Is Marquette, Kansas Good for Airbnb Investment?

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Marquette, Kansas market research

Marquette, Kansas Airbnb Investment Overview

$800–$2,200,Typical monthly host earnings
8–12%Typical annual ROI
35–45%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Marquette, Kansas?

Potentially—Marquette, Kansas combines visitor demand with long-term real estate upside.

  • Presents a unique opportunity, though it requires a nuanced understanding of the local market.
  • Current market conditions in small rural towns like Marquette typically feature stable, affordable property values, which can be attractive for initial investment.
  • However, tourism trends are generally limited, relying more on niche attractions, seasonal events, or proximity to larger regional draws rather than consistent, high-volume tourist traffic.
  • This can lead to lower occupancy rates compared to more established tourist destinations.
  • Therefore, while property values might offer an accessible entry point, the investment potential for Airbnb in Marquette largely depends on identifying specific demand drivers, such as visitors for local family events.
  • A deep dive into local short-term rental data would be crucial to determine the viability and profitability of such an investment.
Earnings

How Much Does an Average Airbnb Earn in Marquette?

$800–$2,200, based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb properties in Marquette, Kansas typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month during peak periods.
  • Seasonal variations show stronger performance during summer months and hunting seasons, with earnings potentially increasing by 25-40% during these periods compared to winter months when occupancy rates drop significantly.
  • Key factors affecting earnings include property size and amenities, with larger homes accommodating families or hunting groups commanding premium rates.
  • The rural location presents both opportunities through reduced competition and challenges through lower overall tourism volume compared to major metropolitan markets.
ROI Analysis

Airbnb Return on Investment in Marquette

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with payback periods averaging 10-14 years due to the small market size and limited tourist demand in this rural community of approximately 650 residents.
  • Short-term rental properties in Marquette average occupancy rates of 35-45% with nightly rates around $75-95, generating monthly revenues of $800-1,200 compared to long-term rentals which yield $600-800 monthly with 85-95% occupancy rates.
  • The limited attractions and seasonal nature of visitors to this McPherson County town result in Airbnb investments underperforming traditional rental properties by 2-4 percentage points.
Occupancy Rate

Average Airbnb Occupancy Rate in Marquette

Marquette, Kansas averages 35–45% annual occupancy, with seasonal variation.

  • Marquette, Kansas, a small rural community with limited tourism infrastructure, likely experiences Airbnb occupancy rates averaging around 35-45% annually.
  • The peak season occurs during summer months (June through August) when occupancy may reach 60-65% due to outdoor recreational activities, fishing, and family visits.
  • Spring and fall shoulder seasons maintain moderate occupancy around 40-50%, with slight increases during hunting season in autumn and graduation periods in late spring.
  • The limited population of under 700 residents, lack of major tourist attractions, and rural location contribute to lower demand compared to urban Kansas markets like Wichita or Lawrence.
Best Neighborhoods

Best Neighborhoods for Airbnb in Marquette

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The downtown Marquette area offers the strongest Airbnb investment potential due to its proximity to the Smoky Valley Historical Museum and local restaurants.
  • The residential neighborhoods near Marquette Elementary School provide family-friendly accommodations for visitors attending school events or family reunions.
  • The areas surrounding the Marquette City Park are ideal for guests seeking outdoor recreation and peaceful settings, with properties averaging $75-95 nightly during peak seasons.
  • Neighborhoods along the historic Santa Fe Trail route appeal to history enthusiasts and road trip travelers.
  • The quiet residential streets near the grain elevators attract agricultural business travelers and photographers interested in rural Kansas landscapes, typically earning $65-85 per night.
  • Properties close to the Marquette Community Center benefit from event-driven demand including weddings and community gatherings.
Regulations

Short-term Rental Regulations in Marquette

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Short-term rental regulations in Marquette, Kansas are minimal as this small rural community of approximately 600 residents has not implemented comprehensive STR ordinances as of 2024.
  • The city does not currently require specific permits or registration for short-term rentals, though operators must comply with basic business licensing requirements and collect applicable state and local taxes through the Kansas Department of Revenue.
  • Occupancy limits typically default to standard residential occupancy standards based on square footage and bedroom count, generally allowing 2 persons per bedroom plus 2 additional guests.
  • There are no owner-occupancy requirements mandating hosts to live on-site.
  • Zoning restrictions follow the city's general residential zoning code, which may limit commercial activities in certain residential districts, though enforcement appears limited.
  • The registration process is informal, requiring only standard business registration with the state if operating as a business entity.
Fees and Taxes

Short-term Rental Fees and Taxes in Marquette

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Marquette, Kansas are subject to Kansas state sales tax of 6.5% plus McPherson County sales tax of approximately 1%, totaling around 7.5% on rental income.
  • Registration fees for short-term rental permits typically range from $50-150 annually at the local level.
  • Property owners must also account for transient guest tax which varies by municipality but generally ranges from 3-6% of gross rental receipts.
  • Additional costs may include zoning compliance fees of $25-75, inspection fees ranging from $50-200 annually, and potential homeowner association fees if applicable.
Common questions

Marquette, Kansas Airbnb investment FAQs

How to start an Airbnb in Marquette, Kansas?

