Is Olympia, Washington Good for Airbnb Investment?

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Olympia, Washington market research

Olympia, Washington Airbnb Investment Overview

$1,200–$2,800Typical monthly host earnings
8–12%Typical annual ROI
55–60%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Olympia, Washington?

Potentially. Olympia, Washington combines visitor demand with long-term real estate upside.

  • Presents a mixed but potentially rewarding opportunity.
  • The current market conditions reflect a steady demand for short-term rentals, driven by Olympia's status as the state capital, its proximity to natural attractions like the Olympic National Forest.
  • Tourism trends indicate a consistent influx of visitors for government-related business, educational purposes, and recreational activities, which helps maintain occupancy rates.
  • While property values in Olympia have seen a gradual appreciation, they are generally more accessible compared to larger metropolitan areas in Washington.
  • The investment potential lies in targeting diverse visitor segments and leveraging Olympia's unique blend of urban amenities and natural beauty.
Earnings

How Much Does an Average Airbnb Earn in Olympia?

$1,200–$2,800 per month based on location, season, and property quality.

  • Based on available market data and rental analytics, Airbnb hosts in Olympia, Washington typically earn between $1,200 to $2,800 per month.
  • Seasonal variations show peak earnings during summer months (June through August) when revenue can increase by 25-40% due to tourism and outdoor activities.
  • Spring and fall maintain moderate occupancy levels with earnings closer to the annual average.
  • Key factors affecting earnings include proximity to downtown Olympia and the State Capitol (properties within 2 miles command 20-30% higher rates), property amenities such as parking and kitchen facilities.
  • Properties near Evergreen State College see increased demand during academic periods, while those closer to Puget Sound waterfront areas can charge premium rates year-round.
  • Average daily rates range from $75-120 for entire homes and $45-75 for private rooms, with occupancy rates typically between 60-75% depending on season and property quality.
ROI Analysis

Airbnb Return on Investment in Olympia

Potentially strong, with a typical annual ROI of 8–12%.

  • Typically generate ROI between 8-12% annually, with higher-performing properties near downtown or Evergreen State College achieving up to 15% returns.
  • The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency.
  • Short-term rental properties in Olympia generally outperform traditional long-term rentals by 2-4 percentage points, with long-term rentals averaging 6-8% ROI in the same market.
  • Properties within walking distance of the State Capitol or waterfront areas command premium nightly rates of $120-180, while suburban locations average $80-120 per night.
  • Occupancy rates fluctuate seasonally between 60-75%, with peak performance during summer months and legislative sessions.
  • The Olympia market benefits from steady demand from government workers, college visitors, and tourists exploring South Puget Sound.
Occupancy Rate

Average Airbnb Occupancy Rate in Olympia

Olympia, Washington averages 55–60% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in Olympia, Washington typically average around 55-60% annually, with significant seasonal variation that peaks during summer months (July-September) at approximately 70-75% occupancy due to increased tourism, outdoor activities, and favorable weather conditions.
  • Winter months (December-February) see the lowest occupancy rates at around 40-45%, while spring and fall maintain moderate levels of 50-55%.
  • Peak demand occurs during major events at The Evergreen State College, state government sessions, and summer festivals, which can drive occupancy above 80% during specific weekends.
  • Compared to Washington state's average Airbnb occupancy rate of approximately 65-70%, Olympia performs slightly below the state average.
  • Nationally, Olympia's occupancy rates align closely with the U.S. average of 55-65% for similar-sized cities.
Best Neighborhoods

Best Neighborhoods for Airbnb in Olympia

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in Olympia include Downtown Olympia, which offers prime proximity to the State Capitol, government buildings, restaurants, and cultural attractions.
  • The Westside neighborhood provides excellent value with its mix of historic homes near Priest Point Park and Capitol Lake.
  • The Eastside area around Martin Way offers strong rental demand due to its proximity to The Evergreen State College and Saint Martin's University, creating consistent bookings from visiting families.
  • Capitol Hill/South Capitol presents upscale investment opportunities with larger historic properties that command higher nightly rates.
  • The Northeast Olympia area near Woodland Trail and LBA Park attracts nature-focused guests seeking outdoor recreation access while offering more affordable property prices for investors.
  • Tumwater, technically adjacent but often grouped with Olympia, provides excellent highway access for travelers and proximity to the Tumwater Falls Park.
  • The Bigelow neighborhood offers a quieter residential setting that appeals to longer-term stays and families visiting the area.
Regulations

Short-term Rental Regulations in Olympia

Yes, but only where zoning permits short-term rentals and every required license is current.

