Is Mansfield, Ohio Good for Airbnb Investment?

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Mansfield, Ohio market research

Mansfield, Ohio Airbnb Investment Overview

$800–$1,800Typical monthly host earnings
8–12%Typical annual ROI
45–55%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Mansfield, Ohio?

Potentially—Mansfield, Ohio combines visitor demand with long-term real estate upside.

  • Presents a unique opportunity, influenced by local market conditions and emerging tourism trends.
  • While not a major metropolitan hub, Mansfield's current market conditions show a stable real estate environment with relatively affordable property values compared to larger cities.
  • Tourism trends in Mansfield are often driven by niche attractions, such as the Ohio State Reformatory (famous for "The Shawshank Redemption"), local historical sites, and seasonal events.
  • The investment potential lies in catering to these specific visitor segments and understanding the seasonal nature of local tourism to optimize occupancy rates and rental income.
Earnings

How Much Does an Average Airbnb Earn in Mansfield?

$800–$1,800 per month based on location, season, and property quality.

  • Based on available market data and rental analytics, average Airbnb earnings in Mansfield, Ohio typically range from $800 to $1,800 per month for standard properties.
  • Seasonal variations show peak earnings during summer months (June-August) when revenue can increase by 25-40% due to higher tourism and local events.
  • Spring and fall maintain moderate performance levels around the annual average.
  • Key factors affecting earnings include property size and amenities, with three-bedroom homes outperforming smaller units, proximity to downtown Mansfield and local attractions like Kingwood Center Gardens.
  • The market benefits from Mansfield's position as a regional hub and its proximity to larger metropolitan areas.
  • Properties with unique features, hot tubs, or business-friendly amenities tend to command premium rates and achieve higher occupancy levels in this mid-sized Ohio market.
ROI Analysis

Airbnb Return on Investment in Mansfield

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with payback periods ranging from 7-10 years depending on property acquisition costs and renovation expenses.
  • The average daily rate for Airbnb properties in Mansfield ranges from $75-120, with occupancy rates averaging 55-65% throughout the year.
  • Properties near Richland Carrousel Park and downtown attractions tend to perform better, achieving the higher end of ROI ranges.
  • Compared to traditional long-term rentals in Mansfield, which typically yield 6-9% ROI with more consistent monthly income of $800-1,200, Airbnb properties can generate 20-40% higher returns but require significantly more active management, higher operating costs for cleaning and maintenance, and face greater income volatility.
  • The break-even point for most Airbnb conversions occurs within 18-24 months after accounting for furnishing costs, platform fees, and higher utility expenses.
Occupancy Rate

Average Airbnb Occupancy Rate in Mansfield

Mansfield, Ohio averages 45–55% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in Mansfield, Ohio typically average around 45-55% annually, with significant seasonal variations that see peak occupancy during summer months (June-August) reaching 65-70% due to increased tourism and outdoor activities, while winter months (December-February) drop to approximately 35-40% occupancy.
  • Spring and fall shoulder seasons maintain moderate rates around 50-55%, with slight upticks during local events and festivals.
  • Mansfield's occupancy rates generally lag behind Ohio's state average of approximately 60-65% and the national average of 65-70%.
  • The city experiences brief spikes during specific events such as local festivals, Ohio State Reformatory tours, and regional sporting events, but lacks the consistent year-round demand seen in larger markets.
Best Neighborhoods

Best Neighborhoods for Airbnb in Mansfield

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The downtown Mansfield area offers excellent Airbnb potential due to its proximity to the historic Ohio State Reformatory, Kingwood Center Gardens, and the Renaissance Theatre.
  • The Woodland neighborhood provides solid investment opportunities with its mix of historic homes and proximity to North Lake Park.
  • The South Main Street corridor benefits from easy highway access and affordable property prices while maintaining close proximity to downtown attractions and Richland Mall area amenities.
  • The Lexington Avenue area offers good value with its established residential character and convenient access to both downtown entertainment and shopping districts.
  • The North Main Street neighborhood provides excellent connectivity to major routes while offering lower entry costs and proximity to local dining and entertainment venues.
  • The area near Mansfield University campus presents opportunities for both short-term tourist rentals and longer academic stays.
  • The residential areas around South Park offer peaceful settings with easy access to recreational facilities and downtown attractions.
Regulations

