Is Hampton, Virginia Good for Airbnb Investment?

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Hampton, Virginia market research

Hampton, Virginia Airbnb Investment Overview

$1,200–$2,800Typical monthly host earnings
8–12%Typical annual ROI
65–70%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Hampton, Virginia?

Potentially—Hampton, Virginia combines visitor demand with long-term real estate upside.

  • Can be a promising opportunity given the city's unique blend of historical significance, coastal attractions, and military presence.
  • Hampton's current market conditions show a steady demand for short-term rentals, fueled by tourists visiting sites like Fort Monroe and the Virginia Air and Space Science Center.
  • Tourism trends indicate consistent year-round visitors due to its diverse appeal, from beaches and historical events to educational institutions and major employers like NASA Langley Research Center.
  • While property values in Hampton are generally more accessible than in some larger coastal cities, they have shown stable growth, indicating good long-term investment potential.
  • The consistent influx of diverse visitors supports healthy occupancy rates and a favorable environment for Airbnb investors seeking a balanced market with both leisure and business travelers.
Earnings

How Much Does an Average Airbnb Earn in Hampton?

$1,200–$2,800 per month based on location, season, and property quality.

  • Based on available market data and rental analytics, Airbnb hosts in Hampton, Virginia typically earn between $1,200 to $2,800 per month.
  • Seasonal variations show peak earnings during summer months when revenue can increase by 25-40% due to proximity to Virginia Beach and Norfolk attractions.
  • Properties near Langley Air Force Base and NASA Langley Research Center command premium rates of $85-120 per night due to consistent business traveler demand.
  • Key factors affecting earnings include proximity to military installations, property size and amenities, guest reviews and ratings, seasonal tourism patterns.
  • Revenue optimization strategies such as dynamic pricing, professional photography, and maintaining superhost status can increase earnings by 20-35% above market averages.
ROI Analysis

Airbnb Return on Investment in Hampton

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with properties near Langley Air Force Base and downtown waterfront areas performing at the higher end of this range due to consistent military and business traveler demand.
  • The average payback period for initial investment ranges from 7-10 years, depending on property acquisition costs and renovation expenses.
  • Hampton's short-term rental market benefits from year-round occupancy rates of approximately 65-75%.
  • Compared to traditional long-term rentals in Hampton, which typically yield 6-8% ROI, Airbnb properties can generate 25-40% higher returns.
  • Properties within 2 miles of Hampton University or the waterfront command premium nightly rates of $120-180, while suburban locations average $80-120 per night.
Occupancy Rate

Average Airbnb Occupancy Rate in Hampton

Hampton, Virginia averages 65–70% annual occupancy, with seasonal variation.

  • Hampton, Virginia Airbnb properties typically maintain an average annual occupancy rate of approximately 65-70%.
  • Spring and fall months generally see moderate occupancy rates of 60-65%, while winter months drop to approximately 45-50% occupancy as tourism declines and military family relocations slow.
  • Peak booking periods align with military graduation ceremonies, summer beach season, and major events at nearby venues, with July being the strongest month for occupancy.
  • Hampton's occupancy rates generally perform slightly below Virginia's statewide average of 72% and the national Airbnb average of 75%.
  • The city's occupancy rates have shown resilience due to the steady influx of military personnel, defense contractors, and visitors to the Hampton Roads area.
Best Neighborhoods

Best Neighborhoods for Airbnb in Hampton

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in Hampton, Virginia include Downtown Hampton near the waterfront.
  • Buckroe Beach area provides excellent seasonal rental potential with direct beach access and family-friendly demographics, commanding premium rates during summer months.
  • The Phoebus neighborhood near Fort Monroe attracts military families and history enthusiasts with its Victorian architecture and proximity to the Casemate Museum.
  • Coliseum Central area benefits from its location near Hampton Coliseum and Hampton University, providing consistent demand from event attendees, visiting families.
  • Fox Hill offers a more residential setting with larger properties suitable for group bookings, attracting families visiting the area's military installations and NASA Langley Research Center.
  • The Newmarket area provides good value with lower acquisition costs while maintaining decent rental demand from its central location and access to major highways.
Regulations