To start an Airbnb in Marquette, Kansas, begin by researching local zoning laws and regulations through McPherson County and the City of Marquette, as this small town of approximately 600 residents may have specific ordinances regarding short term rentals that require registration or permits.

Launch checklist

  • Contact the Marquette City Hall to inquire about business licenses, occupancy permits, and any restrictions on rental properties, then check with McPherson County for additional county level requirements.
  • Find a suitable property by searching local real estate listings or working with Kansas based realtors familiar with the area.
  • Obtain necessary permits including a business license from the city, sales tax permit from the Kansas Department of Revenue, and ensure the property meets fire safety and building codes through local inspections.
  • Furnish the property with essential amenities including comfortable bedding, kitchen supplies, Wi Fi, and items that appeal to travelers visiting rural Kansas such as outdoor equipment storage and information about local attractions.
  • Create your Airbnb listing with high quality photos highlighting the property's proximity to outdoor recreation and small town charm, set competitive pricing based on similar properties in central Kansas (likely $50 to 80 per night).
  • Manage the property by establishing cleaning protocols between guests, creating a guidebook with local recommendations including nearby restaurants in McPherson or Salina, maintaining responsive communication with guests.
What's the best way to identify good STR properties in Marquette, Kansas?

For identifying profitable short term rental properties in Marquette, Kansas, focus on properties within 2 to 3 miles of McPherson College and the Kansas State Fairgrounds since these drive consistent visitor traffic throughout the year.

What to prioritize

  • Target 2 to 4 bedroom single family homes or duplexes built after 1980 with updated kitchens, reliable HVAC systems, and adequate parking, as business travelers and families visiting students prefer comfortable, home like accommodations.
  • Conduct pricing analysis by researching comparable rentals in McPherson and Salina (30 to 45 minutes away) on Airbnb and VRBO, aiming for nightly rates between $75 to 120 depending on property size and amenities.
  • Competition research reveals limited STR inventory in Marquette itself, creating opportunity, but analyze occupancy rates of existing properties in nearby McPherson and Hutchinson to estimate demand patterns.
  • Utilize AirDNA for market data, STR Helper for revenue projections, and local resources like the McPherson Convention and Visitors Bureau for event calendars.
How to get an Airbnb permit in Marquette, Kansas?

To obtain an Airbnb/STR permit in Marquette, Kansas, contact the Marquette City Hall at 109 N Washington Street or call (785) 546 to 2294 to inquire about short term rental licensing requirements, as the city likely requires registration through their business licensing department. You'll typically need to submit a completed business license application, proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental property, contact information for a local property manager if you're not local.

Documents and approvals

  • The process generally takes 2 to 4 weeks for approval once all documents are submitted, and you may need to schedule a property inspection to ensure compliance with fire safety codes, occupancy limits, and parking requirements.
  • Additionally, you'll likely need to register for Kansas sales tax collection through the Kansas Department of Revenue since short term rentals under 28 days are subject to state and local transient guest taxes.
Is it legal to operate a short-term rental in Marquette, Kansas?

Short term rentals (STRs) in Marquette, Kansas are generally legal but operate under state and local regulations.

Core operating requirements

  • Kansas does not have a statewide ban on STRs, allowing municipalities to establish their own rules.
  • Marquette, a small city in McPherson County with approximately 600 residents, does not appear to have specific comprehensive STR ordinances as of 2023, meaning they likely fall under general zoning and business licensing requirements.
  • Property owners must typically obtain proper business licenses and comply with state tax collection requirements, including remitting sales and transient guest taxes to the Kansas Department of Revenue.
  • The city may require STRs to meet basic safety standards, maintain adequate parking, and operate within residential zoning guidelines without creating nuisances for neighbors. compared with larger Kansas cities such as Lawrence or Overland Park that have implemented detailed STR regulations with registration requirements and occupancy limits, smaller communities like Marquette often rely on existing noise ordinances and zoning laws to manage any issues.
  • Recent trends across Kansas show increasing municipal attention to STR regulation, with some cities implementing registration systems and operational standards between 2020 to 2023, though Marquette has not enacted major changes during this period.
What are the best places to invest in Airbnb in Marquette, Kansas?

The best areas for Airbnb investment in Marquette, Kansas include the historic downtown district near Main Street, which attracts visitors interested in the town's railroad heritage and proximity to the Smoky Hill River recreational activities.