Short-term Rental Regulations in Mansfield

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Mansfield, Ohio requires short-term rental operators to obtain a business license and register their property with the city, typically costing between $50-100 annually.
  • Properties must comply with residential zoning requirements and are generally limited to single-family homes and approved multi-family units.
  • Owner-occupancy is not mandatory, allowing for non-resident ownership of rental properties.
  • The registration process involves submitting property details, proof of insurance, emergency contact information.
  • Properties must maintain off-street parking for guests and cannot operate in areas zoned exclusively for single-family residential use without special permits.
  • Recent changes implemented around 2022-2023 have strengthened noise ordinance enforcement, required 24-hour local contact availability, and established clearer complaint procedures for neighbors.
Fees and Taxes

Short-term Rental Fees and Taxes in Mansfield

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Mansfield, Ohio are subject to several fees and taxes including Ohio's state lodging tax of 5.75% on gross rental receipts.
  • The city requires an annual short-term rental permit costing approximately $150-200, along with an initial registration fee of $75-100.
  • Property owners must also pay standard property taxes which average 1.8-2.2% of assessed value annually in Richland County.
  • Business license fees typically range from $25-50 annually if operating as a business entity.
  • Fire safety inspections may be required at a cost of $50-75 per inspection.
  • Some properties may need zoning compliance verification costing $30-50.
Common questions

Mansfield, Ohio Airbnb investment FAQs

How to start an Airbnb in Mansfield, Ohio?

To start an Airbnb in Mansfield, Ohio, begin by researching local regulations through the Mansfield Planning Department and Richland County Health Department, as the city typically requires short term rentals to comply with zoning ordinances and may need special permits or business licenses around $50 to 100 annually.

Launch checklist

  • Contact the Building Safety Division at (419) 755 to 9691 to verify if your property needs inspections or certificates of occupancy for commercial use.
  • Find a suitable property in residential zones that allow short term rentals, focusing on areas near downtown Mansfield or close to attractions like Kingwood Center Gardens, with average property costs ranging $80,000 to 150,000 for suitable homes.
  • Obtain necessary permits including a business license from the City Clerk's office, potential zoning compliance certificates, and ensure fire safety inspections if required, typically costing $200 to 500 total.
  • Furnish the property with essential amenities including Wi Fi, linens, kitchen supplies, and safety equipment like smoke detectors and fire extinguishers, budgeting $5,000 to 15,000 for complete furnishing.
  • List your property on Airbnb and VRBO platforms with professional photos highlighting proximity to local attractions like the Renaissance Theatre and Richland Carrousel Park, setting competitive rates around $75 to 125 per night based on local market analysis.
  • Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries, coordinating key exchanges.
What's the best way to identify good STR properties in Mansfield, Ohio?

To identify profitable STR properties in Mansfield, Ohio, focus on locations within 2 to 3 miles of Richland County Fairgrounds, downtown Mansfield's historic district, and near major employers like OhioHealth Mansfield Hospital and AK Steel.

What to prioritize

  • Target 3 to 4 bedroom single family homes or duplexes built after 1950 with updated kitchens, multiple bathrooms, parking, and outdoor spaces, as these appeal to families visiting for events, business travelers, and tourists exploring nearby Mohican State Park.
  • Analyze pricing by researching comparable Airbnb listings in the $80 to 150 nightly range, calculating potential monthly revenue against mortgage, utilities, cleaning, and maintenance costs while maintaining 60 to 70% occupancy rates.
  • Study competition using AirDNA and Mashvisor to identify gaps in amenities or underserved areas, particularly properties lacking modern furnishings or poor photography.
  • Leverage tools like Rabbu, BiggerPockets calculators, and local MLS data through Zillow and Realtor.com, while connecting with Mansfield Richland County Convention & Visitors Bureau for tourism insights and monitoring seasonal demand patterns around Ohio State Reformatory tours.
How to get an Airbnb permit in Mansfield, Ohio?

