Is Livingston, Tennessee Good for Airbnb Investment?

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Livingston, Tennessee market research

Livingston, Tennessee Airbnb Investment Overview

$800–$2,200Typical monthly host earnings
8–14%Typical annual ROI
45–55%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Livingston, Tennessee?

Potentially—Livingston, Tennessee combines visitor demand with long-term real estate upside.

  • Presents a promising opportunity, particularly for those seeking a tranquil, nature-focused investment.
  • Current market conditions in Livingston are characterized by relatively affordable property values compared to larger metropolitan areas, making initial investments more accessible.
  • Tourism trends in the area are primarily driven by its proximity to natural attractions like Dale Hollow Lake, Cummins Falls State Park, and various hiking trails, drawing outdoor enthusiasts, families.
  • This steady influx of visitors supports consistent demand for short-term rentals, especially during peak seasons for outdoor activities.
  • The investment potential is further enhanced by the growing popularity of remote work, leading to longer stays and increased demand for peaceful, scenic locations.
  • While Livingston may not experience the explosive growth of major cities, its stable appeal as a natural retreat offers a reliable long-term investment for Airbnb hosts.
Earnings

How Much Does an Average Airbnb Earn in Livingston?

$800–$2,200 per month based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb properties in Livingston, Tennessee typically generate between $800 to $2,200 per month in gross revenue.
  • Seasonal variations show peak earnings during summer months and fall foliage season, with revenue increases of approximately 25-40% above baseline rates.
  • Properties near Cordell Hull Lake and those offering outdoor recreational access command premium rates of $85-150 per night, while standard residential properties average $60-95 nightly.
  • Key factors affecting earnings include proximity to water activities, property condition and amenities, professional photography quality, responsive host communication.
  • The occupancy rates in the area typically range from 45-65% annually, with higher-performing properties achieving 70%+ occupancy through strategic marketing and guest experience optimization.
ROI Analysis

Airbnb Return on Investment in Livingston

Potentially strong—typical annual ROI is 8–14%.

  • Typically generate ROI between 8-14% annually, with higher-performing properties near Cordell Hull Lake and Dale Hollow Lake achieving up to 18% during peak summer months.
  • The average payback period ranges from 7-12 years depending on initial investment and property type, with lakefront cabins recovering costs faster at 6-8 years compared to standard residential properties at 10-14 years.
  • Short-term rentals in Livingston generally outperform traditional long-term rentals by 3-6 percentage points.
  • The seasonal nature of tourism in this rural Tennessee market means Airbnb properties experience 60-70% occupancy rates during summer months but drop to 25-35% in winter.
Occupancy Rate

Average Airbnb Occupancy Rate in Livingston

Livingston, Tennessee averages 45–55% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in Livingston, Tennessee typically average around 45-55% annually, with significant seasonal variations that peak during summer months (June-August) at approximately 65-75% due to nearby Cordell Hull Lake recreational activities and favorable weather conditions.
  • Spring and fall months generally see moderate occupancy rates of 50-60%, while winter months drop to around 30-40% as outdoor tourism declines.
  • Peak season extends from late May through early September, coinciding with boating, fishing, and camping activities in the Cumberland River region.
  • Livingston's occupancy rates tend to run slightly below Tennessee's state average of approximately 60% and significantly below the national Airbnb average of 65-70%, primarily due to its smaller market size.
  • The town's proximity to Dale Hollow Lake and Center Hill Lake provides some competitive advantage during peak summer months, but the lack of major events, business travel.
Best Neighborhoods

Best Neighborhoods for Airbnb in Livingston

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The downtown Livingston area offers excellent Airbnb potential due to its proximity to the historic courthouse square, local restaurants, and antique shops.
  • The neighborhoods near Dale Hollow Lake provide strong investment opportunities as they cater to fishing enthusiasts, boaters.
  • Areas around the Cordell Hull Birthplace State Park attract history buffs and families looking for educational tourism experiences.
  • The residential neighborhoods along Highway 111 offer good value investments with easy access to both downtown attractions and outdoor recreation areas.
  • Properties near the Cumberland River provide excellent rental potential for guests interested in fishing, kayaking, and riverside camping.
  • The historic residential areas around East Main Street offer charming accommodations in walkable neighborhoods with character homes that appeal to couples and small groups seeking authentic Tennessee experiences.
  • Finally, neighborhoods near the intersection of major highways benefit from their strategic location for travelers exploring the broader Upper Cumberland region.
Regulations

