Is Portsmouth, Virginia Good for Airbnb Investment?

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Portsmouth, Virginia market research

Portsmouth, Virginia Airbnb Investment Overview

$800–$2,200Typical monthly host earnings
8–12%Typical annual ROI
65–70%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Portsmouth, Virginia?

Potentially—Portsmouth, Virginia combines visitor demand with long-term real estate upside.

  • Presents a promising opportunity, driven by its rich naval history, charming waterfront, and proximity to major Hampton Roads attractions.
  • Current market conditions in Portsmouth benefit from consistent tourism, including visitors to the Naval Medical Center Portsmouth, Norfolk Naval Shipyard.
  • Property values in Portsmouth offer a relatively accessible entry point compared to some other coastal Virginia cities.
  • The city's ongoing revitalization efforts, combined with its appeal as a historic destination, suggest a positive investment potential for short-term rentals.
Earnings

How Much Does an Average Airbnb Earn in Portsmouth?

$800–$2,200 per month based on location, season, and property quality.

  • Based on available market data and rental analytics, average Airbnb earnings in Portsmouth, Virginia typically range from $800 to $2,200 per month for standard properties.
  • Seasonal variations show peak earnings during summer months (June through August) when revenue can increase by 25-40% due to tourism and naval activity.
  • Properties near the Norfolk Naval Shipyard and downtown Portsmouth's entertainment district generally outperform suburban listings by approximately 20-30%.
  • Key factors affecting earnings include proximity to military installations, walkability to restaurants and attractions, parking availability, and property condition.
  • The market benefits from Portsmouth's strategic location within the Hampton Roads metropolitan area, providing steady demand from military personnel, business travelers.
ROI Analysis

Airbnb Return on Investment in Portsmouth

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with properties averaging $85-120 per night and occupancy rates around 65-75% due to the city's proximity to Norfolk Naval Base and downtown Norfolk attractions.
  • The average payback period ranges from 8-12 years depending on initial investment and property type, with waterfront and historic district properties performing better.
  • Compared to traditional long-term rentals yielding 6-8% ROI in Portsmouth's rental market where average rents are $1,200-1,500 monthly, short-term rentals can outperform by 2-4 percentage points.
  • Properties near the Elizabeth River waterfront and within walking distance of Olde Towne Portsmouth tend to achieve the higher end of ROI ranges.
Occupancy Rate

Average Airbnb Occupancy Rate in Portsmouth

Portsmouth, Virginia averages 65–70% annual occupancy, with seasonal variation.

  • Portsmouth, Virginia Airbnb properties typically maintain an average occupancy rate of approximately 65-70% annually.
  • Spring and fall months generally see moderate occupancy rates of 60-65%, while winter months drop to approximately 45-55% as tourism declines and military personnel movements decrease.
  • Portsmouth's occupancy rates tend to run slightly below Virginia's statewide average of 68-72% and the national Airbnb average of 70-75%.
Best Neighborhoods

Best Neighborhoods for Airbnb in Portsmouth

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in Portsmouth, Virginia include **Olde Towne**, the historic waterfront district offering premium pricing due to its cobblestone streets, colonial architecture.
Regulations

Short-term Rental Regulations in Portsmouth

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Portsmouth, Virginia requires short-term rental operators to obtain a business license and register their property with the city, typically costing between $50-100 annually.
  • Properties must comply with zoning regulations that generally restrict short-term rentals to certain residential districts, with some areas requiring conditional use permits.
  • Occupancy limits are typically set at two persons per bedroom plus two additional guests, with a maximum of 10-12 occupants total depending on the property size.
  • Owner-occupancy requirements vary by zoning district, with some areas mandating that the owner reside on the property as their primary residence for at least 185 days per year.
  • The registration process involves submitting an application with property details, proof of insurance, emergency contact information, and passing safety inspections that verify smoke detectors, carbon monoxide detectors.
  • Recent changes implemented around 2022-2023 have included stricter enforcement of noise ordinances, mandatory posting of house rules and emergency contacts, parking requirements of one space per bedroom.
Fees and Taxes

Short-term Rental Fees and Taxes in Portsmouth

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Portsmouth, Virginia are subject to several fees and taxes including the state transient occupancy tax of 5.3% on gross receipts.
  • Property owners must obtain a business license costing around $30-50 annually and register for a short-term rental permit with fees typically ranging from $100-200 per year.
  • Additional requirements include Virginia state sales tax of 5.3% on rental income, potential homeowner association fees if applicable.
  • Tourism promotion fees may apply at 1-2% of gross receipts, and some properties may be subject to additional municipal fees for zoning compliance or special use permits costing $200-500 depending on the property type and location within Portsmouth's jurisdiction.
Common questions

Portsmouth, Virginia Airbnb investment FAQs

How to start an Airbnb in Portsmouth, Virginia?

To start an Airbnb in Portsmouth, Virginia, begin by researching local zoning laws and regulations through the Portsmouth Planning Department, as the city requires short term rental operators to obtain a business license and may have specific zoning restrictions in residential areas.