To obtain an Airbnb/STR permit in Mansfield, Ohio, you must first contact the Mansfield Building Department at City Hall located at 30 North Diamond Street to determine if short term rentals are permitted in your zoning district, as the city requires compliance with local zoning ordinances.

Documents and approvals

  • Submit an application for a business license through the City of Mansfield's licensing department, providing required documents including proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental unit.
  • Pay the estimated application fee of $150 to 250 and schedule required inspections with the fire department and building department to ensure compliance with fire safety codes, occupancy limits, and building standards.
  • The approval process typically takes 4 to 6 weeks from submission of complete application materials, during which time the city will review zoning compliance, conduct safety inspections, and verify all documentation.
  • Once approved, you must display your permit number in all online listings, maintain current insurance coverage, provide emergency contact information to neighbors, ensure adequate parking for guests.
Is it legal to operate a short-term rental in Mansfield, Ohio?

Short term rentals (STRs) are generally legal in Mansfield, Ohio, but operate under local zoning regulations and licensing requirements established by the city.

Core operating requirements

  • The city requires STR operators to obtain proper permits and comply with safety standards, including fire safety inspections and occupancy limits.
  • STRs are typically restricted in certain residential zones, particularly R 1 single family districts, while being more permissible in mixed use and commercial areas.
  • Property owners must register their rentals with the city, maintain liability insurance, and ensure compliance with parking requirements and noise ordinances.
  • Recent changes around 2022 to 2023 have included stricter enforcement of existing regulations and enhanced registration processes, with the city focusing on balancing neighborhood character preservation with economic opportunities.
  • Violations can result in fines and permit revocation, and operators must also comply with state tax collection requirements for lodging services.
What are the best places to invest in Airbnb in Mansfield, Ohio?

The best areas for Airbnb investment in Mansfield, Ohio include the downtown historic district near Central Park and the Carousel District, which attracts tourists visiting the historic Richland Carrousel Park and attending events at the Renaissance Theatre.

Areas to research

  • The Kingwood Center Gardens area is highly desirable due to its proximity to the 47 acre estate and gardens that draw visitors year round for weddings and events.
  • The Ohio State Reformatory neighborhood capitalizes on film tourism from "The Shawshank Redemption" movie location and paranormal tours, generating consistent bookings from movie fans and ghost hunters.
  • Areas near Mansfield Lahm Regional Airport serve business travelers and aviation enthusiasts, while properties close to the Mid Ohio Sports Car Course in nearby Lexington benefit from racing events and motorsports tourism throughout the racing season.
  • The Mansfield University area, though the campus closed in 2002, still has residual appeal near the former campus grounds, and neighborhoods around Kingwood Hospital and OhioHealth Mansfield Hospital attract medical travelers and visiting families.
Airbnb and lodging taxes in Mansfield, Ohio

In Mansfield, Ohio, Airbnb hosts are subject to both state and local lodging taxes.

Taxes and filing responsibilities

  • The state of Ohio imposes a 5.75% lodging tax on short term rentals, which applies to stays of less than 30 consecutive days.
  • Richland County, where Mansfield is located, typically adds a local lodging tax of approximately 3 to 4%, bringing the total tax rate to around 8.75 to 9.75%.
  • These taxes are collected either directly by Airbnb through their automated tax collection service for participating jurisdictions.
  • Hosts must register with both state and local authorities, obtain the necessary permits, and file returns even if no tax is owed.
  • Exemptions generally apply to stays of 30 days or longer, certain government employees on official business, and in some cases, stays by permanent residents.
  • The City of Mansfield may also impose additional municipal lodging taxes of 1 to 2%, and hosts should verify current rates and collection procedures with local tax authorities as these can change and Airbnb's automatic collection may not cover all applicable taxes.
Total cost to purchase, furnish and operate an Airbnb in Mansfield, Ohio

The total cost to start an Airbnb in Mansfield, Ohio would be approximately $125,000 to $140,000.