Short-term Rental Regulations in Hampton

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Hampton, Virginia requires short-term rental operators to obtain a business license and register their property with the city, typically costing between $50-100 annually.
  • Properties must comply with zoning regulations that generally restrict short-term rentals to certain residential districts, with some areas requiring conditional use permits.
  • Occupancy limits are typically set at two persons per bedroom plus two additional guests, with a maximum of 10-12 occupants total depending on the property size.
  • The city does not mandate owner-occupancy for short-term rentals, allowing investment properties to operate as vacation rentals.
  • Registration involves submitting property details, contact information, emergency contacts, and proof of liability insurance coverage of at least $1 million.
  • Properties must meet safety requirements including smoke detectors, carbon monoxide detectors, and fire extinguishers, with periodic inspections required.
Fees and Taxes

Short-term Rental Fees and Taxes in Hampton

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Hampton, Virginia are subject to several fees and taxes including the state transient occupancy tax of 5.3% on gross receipts.
  • Property owners must obtain a business license from Hampton which typically costs between $30-50 annually, register for a Virginia tax account with the Department of Taxation (no fee).
  • Additional costs may include fire safety inspections at approximately $75-150, health department permits if applicable at around $50-100, and potential homeowner association fees if the property is in an HOA community.
  • Some properties may also be subject to Hampton's business personal property tax on furnishings and equipment used in the rental.
Common questions

Hampton, Virginia Airbnb investment FAQs

How to start an Airbnb in Hampton, Virginia?

To start an Airbnb in Hampton, Virginia, begin by researching local zoning laws and regulations through the Hampton Planning Department, as the city requires short term rental operators to obtain a business license and may have specific zoning restrictions in residential areas.

Launch checklist

  • Contact Hampton's Business Development office at (757) 727 to 6108 to understand permit requirements, which typically include a business license ($30 to 50 annually) and potentially a conditional use permit depending on your property's zoning classification.
  • Find a suitable property by searching areas like Buckroe Beach, downtown Hampton near Fort Monroe, or neighborhoods with good access to I 64 for tourist convenience, ensuring the property allows short term rentals per HOA or lease agreements.
  • Furnish the space with quality basics including comfortable beds, linens, towels, kitchen essentials, WiFi, smart TV, and safety equipment like smoke detectors and fire extinguishers, budgeting approximately $3,000 to 8,000 for a complete setup.
  • List your property on Airbnb, VRBO, and Booking.com with professional photos highlighting proximity to attractions like NASA Langley Research Center, Hampton History Museum, and Virginia Air & Space Center.
  • Manage your listing by responding to inquiries within an hour, maintaining a 4.8+ star rating, coordinating cleaning between guests (budget $40 to 60 per turnover).
What's the best way to identify good STR properties in Hampton, Virginia?

To identify profitable short term rental properties in Hampton, Virginia, focus on locations within 2 to 3 miles of major attractions like NASA Langley Research Center, Fort Monroe National Monument, and Hampton University. Target 2 to 4 bedroom single family homes or condos built after 1990 with modern amenities, parking, outdoor spaces, and water views when possible, as these typically command $80 to 150 per night compared to $60 to 100 for standard properties.

What to prioritize

  • Conduct pricing analysis using AirDNA and Mashvisor to identify properties where potential STR revenue of $2,000 to 4,000 monthly exceeds traditional rental income by at least 30 to 50%.
  • Utilize Hampton's tourism data showing peak seasons during summer months and military family relocation periods, leverage local real estate platforms like REIN and connect with Hampton Roads area property management companies who understand the market dynamics driven by the military presence at Langley Air Force Base, NASA contractors, and maritime industry visitors, while ensuring compliance with Hampton's zoning regulations which generally allow STRs in residential areas with proper permits.
How to get an Airbnb permit in Hampton, Virginia?

To obtain an Airbnb/STR permit in Hampton, Virginia, you must first contact the Hampton Planning Department at City Hall located at 22 Lincoln Street to determine zoning compliance, as short term rentals are typically only permitted in certain residential zones with conditional use permits.

