, which offers prime walkability to restaurants, shops, and the ferry terminal to the Porcupine Islands, attracting peak summer tourists from June through October.

Areas to research

  • The Cottage Street and Mount Desert Street neighborhoods are highly desirable due to their proximity to Acadia National Park's main entrance and the Shore Path, drawing nature enthusiasts and families year round.
  • Properties near the Bar Harbor Shore Path and along West Street command premium rates because of ocean views and walking access to the town pier, benefiting from the area's cruise ship tourism that brings thousands of visitors during summer months.
  • The residential areas around Eagle Lake Road and Park Loop Road offer excellent investment potential for larger properties that can accommodate families visiting Acadia National Park, while still being within a short drive to downtown amenities.
  • The Hulls Cove area, though slightly outside the main village, presents opportunities for more affordable acquisitions while still capturing tourists heading to the park's visitor center and Thunder Hole.
Airbnb and lodging taxes in Bar Harbor, Maine

In Bar Harbor, Maine, Airbnb hosts are subject to multiple lodging taxes including the state lodging tax of 9% on gross rental receipts.

Taxes and filing responsibilities

  • Additionally, hosts must pay the local Bar Harbor lodging tax of 5% on gross receipts, administered by the town's tax collector with quarterly remittance typically due by the 15th of January, April, July, and October.
  • The state also imposes a 5.5% general sales tax on short term rental accommodations, bringing the total tax burden to approximately 19.5% for most Airbnb rentals.
  • Hosts are required to register with both state and local authorities, obtain lodging licenses, and collect these taxes directly from guests, with penalties imposed for late filing or non compliance.
  • Exemptions are limited and generally apply only to rentals exceeding 28 consecutive days by the same guest, certain nonprofit organizations, or government employees on official business, though documentation is required to qualify for these exemptions.
Total cost to purchase, furnish and operate an Airbnb in Bar Harbor, Maine

Starting an Airbnb in Bar Harbor, Maine requires approximately $650,000 to $750,000 in total initial investment.

Cost breakdown

  • Property purchase represents the largest expense at $500,000 to $600,000 for a median 2 to 3 bedroom home suitable for vacation rental in this popular Acadia National Park gateway town.
  • Furnishing costs range $25,000 to $35,000 to create an attractive, fully equipped rental including furniture, appliances, linens, kitchenware, and décor that appeals to tourists.
  • Initial setup expenses total $3,000 to $5,000 covering professional photography, listing creation, welcome materials, and basic marketing.
  • Permits and fees amount to $1,500 to $2,500 including business license, short term rental permit, fire safety inspection, and potential HOA approvals.
  • Insurance costs $2,000 to $3,000 annually for specialized short term rental coverage beyond standard homeowner's insurance.
  • Utilities including electricity, water, sewer, trash, internet, and cable television average $400 to $600 monthly or $2,400 to $3,600 for six months.
  • First six months operating costs total $8,000 to $12,000 covering property management software subscriptions, cleaning services between guests, maintenance supplies, guest amenities, marketing expenses, and potential property management fees if outsourced.
Are Airbnb properties in Bar Harbor, Maine profitable?

Airbnb properties in Bar Harbor, Maine demonstrate strong seasonal profitability with average daily rates ranging from $150 to 400 during peak summer months (June September) when Acadia National Park attracts over 3 million visitors annually.

Profitability indicators

  • A typical 2 bedroom property generates $35,000 to 55,000 in annual revenue with occupancy rates of 65 to 80% during high season, while expenses including cleaning fees ($75 to 125 per turnover), property management (15 to 25% of revenue), insurance ($2,000 to 3,500 annually).
  • Properties within walking distance of downtown or with ocean views command premium rates, with some luxury homes earning over $80,000 annually.
  • Success factors include professional photography, responsive guest communication, local guidebooks, and partnerships with cleaning services.
  • The market shows resilience with properties typically achieving 15 to 25% annual returns on investment, though winter months (November March) see significant revenue drops of 60 to 80%, making cash flow management crucial for sustained profitability.
What is the expected return on investment for an Airbnb in Bar Harbor, Maine?

Airbnb investments in Bar Harbor, Maine typically generate annual ROI of 12 to 18% due to the town's proximity to Acadia National Park and strong summer tourism season from June through October.

Return planning figures

  • Cash on cash returns generally range from 8 to 14% annually, with properties averaging $150 to 300 per night during peak season and $75 to 125 during shoulder months.
  • Most investors achieve profitability within 18 to 24 months, assuming a 20 to 25% down payment on properties valued between $400,000 to $800,000.
  • The market benefits from consistent demand driven by over 3 million annual visitors to Acadia National Park, with occupancy rates typically reaching 75 to 85% during summer months and 40 to 55% year round.
  • Properties within walking distance of downtown Bar Harbor or with ocean views command premium rates and can achieve ROI figures on the higher end of the range.
What company can help me find and buy a profitable Airbnb in Bar Harbor, Maine?

STRSearch is a leading national platform that helps investors identify profitable short term rental properties in Bar Harbor, Maine, providing market analysis and property recommendations.

Companies and resources

  • Local real estate agents specializing in Airbnb investments include Knowles Company Real Estate with agents like Susan Sinclair and David Witham who focus on vacation rental properties.
  • RE/MAX Oceanside and Coldwell Banker Realty also have agents experienced in vacation rental investments in the area.
  • National services include Awning (formerly RedAwning) which offers end to end Airbnb investment services, Roofstock which expanded into short term rental investments around 2020, and AirDNA which provides market data and analytics for Airbnb investments.
  • Additional local services include Bar Harbor Property Management for ongoing rental management, Acadia Property Services for maintenance and guest services.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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