Cost breakdown

  • Property purchase costs around $85,000 to $95,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing a 2 to 3 bedroom property would require $8,000 to $12,000 for essential furniture, bedding, kitchen supplies, and decor to create an attractive rental space.
  • Initial setup costs including professional photography, listing creation, and basic renovations would be $2,000 to $3,500.
  • Permits and fees including business license, short term rental permit, and inspection fees would total $500 to $800.
  • Insurance for short term rental coverage would cost $1,200 to $1,800 annually.
  • Utility deposits and connections for electricity, gas, water, internet, and cable would be $800 to $1,200.
  • First six months of operating costs including utilities ($900 to $1,200), cleaning services ($1,800 to $2,400), maintenance and supplies ($600 to $900), platform fees at 3% of estimated revenue ($1,500 to $2,100).
Are Airbnb properties in Mansfield, Ohio profitable?

Airbnb properties in Mansfield, Ohio typically generate modest profitability with average daily rates ranging from $65 to 85 and occupancy rates around 45 to 60% annually, resulting in gross revenues of $10,000 to 18,000 per year for a typical 2 to 3 bedroom property.

Profitability indicators

  • Operating expenses including cleaning fees ($25 to 35 per turnover), utilities ($150 to 200 monthly), property management (15 to 25% of revenue), insurance ($800 to 1,200 annually), and maintenance costs typically consume 40 to 55% of gross revenue.
  • Success factors in this mid sized Ohio market include proximity to Richland County attractions, competitive pricing below Columbus and Cleveland markets, professional photography, and maintaining 4.5+ star ratings.
  • Properties near Kingwood Center Gardens and downtown Mansfield perform better, with some hosts like those operating renovated Victorian homes reporting annual profits of $6,000 to 12,000 after expenses.
  • The market benefits from business travelers to local manufacturers like AK Steel and weekend visitors to nearby Mohican State Park.
What is the expected return on investment for an Airbnb in Mansfield, Ohio?

Airbnb investments in Mansfield, Ohio typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% based on current market conditions.

Return planning figures

  • Properties in downtown Mansfield near Richland County attractions and Ohio State Mansfield campus command average daily rates of $75 to 95, with occupancy rates around 65 to 75% annually.
  • Initial investment recovery and profitability generally occurs within 18 to 24 months for well positioned properties, with total acquisition costs averaging $80,000 to 120,000 for suitable 2 to 3 bedroom homes.
  • The market benefits from proximity to Mohican State Park, Mid Ohio Sports Car Course events, and business travelers, supporting consistent demand.
  • Operating expenses typically consume 35 to 45% of gross rental income, including cleaning, maintenance, utilities, and platform fees, while property appreciation adds 2 to 4% annually to overall returns in the Mansfield market.
What company can help me find and buy a profitable Airbnb in Mansfield, Ohio?

STRSearch is a leading national platform that helps investors identify profitable short term rental properties in Mansfield, Ohio, using data analytics to evaluate potential returns.

Companies and resources

  • Local real estate agents in Mansfield who specialize in investment properties include Keller Williams agents focusing on rental properties, Coldwell Banker Realty professionals with STR experience.
  • National services like Awning (founded 2017), RedAwning, and AirDNA provide market analysis and property identification services for Mansfield's emerging short term rental market.
  • Local property management companies such as Mansfield Property Solutions and Ohio Valley Property Management offer turnkey Airbnb setup services, while national companies like AvantStay and Vacasa provide end to end investment and management solutions.
  • Real estate investment firms like Roofstock and Arrived Homes occasionally feature Mansfield properties, and local mortgage brokers specializing in investment properties include First Federal Bank of the Midwest and Park National Bank.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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