  • In Olympia, Washington, short-term rentals are regulated under the city's zoning code and require a conditional use permit for operation in most residential zones.
  • Properties are typically limited to occupancy based on bedroom count plus two additional guests, with a maximum of 10-12 occupants depending on the specific zoning district.
  • Owner-occupancy requirements vary by zone, with some residential areas requiring the property to be the owner's primary residence while others allow non-owner-occupied rentals with stricter conditions.
  • Short-term rentals are generally prohibited in single-family residential zones without conditional use permits but may be allowed in mixed-use and commercial zones, and all operators must register with the city.
  • Recent regulatory changes have included stricter enforcement of existing rules, enhanced neighbor notification processes.
Fees and Taxes

Short-term Rental Fees and Taxes in Olympia

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Olympia, Washington are subject to several fees and taxes including Washington State's retail sales tax of 6.5%, Thurston County sales tax of approximately 2.4%.
  • Additionally, operators must pay the Washington State lodging tax of 0.2% and Thurston County's lodging tax of 2%, totaling 2.2% in lodging taxes.
  • The City of Olympia requires short-term rental operators to obtain a business license costing approximately $25-50 annually.
  • Tourism promotion area fees may apply at 0.5-1% depending on location within designated zones.
  • Property owners are also subject to standard property taxes and may need to pay for additional permits or zoning compliance fees ranging from $100-500 depending on the specific property requirements and any necessary modifications to meet city regulations.
Common questions

Olympia, Washington Airbnb investment FAQs

How to start an Airbnb in Olympia, Washington?

To start an Airbnb in Olympia, Washington, begin by researching local regulations as the city requires short term rental operators to obtain a business license and comply with zoning restrictions that typically limit rentals to certain residential areas while prohibiting them in some neighborhoods.

Launch checklist

  • Contact Olympia's Community Planning & Development Department to verify your property's zoning allows short term rentals and apply for the required business license through the city's online portal, which costs approximately $50 to 100 annually.
  • Find a suitable property in permitted zones, focusing on areas near downtown Olympia, the State Capitol, or Evergreen State College for higher demand, with average nightly rates ranging $80 to 150 depending on size and location.
  • Ensure the property meets safety requirements including smoke detectors, carbon monoxide detectors, fire extinguishers, and emergency exit plans as mandated by Washington State fire codes.
  • Furnish the space with quality basics including comfortable bedding, kitchen essentials, WiFi, and local guidebooks highlighting Olympia's attractions like the farmers market and Puget Sound waterfront.
  • Create your Airbnb listing with professional photos, competitive pricing based on local market research, and detailed descriptions emphasizing proximity to government buildings, colleges, and outdoor activities.
  • Manage bookings through Airbnb's platform while maintaining compliance with Washington State's 8.5% sales tax collection, keeping detailed records for tax purposes, and potentially hiring local cleaning services to maintain the property between guests.
What's the best way to identify good STR properties in Olympia, Washington?

To identify profitable short term rental properties in Olympia, Washington, focus on locations within 2 to 3 miles of The Evergreen State College, downtown Capitol Campus, and Priest Point Park, as these areas attract students, government workers, and tourists year round.