Launch checklist

  • Contact Portsmouth's Department of Permits and Inspections to secure necessary permits, including a business license (approximately $30 to 50 annually) and potentially a special use permit depending on your property's zoning classification.
  • Find a suitable property by searching areas like Olde Towne Portsmouth or neighborhoods near the Norfolk Naval Shipyard, ensuring the property meets safety requirements including smoke detectors, carbon monoxide detectors, and proper egress windows.
  • Furnish the space with essential amenities including quality bedding, kitchen supplies, WiFi, and local guidebooks highlighting Portsmouth's historic attractions and proximity to Norfolk.
  • Create your Airbnb listing with professional photos showcasing the property's proximity to the Elizabeth River waterfront and historic downtown area, setting competitive rates based on similar properties in the Hampton Roads region (typically $75 to 150 per night).
  • Manage your property by establishing check in procedures, maintaining cleanliness standards, responding promptly to guest inquiries, and ensuring compliance with Virginia's 5.3% state sales tax and Portsmouth's local occupancy tax requirements.
What's the best way to identify good STR properties in Portsmouth, Virginia?

To identify profitable short term rental properties in Portsmouth, Virginia, focus on locations within 1 to 2 miles of the Norfolk Naval Shipyard, downtown Portsmouth's historic district near High Street, and waterfront areas along the Elizabeth River for their proximity to major employers and tourist attractions.

What to prioritize

  • Target 2 to 4 bedroom properties built after 1980 with dedicated parking, updated kitchens and bathrooms, outdoor spaces, and strong WiFi infrastructure, as these features command premium rates from military personnel, business travelers.
  • Conduct pricing analysis using AirDNA and Mashvisor to benchmark against comparable properties, aiming for average daily rates of $80 to 150 depending on size and location, with occupancy rates of 65 to 75% being realistic in this market.
  • Research competition by analyzing existing Airbnb and VRBO listings within a 3 mile radius, noting their pricing strategies, amenities, and guest reviews to identify market gaps and positioning opportunities.
  • Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data through Virginia Beach Norfolk Association of Realtors.
How to get an Airbnb permit in Portsmouth, Virginia?

To obtain an Airbnb/STR permit in Portsmouth, Virginia, you must first contact the Portsmouth Department of Economic Development or the Planning Department at City Hall located at 801 Crawford Street to determine specific zoning compliance for short term rentals, as regulations vary by district.

Documents and approvals

  • Submit an application that typically includes a completed STR permit form, proof of property ownership or lease agreement with landlord consent, certificate of occupancy, business license application, liability insurance documentation showing minimum $1 million coverage.
  • The application fee ranges from $150 to 300 annually, with additional business license fees of approximately $50 to 100.
  • You'll need to schedule and pass safety inspections covering fire safety, electrical systems, and occupancy limits, which may take 2 to 4 weeks to complete.
  • The entire approval process typically takes 4 to 8 weeks from submission to permit issuance.
  • Portsmouth requires STR operators to maintain guest registries, limit occupancy to posted maximums, provide 24 hour contact information to neighbors, ensure adequate parking, and comply with noise ordinances.
Is it legal to operate a short-term rental in Portsmouth, Virginia?

Short term rentals (STRs) are legal in Portsmouth, Virginia, but operate under specific regulations established by the city.

Core operating requirements

  • Portsmouth requires STR operators to obtain a business license and comply with zoning restrictions that generally limit short term rentals to certain residential districts while prohibiting them in some historic or densely populated neighborhoods.
  • The city typically requires a minimum rental period of 3 to 7 days and mandates that properties meet safety standards including smoke detectors, carbon monoxide detectors, and fire extinguishers.
  • Operators must also collect and remit local lodging taxes, maintain liability insurance, and provide emergency contact information to the city and neighbors.
  • Portsmouth has implemented occupancy limits based on property size and parking requirements, while also establishing noise ordinances and guest behavior standards to address neighborhood concerns.
  • Recent changes around 2020 to 2022 included stricter enforcement mechanisms and increased penalties for violations, with the city requiring annual license renewals and conducting periodic inspections to ensure compliance with health, safety, and zoning requirements.
What are the best places to invest in Airbnb in Portsmouth, Virginia?

The best Airbnb investment areas in Portsmouth, Virginia include the Olde Towne Historic District, which attracts tourists with its colonial architecture, antique shops, and proximity to the Elizabeth River waterfront, generating strong weekend and holiday bookings.

Areas to research

  • The Port Norfolk neighborhood offers excellent value with its historic homes and easy access to downtown Norfolk via the Elizabeth River Ferry, appealing to business travelers and tourists visiting the Norfolk Botanical Garden.
  • The Cradock area provides affordable investment opportunities while serving military personnel from Norfolk Naval Shipyard and nearby bases, ensuring consistent occupancy year round.
  • The Churchland district benefits from its proximity to the Portsmouth Naval Medical Center and offers good rental potential for medical professionals and military families on temporary assignments.
  • Finally, the waterfront areas near High Street Landing and the Elizabeth River Trail attract visitors interested in maritime activities, festivals, and events at the Portsmouth Art & Cultural Center.
Airbnb and lodging taxes in Portsmouth, Virginia

In Portsmouth, Virginia, Airbnb hosts are subject to both state and local lodging taxes.