Short-term Rental Regulations in Livingston

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Property owners typically need to obtain a business license and may require special use permits depending on zoning classification.
  • Occupancy limits generally follow state fire codes and local building occupancy standards, usually calculated at 2 persons per bedroom plus 2 additional guests.
  • Owner-occupancy requirements are not typically mandated for short-term rentals in Livingston, unlike some larger Tennessee cities, allowing for non-resident ownership of rental properties.
  • Zoning restrictions generally permit STRs in most residential and commercial zones, but agricultural and certain residential districts may have limitations or require conditional use permits.
  • The registration process involves applying for a business license through Overton County, providing property information, proof of insurance.
  • Recent regulatory changes since 2022 have included increased emphasis on tax collection compliance with both local occupancy taxes and state sales tax requirements.
Fees and Taxes

Short-term Rental Fees and Taxes in Livingston

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Livingston, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, local sales tax of approximately 2.25%.
  • Property owners must obtain a business license from the City of Livingston costing approximately $25-50 annually, register for a Tennessee sales tax permit (free).
  • Additional costs include potential zoning compliance fees of $25-75, fire safety inspection fees of $50-100, and health department permits ranging from $25-75 annually.
  • Some properties may require special use permits costing $100-300 depending on zoning requirements.
  • Property taxes remain at standard residential rates unless the property is reclassified as commercial, and owners must collect and remit all applicable taxes monthly or quarterly to the Tennessee Department of Revenue.
Common questions

Livingston, Tennessee Airbnb investment FAQs

How to start an Airbnb in Livingston, Tennessee?

To start an Airbnb in Livingston, Tennessee, begin by researching local zoning laws and regulations through the Overton County Planning Commission and Livingston City Hall, as short term rentals may require special permits or have restrictions in certain residential zones.

Launch checklist

  • Contact the Tennessee Department of Revenue to obtain a business license and register for state sales tax collection, as Tennessee requires hosts to collect and remit occupancy taxes.
  • Find a suitable property by working with local real estate agents familiar with Livingston's market, focusing on areas near Cordell Hull Lake or downtown that attract tourists, with average property prices ranging from $150,000 to $300,000 for suitable homes.
  • Obtain necessary permits including a business license from Livingston City Hall (approximately $50 to 100), fire safety inspection if required, and ensure compliance with Americans with Disabilities Act requirements.
  • Furnish the property with quality furniture, linens, and amenities targeting lake visitors and outdoor enthusiasts, budgeting $15,000 to 25,000 for a complete setup including kitchen essentials, comfortable bedding, and outdoor furniture.
  • Create your Airbnb listing with professional photos highlighting lake access, nearby attractions like Standing Stone State Park, and local amenities, setting competitive rates based on comparable properties (typically $80 to 150 per night).
  • Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries, coordinating check ins/check outs, maintaining the property regularly.
What's the best way to identify good STR properties in Livingston, Tennessee?

To identify profitable short term rental properties in Livingston, Tennessee, focus on locations within 10 to 15 minutes of Cookeville and near Dale Hollow Lake, as proximity to the lake and outdoor recreation drives 60 to 70% of STR demand in this market. Target 2 to 4 bedroom properties with lake views, boat parking, fire pits, and outdoor spaces, as these features command 20 to 30% higher nightly rates averaging $120 to 180 per night compared to standard homes at $80 to 120.

What to prioritize

  • Analyze pricing using AirDNA and Mashvisor to identify properties under $200,000 that can generate 15 to 20% annual returns.
  • Utilize STR specific tools like Rabbu and PriceLabs for revenue optimization, partner with local property management companies like Tennessee Valley Vacation Rentals.
How to get an Airbnb permit in Livingston, Tennessee?