What to prioritize

  • Target 2 to 4 bedroom single family homes or condos built after 1980 with parking, full kitchens, and outdoor spaces, as Olympia's outdoor recreation culture values properties near trails and water access.
  • Analyze pricing using AirDNA and Mashvisor to benchmark against the $80 to 150 nightly rate range typical for the market, while researching seasonal demand patterns around legislative sessions (January April) and college events.
  • Study competition by examining occupancy rates and guest reviews for properties within a 1 mile radius, identifying gaps in amenities or service quality you can exploit.
  • Utilize Zillow and Redfin for property acquisition costs, the City of Olympia's planning department website for zoning and STR regulations, and local Facebook groups like "Olympia Real Estate Investors" for market insights.
How to get an Airbnb permit in Olympia, Washington?

To obtain an Airbnb/STR permit in Olympia, Washington, you must apply through the City of Olympia's Community Planning and Development Department located at 601 4th Avenue E, or submit applications online through their permitting portal.

Documents and approvals

  • Required documents include a completed short term rental business license application, proof of property ownership or lease agreement with landlord consent, floor plan showing maximum occupancy, parking plan demonstrating adequate off street parking.
  • The application fee is approximately $200 to 300 annually, with additional fees for inspections if required.
  • The timeline typically ranges from 4 to 8 weeks for processing, depending on completeness of application and any required inspections.
  • Specific Olympia requirements include limiting occupancy to 2 people per bedroom plus 2 additional guests, maintaining a local contact person within 60 minutes of the property, providing adequate parking (typically 1 space per bedroom), ensuring compliance with residential zoning requirements.
  • Properties must also meet basic health and safety standards, including working smoke and carbon monoxide detectors, and operators must collect and remit applicable taxes including lodging tax and business and occupation tax.
Is it legal to operate a short-term rental in Olympia, Washington?

Short term rentals (STRs) are legal in Olympia, Washington, but operate under specific regulations established by the city.

Core operating requirements

  • As of 2023, Olympia requires STR operators to obtain a business license and comply with zoning restrictions that generally limit STRs to certain residential zones while prohibiting them in some neighborhoods to preserve long term housing stock.
  • The city has implemented occupancy limits, parking requirements, noise restrictions, and safety standards including smoke and carbon monoxide detectors.
  • STR properties must be owner occupied or have a local contact person available 24/7 for issues.
  • Recent changes include stricter enforcement of existing regulations and enhanced complaint procedures, with the city conducting periodic reviews of STR impacts on housing availability and neighborhood character.
  • Violations can result in fines and license revocation, and operators must collect and remit local taxes including lodging taxes to both the city and state.
What are the best places to invest in Airbnb in Olympia, Washington?

The best Airbnb investment areas in Olympia, Washington include the Downtown/Capitol District, which attracts government workers, lobbyists, and tourists visiting the State Capitol building year round, particularly during legislative sessions from January to April.

Areas to research

  • The Westside neighborhood near The Evergreen State College offers strong rental demand from visiting families, prospective students, and academic conference attendees, especially during graduation periods and campus events.
  • The South Capitol area provides excellent access to both downtown attractions and Priest Point Park, appealing to leisure travelers seeking waterfront activities and nature experiences.
  • The East Bay Drive corridor along Budd Inlet is highly desirable for its scenic water views and proximity to downtown, attracting both business travelers and tourists who want upscale accommodations near restaurants and cultural venues.
  • Finally, the Lacey border area offers good value with easy access to both Olympia's government district and Joint Base Lewis McChord, capturing military family visits and government contractor travel.
Airbnb and lodging taxes in Olympia, Washington

In Olympia, Washington, Airbnb hosts are subject to multiple lodging taxes including the state lodging tax of 0.2%, Thurston County lodging tax of 2%, and the City of Olympia lodging tax of 2%, totaling approximately 4.2% in combined lodging taxes.

Taxes and filing responsibilities

  • These taxes apply to the total rental amount charged to guests for stays of less than 30 consecutive days.
  • Airbnb typically collects and remits the state and local lodging taxes directly from guests on behalf of hosts through their platform.
  • Hosts must obtain a business license from the City of Olympia and may need to file periodic returns even if Airbnb handles collection, with remittance generally due monthly or quarterly depending on volume.
  • Exemptions typically include stays of 30 days or longer which are considered residential in preference to transient lodging, and certain government or nonprofit organization bookings may qualify for exemptions with proper documentation.
Total cost to purchase, furnish and operate an Airbnb in Olympia, Washington

To start an Airbnb in Olympia, Washington, the total costs would be approximately $485,000 to $535,000.