Documents and approvals

  • Submit an application for a Conditional Use Permit along with required documents including property deed, site plan, floor plan showing maximum occupancy, proof of property insurance, contact information for a local property manager if you're non resident.
  • The application fee is approximately $350 to 500, and you'll also need to obtain a business license from the Commissioner of Revenue's office for around $50 to 100 annually.
  • Additional requirements include compliance with fire safety codes, maximum occupancy limits based on bedrooms and square footage, maintaining a guest registry, providing emergency contact information to neighbors, and ensuring quiet hours compliance.
  • The approval process typically takes 60 to 90 days and includes a public hearing before the Planning Commission.
  • Once approved, you must also register with the Virginia Department of Taxation for transient occupancy tax collection and remit the required 5% state tax plus any local hotel tax.
  • Annual renewal is required with continued compliance monitoring by city inspectors.
Is it legal to operate a short-term rental in Hampton, Virginia?

Short term rentals (STRs) are legal in Hampton, Virginia, but operate under specific regulations established by the city.

Core operating requirements

  • Hampton requires STR operators to obtain a business license and comply with zoning restrictions that generally limit short term rentals to certain residential districts while prohibiting them in some neighborhoods.
  • The city has implemented occupancy limits, parking requirements, and noise ordinances that STR operators must follow.
  • Properties must meet safety standards including smoke detectors and emergency egress requirements.
  • Hampton has been actively updating its STR regulations in recent years, with changes around 2020 to 2022 that clarified permitting processes and enforcement mechanisms.
  • The city requires operators to maintain liability insurance and respond to neighbor complaints promptly.
  • Some historic districts and certain residential zones may have additional restrictions or prohibitions on short term rentals.
  • Operators must also collect and remit local occupancy taxes, and the city has established penalties for non compliance including potential license revocation for repeat violations.
What are the best places to invest in Airbnb in Hampton, Virginia?

The best Airbnb investment areas in Hampton, Virginia include the Buckroe Beach neighborhood, which attracts summer tourists and beachgoers seeking waterfront accommodations near the Chesapeake Bay, and the downtown Hampton area near the Hampton History Museum and St.

Areas to research

  • John's Church, drawing heritage tourists and visitors to Fort Monroe National Monument.
  • The Coliseum Central district benefits from proximity to the Hampton Coliseum, attracting guests attending concerts, sports events, and conventions, while areas near Langley Air Force Base capture military personnel, contractors, and families on temporary assignments.
  • The Phoebus neighborhood offers charm for tourists visiting Fort Monroe and the Casemate Museum, and properties near Hampton University attract visiting families, prospective students, and academic conference attendees.
  • The NASA Langley Research Center vicinity draws aerospace professionals, researchers, and business travelers, while areas close to Hampton Roads Transit stations appeal to visitors exploring the broader Hampton Roads region including Norfolk and Virginia Beach.
Airbnb and lodging taxes in Hampton, Virginia

In Hampton, Virginia, Airbnb hosts are subject to both state and local lodging taxes.

Taxes and filing responsibilities

  • The Virginia state transient occupancy tax is 5.3% and applies to stays of less than 30 consecutive days.
  • Hampton imposes an additional local transient occupancy tax of 7%, bringing the total tax rate to approximately 12.3% on short term rental bookings.
  • These taxes are typically collected by Airbnb directly from guests at the time of booking through their automatic tax collection service, which began around 2019 for Virginia jurisdictions.
  • Airbnb remits the collected taxes directly to the Virginia Department of Taxation and local tax authorities on behalf of hosts on a monthly basis.
  • Hosts who collect taxes independently must register with the Virginia Department of Taxation and Hampton's Commissioner of Revenue, file monthly returns, and remit taxes by the 20th of the following month.
  • Stays of 30 days or longer are generally exempt from transient occupancy taxes, and some jurisdictions may provide exemptions for government employees or certain non profit organizations.
Total cost to purchase, furnish and operate an Airbnb in Hampton, Virginia

Starting an Airbnb in Hampton, Virginia requires approximately $285,000 to $320,000 in total initial investment.