Areas to research

  • The residential neighborhoods within walking distance of McPherson County's agricultural events and the annual wheat harvest celebrations offer strong seasonal rental potential.
  • Areas near the Marquette State Fishing Lake provide excellent opportunities for fishing and outdoor recreation enthusiasts, particularly during spring and summer months.
  • The neighborhoods close to Highway 4 benefit from business travelers and those visiting nearby Lindsborg's Swedish festivals and McPherson's industrial facilities.
  • Properties near the Marquette Community Center and school district appeal to families attending sporting events and graduations, while areas with easy access to the Kansas Pacific Railway historical sites attract heritage tourism visitors year round.
Airbnb and lodging taxes in Marquette, Kansas

Airbnb properties in Marquette, Kansas are subject to Kansas state transient guest tax of 6% on lodging stays of less than 28 consecutive days, which is collected by the host and remitted monthly to the Kansas Department of Revenue by the 25th of the following month if monthly collections exceed $40.

Taxes and filing responsibilities

  • McPherson County, where Marquette is located, does not impose additional county level lodging taxes as of 2023.
  • The city of Marquette does not currently have a municipal occupancy tax ordinance in place.
  • Hosts must register with the Kansas Department of Revenue, collect the tax from guests at the time of booking or check in, maintain detailed records of all transactions, and file returns using Form ST 16 even if no tax was collected during the reporting period.
  • Exemptions include stays of 28 days or longer, government employees on official business, and certain nonprofit organization stays, though documentation must be maintained to support any claimed exemptions.
Total cost to purchase, furnish and operate an Airbnb in Marquette, Kansas

Starting an Airbnb in Marquette, Kansas requires approximately $180,000 to 220,000 in total initial investment.

Cost breakdown

  • Property purchase costs around $120,000 to 150,000 based on median home prices in rural Kansas markets.
  • Furnishing a 2 to 3 bedroom property typically runs $15,000 to 25,000 including beds, linens, kitchen essentials, living room furniture, and appliances.
  • Initial setup costs including professional photography, listing creation, welcome materials, and basic renovations total $3,000 to 5,000.
  • Permits and fees vary but expect $500 to 1,500 for business licenses, short term rental permits, and inspection fees depending on local McPherson County regulations.
  • Insurance premiums for short term rental coverage average $2,000 to 3,000 annually.
  • Utility deposits and first month costs for electricity, water, gas, internet, and cable run approximately $800 to 1,200.
  • First six months operating costs including utilities ($3,600), cleaning supplies and services ($1,800), maintenance reserves ($2,000), marketing ($600), and platform fees on estimated $18,000 revenue ($2,700) total around $10,700.
  • Property taxes for six months add roughly $2,500 to 3,500 to the initial investment.
Are Airbnb properties in Marquette, Kansas profitable?

Airbnb properties in Marquette, Kansas face challenging profitability conditions due to the small rural market with a population under 700 people and limited tourist attractions.

Profitability indicators

  • Average nightly rates typically range from $45 to 75, with occupancy rates around 25 to 35% annually, generating gross revenues of approximately $4,000 to 8,000 per year for a typical 2 bedroom property.
  • Operating expenses including utilities ($1,200), insurance ($800), cleaning fees ($600), maintenance ($1,000), and platform fees (3% of bookings) typically total $4,000 to 5,000 annually, resulting in net profit margins of 10 to 40% or $1,000 to 3,000 per year.
  • Success factors include competitive pricing below $70/night, targeting business travelers to nearby McPherson or Salina, maintaining high cleanliness standards, and marketing unique rural experiences like stargazing or farm visits.
  • Properties within 30 minutes of larger cities like McPherson perform better, with some hosts reporting 45% occupancy rates and $10,000+ annual revenues by 2023, while purely local dependent properties often struggle to achieve 20% occupancy.
What is the expected return on investment for an Airbnb in Marquette, Kansas?

Based on Marquette, Kansas market conditions, Airbnb investments typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% depending on property acquisition costs and financing structure. Properties in this rural Kansas market generally reach profitability within 18 to 24 months, with average nightly rates of $75 to $110 and occupancy rates around 45 to 60% annually.

Return planning figures

  • Initial investment requirements average $80,000 to $150,000 for suitable properties, with monthly operating expenses including utilities, cleaning, and maintenance typically running $800 to $1,200.
  • The market benefits from agricultural tourism and hunting seasons, with peak earning periods during fall harvest and hunting seasons generating 20 to 30% higher rates.
What company can help me find and buy a profitable Airbnb in Marquette, Kansas?

STRSearch is a leading national platform that specializes in identifying profitable short term rental properties for investors looking in Marquette, Kansas.

Companies and resources

  • Local real estate agents like Marquette Realty Group and Kansas Investment Properties have developed expertise in the vacation rental market since 2019, helping investors identify properties with strong rental potential in the area.
  • National services including Awning, RedAwning, and AirDNA provide comprehensive market analysis and property sourcing specifically for Airbnb investments, with AirDNA offering detailed revenue projections for the Marquette market since 2020.
  • Mashvisor and BiggerPockets have expanded their short term rental analysis tools to cover smaller Kansas markets like Marquette, while companies like Vacasa and AvantStay offer full service property management solutions for investors purchasing in the region.
  • Local property management firms such as Heartland Vacation Rentals and Kansas STR Management have emerged since 2021 to serve the growing investor demand.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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