Cost breakdown

  • Property purchase represents the largest expense at $400,000 to $450,000 based on median home prices in the Olympia area as of 2023 to 2024.
  • Furnishing costs for a complete 2 to 3 bedroom property would range $15,000 to $25,000 including furniture, bedding, kitchenware, and decor from retailers like IKEA, Wayfair, and local stores.
  • Initial setup costs including professional photography, listing creation, smart locks, and welcome materials would be $2,000 to $3,000.
  • Permits and fees including business license, short term rental permit, and potential HOA approvals would cost $500 to $1,500 depending on local regulations.
  • Insurance including landlord and short term rental coverage would be $2,000 to $3,000 annually.
  • Utilities setup and deposits for electricity, water, sewer, garbage, internet, and cable would require $500 to $800.
  • First six months operating costs including utilities ($900 to $1,200), cleaning services ($1,800 to $2,400), maintenance reserves ($1,000), marketing ($500).
Are Airbnb properties in Olympia, Washington profitable?

Airbnb properties in Olympia, Washington typically generate annual revenues between $18,000 to $35,000 for entire homes and $8,000 to $15,000 for private rooms, with average daily rates ranging from $85 to $140 depending on property type and location proximity to downtown or Capitol Lake.

Profitability indicators

  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($30 to 50 per turnover), property management (10 to 20% of revenue), utilities ($150 to 250 monthly), insurance ($800 to 1,200 annually).
  • Properties within walking distance of the State Capitol or Evergreen State College command premium rates and achieve 65 to 75% occupancy rates, resulting in net profit margins of 25 to 35%.
  • Success factors include professional photography, responsive communication, local amenities highlighting Olympia's craft brewery scene and farmers markets, and strategic pricing during legislative sessions when demand peaks from January May.
  • A Victorian home near downtown reported $28,000 annual revenue with $11,000 in expenses yielding a 61% profit margin in 2023, while a converted garage apartment generated $12,000 revenue with $6,500 expenses for a 46% margin.
What is the expected return on investment for an Airbnb in Olympia, Washington?

Airbnb investments in Olympia, Washington typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% based on current market conditions. Properties in downtown Olympia near the State Capitol and waterfront areas command higher nightly rates of $80 to 120, while suburban locations average $60 to 90 per night with occupancy rates of 65 to 75% annually.

Return planning figures

  • Initial profitability usually occurs within 18 to 24 months for well positioned properties, with break even points accelerated by Olympia's steady demand from government workers, Evergreen State College visitors, and tourists exploring South Puget Sound.
  • Investment properties purchased at Olympia's median home price of approximately $450,000 with 25% down payments typically achieve positive cash flow within the first year when accounting for mortgage payments, property management fees of 15 to 20%.
What company can help me find and buy a profitable Airbnb in Olympia, Washington?

STRSearch is a national platform that specializes in identifying profitable short term rental properties for investors in Olympia, Washington.

Companies and resources

  • Local real estate agents like Windermere Real Estate and John L.
  • Scott have agents experienced in investment properties and vacation rentals in the Olympia area.
  • Mashvisor and AirDNA provide market analysis and property search tools specifically for Airbnb investors looking in Washington state markets.
  • RedAwning offers property management and investment services for short term rentals in the Pacific Northwest region.
  • Local companies like Puget Sound Property Management and Olympic Property Group have experience with vacation rental properties in Thurston County.
  • National services including Awning, AvantStay, and Vacasa provide end to end solutions from property acquisition to management for Airbnb investors.
  • Real estate investment firms like BiggerPockets marketplace and Roofstock occasionally feature short term rental opportunities in the Olympia market.