Cost breakdown

  • Property purchase represents the largest expense at $220,000 to $250,000 based on median home prices in Hampton as of 2023 to 2024.
  • Furnishing costs typically range $15,000 to $25,000 for a complete 2 to 3 bedroom property including furniture, appliances, linens, and décor to create an attractive rental space.
  • Initial setup costs including professional photography, listing creation, welcome materials, and basic supplies total approximately $2,000 to $3,500.
  • Virginia business license, short term rental permits, and Hampton city fees amount to roughly $500 to $1,200 annually.
  • Insurance premiums for short term rental coverage average $2,500 to $4,000 per year, significantly higher than standard homeowner's insurance.
  • Utility setup and deposits for electricity, water, gas, internet, and cable services require $1,500 to $2,500 initially.
  • First six months of operating expenses including utilities ($900 to $1,200 monthly), cleaning services ($100 to $150 per turnover), maintenance reserves ($200 to $400 monthly), platform fees to Airbnb and VRBO (3 to 5% of bookings), property management software.
Are Airbnb properties in Hampton, Virginia profitable?

Airbnb properties in Hampton, Virginia typically generate annual revenues between $18,000 to $35,000 for entire homes, with average daily rates ranging from $85 to $140 depending on proximity to NASA Langley Research Center, Fort Monroe, and the waterfront areas.

Profitability indicators

  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($30 to 50 per turnover), property management (15 to 25% if outsourced), utilities ($150 to 250 monthly), insurance ($800 to 1,200 annually).
  • Properties near Fort Monroe and the Hampton History Museum command premium rates, with some waterfront units achieving 70 to 80% occupancy rates and net profit margins of 25 to 35%.
  • Success factors include strategic location within 10 miles of major attractions, professional photography, responsive host communication, and competitive pricing during peak military and NASA contractor travel periods.
  • A typical 3 bedroom home purchased for $180,000 to 220,000 in Hampton's Buckroe Beach area can generate $28,000 gross revenue with $17,000 in expenses, yielding approximately $11,000 net profit annually, representing a 5 to 6% cash on cash return when factoring in mortgage payments.
What is the expected return on investment for an Airbnb in Hampton, Virginia?

Airbnb investments in Hampton, Virginia typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% based on the area's proximity to Norfolk Naval Base, Langley Air Force Base, and NASA Langley Research Center which drive consistent demand from military personnel, contractors. Properties within 10 miles of these installations command average daily rates of $85 to 120, with occupancy rates of 65 to 75% annually, while waterfront or historic district properties near Fort Monroe can achieve $130 to 180 per night during peak summer months.

Return planning figures

  • Initial investment recovery typically occurs within 7 to 9 years for properties purchased at Hampton's median home price of $280,000 to 320,000, with monthly gross rental income averaging $2,200 to 3,200 depending on property size and location.
What company can help me find and buy a profitable Airbnb in Hampton, Virginia?

STRSearch leads the national market for Airbnb investment property analysis and market data, providing comprehensive tools for identifying profitable short term rental opportunities in Hampton, Virginia.

Companies and resources

  • Local real estate agents specializing in investment properties include The Liz Moore & Associates team, which has been active in the Hampton Roads market since 1953, and Howard Hanna Real Estate Services agents who focus on vacation rental investments in the Tidewater region.
  • Awning, founded in 2017, offers full service Airbnb property management and investment guidance specifically for the Virginia Beach Hampton metropolitan area.
  • Mashvisor provides national property analysis tools with specific data for Hampton's rental market, while RedAwning offers both property management and investment consulting services for short term rentals throughout Virginia.
  • Local investment focused realtors like those at Rose & Womble Realty and Coldwell Banker Traditions have developed expertise in identifying properties near Hampton's attractions like Fort Monroe and the Virginia Air & Science Center.
  • AirDNA supplies market intelligence and revenue projections for Hampton's short term rental market, and companies like Vacasa and AvantStay provide property management services that can help investors maximize returns on their Hampton Airbnb investments.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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