To obtain an Airbnb/STR permit in Livingston, Tennessee, you must first contact the Livingston City Hall at 204 East Main Street or call (931) 823 to 1269 to inquire about short term rental regulations and obtain the necessary application forms.

Documents and approvals

  • Required documents typically include a completed STR permit application, proof of property ownership or lease agreement, certificate of occupancy, fire safety inspection certificate, liability insurance documentation showing minimum $1 million coverage, floor plan of the property.
  • Submit your complete application package to the City Clerk's office during regular business hours (Monday Friday 8:00 AM to 4:30 PM).
  • The approval timeline is typically 30 to 45 days from submission of a complete application, during which the city will review your documents, conduct inspections, and verify compliance with zoning requirements.
  • Specific Livingston requirements include maintaining the property as your primary residence if operating a homestay, limiting occupancy to no more than 8 guests, providing adequate parking spaces (minimum 2 spaces), ensuring compliance with noise ordinances.
Is it legal to operate a short-term rental in Livingston, Tennessee?

Short term rentals (STRs) are generally legal in Livingston, Tennessee, as the state of Tennessee permits STRs statewide under legislation passed in 2016 to 2017, though local municipalities retain authority to regulate them.

Core operating requirements

  • Livingston, located in Overton County, does not appear to have enacted comprehensive STR specific ordinances as of recent years, meaning STRs likely operate under general zoning and business licensing requirements.
  • Property owners typically need to obtain business licenses and comply with state tax collection requirements, including the collection of state and local occupancy taxes.
  • There are no known prohibited areas specifically for STRs within Livingston city limits, though standard zoning restrictions may apply in certain residential districts.
  • The city has not implemented recent major legal changes regarding STRs, and regulation remains relatively permissive compared to larger Tennessee cities like Nashville or Memphis that have enacted stricter registration and operational requirements.
  • Property owners should verify current business licensing requirements with the city clerk and ensure compliance with fire safety and building codes.
What are the best places to invest in Airbnb in Livingston, Tennessee?

The best areas for Airbnb investment in Livingston, Tennessee include the downtown historic district near the courthouse square, which attracts visitors interested in the town's heritage and serves as a hub for local events and festivals.

Areas to research

  • The areas near Dale Hollow Lake and Standing Stone State Park are particularly attractive due to year round outdoor recreation including fishing, boating, hiking, and camping that draw tourists from Nashville and Knoxville.
  • Properties along or near Highway 111 corridor offer good accessibility for business travelers and tourists passing through to larger destinations.
  • The residential neighborhoods within walking distance of Livingston Academy and the town center appeal to visiting families and those attending school events or sports tournaments.
  • Areas near the Cumberland River provide scenic appeal and attract anglers and water sports enthusiasts, while properties close to local marinas and boat launches see consistent demand during fishing seasons from March through November.
Airbnb and lodging taxes in Livingston, Tennessee

In Livingston, Tennessee, Airbnb hosts are subject to both state and local lodging taxes.

Taxes and filing responsibilities

  • The Tennessee state sales tax rate of 7% applies to short term rental accommodations, along with the state hotel occupancy tax of 1.5%, for a combined state rate of 8.5%.
  • Overton County, where Livingston is located, imposes an additional local hotel/motel tax of 5%, bringing the total occupancy tax rate to approximately 13.5% on gross rental receipts.
  • These taxes are typically collected from guests at the time of booking through Airbnb's automatic tax collection system, which remits payments directly to the Tennessee Department of Revenue on a monthly basis for state taxes.
  • Hosts must register for a business license with both the state and county, obtain a sales tax permit, and file monthly returns even if Airbnb collects the taxes automatically.
  • Exemptions are generally limited to stays exceeding 30 consecutive days, which are considered long term rentals in preference to transient accommodations.
Total cost to purchase, furnish and operate an Airbnb in Livingston, Tennessee

To start an Airbnb in Livingston, Tennessee, expect total costs around $180,000 to $220,000.

Cost breakdown

  • Property purchase represents the largest expense at approximately $150,000 to $180,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing costs typically range $8,000 to $15,000 for a complete 2 to 3 bedroom setup including furniture, appliances, linens, and décor.
  • Initial setup costs including professional photography, listing creation, and basic renovations average $2,000 to $4,000.
  • Permits and fees vary but expect $500 to $1,500 for business licenses, short term rental permits, and inspection fees required by Overton County.
  • Insurance costs run $1,200 to $2,400 annually for short term rental coverage beyond standard homeowner's insurance.
  • Utility setup and deposits total approximately $500 to $800 for electricity, water, internet, and cable services.
  • First six months operating costs including utilities ($600 to $900 monthly), cleaning services ($75 to $125 per turnover), maintenance reserves.
Are Airbnb properties in Livingston, Tennessee profitable?

Airbnb properties in Livingston, Tennessee show moderate profitability potential with average nightly rates ranging from $75 to $120 for typical 2 to 3 bedroom homes, generating approximately $18,000 to $28,000 in annual gross revenue based on 60 to 70% occupancy rates.

Profitability indicators

  • Operating expenses typically consume 40 to 50% of gross revenue, including cleaning fees ($30 to 50 per turnover), property management (15 to 25%), utilities ($150 to 200 monthly), insurance ($1,200 to 1,800 annually), and maintenance costs ($2,000 to 3,500 yearly).
  • Net profit margins generally range from 15 to 25% for well managed properties, with successful hosts in the area reporting annual net profits of $4,000 to $8,000 per property.
  • Key success factors include proximity to Cookeville and outdoor recreation areas like Dale Hollow Lake, professional photography, responsive guest communication, and competitive pricing during peak seasons (spring through fall).
  • Properties within 10 miles of recreational activities and those offering amenities like hot tubs or fire pits command premium rates, with some lakefront properties achieving $150+ nightly rates during summer months.
  • The market benefits from Tennessee's favorable tax environment and growing tourism to the Upper Cumberland region, though competition has increased since 2020 as more investors entered the short term rental market.
What is the expected return on investment for an Airbnb in Livingston, Tennessee?

Airbnb investments in Livingston, Tennessee typically generate annual ROI of 12 to 18% with cash on cash returns ranging from 8 to 14%, driven by the area's proximity to Dale Hollow Lake and Cordell Hull Lake which attract seasonal tourists and fishing enthusiasts. Properties within 2 to 3 miles of waterfront access command premium nightly rates of $120 to 180, while standard residential properties average $80 to 120 per night with occupancy rates of 55 to 70% during peak season (May September) and 25 to 40% off season.

Return planning figures

  • Initial investment costs average $150,000 to 250,000 for suitable properties, with renovation and furnishing expenses adding $25,000 to 40,000, and investors typically reach profitability within 18 to 24 months when accounting for mortgage payments, property management fees of 15 to 20%.
  • The market benefits from limited hotel inventory in the area, consistent demand from Nashville residents seeking weekend getaways (90 minutes drive), and growing popularity of outdoor recreation activities.
What company can help me find and buy a profitable Airbnb in Livingston, Tennessee?

STRSearch is a leading national platform that specializes in identifying profitable short term rental properties for Airbnb investors in Livingston, Tennessee.

Companies and resources

  • Local real estate agents serving the area include Coldwell Banker Barnes, RE/MAX Elite, and Crye Leike Realtors who have experience with investment properties in Overton County.
  • National services like Mashvisor, BiggerPockets, and AirDNA provide market analysis and property identification tools for the Livingston market.
  • Vacasa and RedAwning offer property management services for investors looking to optimize their Airbnb operations in the area.
  • Local property management companies such as Tennessee Mountain Rentals and Highland Rim Property Management specialize in short term rental management around Livingston.
  • Investment focused platforms like Roofstock and HomeUnion occasionally feature properties in the Tennessee market, while companies like Awning and AvantStay provide end to end Airbnb investment services including property acquisition assistance for markets like Livingston.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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