Taxes and filing responsibilities

  • The Virginia state transient occupancy tax is 5.3% and applies to stays of less than 30 consecutive days.
  • Portsmouth imposes an additional local transient occupancy tax of 5% on short term rental accommodations.
  • These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts through Airbnb's automatic tax collection service, which began around 2019 to 2020 for Virginia localities.
  • Hosts may still need to register with the Virginia Department of Taxation and Portsmouth's tax office to ensure compliance and may be required to file periodic returns even when Airbnb collects the taxes.
  • Stays of 30 days or longer are generally exempt from transient occupancy taxes, and certain government employees or military personnel may qualify for exemptions under specific circumstances.
  • The combined effective tax rate for short term stays is approximately 10.3%, and hosts should verify their registration requirements with both state and local tax authorities regardless of Airbnb's collection services.
Total cost to purchase, furnish and operate an Airbnb in Portsmouth, Virginia

Starting an Airbnb in Portsmouth, Virginia requires approximately $285,000 to $320,000 in total initial investment.

Cost breakdown

  • Property purchase costs average $180,000 to $200,000 based on median home prices in Portsmouth as of 2023.
  • Furnishing a 2 to 3 bedroom property typically runs $15,000 to $25,000 including furniture, appliances, linens, and décor from retailers like IKEA, Wayfair, and local suppliers.
  • Initial setup costs including professional photography, listing creation, and marketing materials total $2,000 to $3,500.
  • Permits and fees vary but expect $500 to $1,200 for business licenses, short term rental permits, and city registration requirements.
  • Insurance premiums for short term rental coverage average $2,400 to $3,600 annually, with companies like Proper Insurance and CBIZ providing specialized Airbnb policies.
  • Utility deposits and setup fees for electricity, water, gas, internet, and cable total $800 to $1,500.
  • First six months of operating costs including utilities ($900/month), cleaning services ($100 to 150 per turnover), supplies and maintenance ($300/month), platform fees to Airbnb (3% of bookings).
Are Airbnb properties in Portsmouth, Virginia profitable?

Airbnb properties in Portsmouth, Virginia typically generate average monthly revenues of $1,800 to $2,400 for entire homes and $800 to $1,200 for private rooms, with annual occupancy rates ranging from 55 to 70% according to 2023 market data from AirDNA and Mashvisor. Operating expenses generally consume 40 to 50% of gross revenue, including cleaning fees ($75 to $125 per turnover), property management (15 to 25% of revenue), utilities ($150 to $250 monthly), insurance ($1,200 to $2,000 annually), and maintenance costs averaging $200 to $400 monthly.

Profitability indicators

  • Properties near the Norfolk Naval Shipyard and downtown Portsmouth waterfront command premium rates of $120 to $180 nightly compared to suburban locations at $80 to $120, with successful hosts like those operating converted historic homes on High Street reporting net profit margins of 25 to 35% after all expenses.
  • Key success factors include proximity to military installations, professional photography, consistent 4.8+ star ratings, and strategic pricing during peak summer months and military graduation periods.
What is the expected return on investment for an Airbnb in Portsmouth, Virginia?

Airbnb investments in Portsmouth, Virginia typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% based on current market conditions.

Return planning figures

  • Properties near the Norfolk Naval Shipyard and downtown Portsmouth historic district command premium rates of $80 to 120 per night, with occupancy rates averaging 65 to 75% annually.
  • Initial investment recovery typically occurs within 7 to 10 years, with monthly gross rental income of $1,800 to 2,800 for a standard 2 to 3 bedroom property purchased at Portsmouth's median home price of $180,000 to 220,000.
  • Operating expenses including property management, utilities, maintenance, and Airbnb fees typically consume 40 to 50% of gross revenue, leaving net annual returns of $8,000 to 15,000 depending on property location and amenities.
  • Properties within walking distance of the Portsmouth waterfront and ferry terminal to Norfolk achieve faster profitability timelines of 6 to 8 years due to higher nightly rates and consistent business traveler demand from the military and shipyard operations.
What company can help me find and buy a profitable Airbnb in Portsmouth, Virginia?

STRSearch leads the national market for Airbnb investment property analysis and market research tools for Portsmouth, Virginia.

Companies and resources

  • Local real estate agents specializing in short term rental investments include Keller Williams Realty agents like Sarah Mitchell and The Liz Moore Company's vacation rental specialists who focus on the Portsmouth waterfront and historic districts.
  • National services include Awning (formerly RedAwning) which provides full service Airbnb property management and investment guidance, Mashvisor for property analytics and market data, AirDNA for revenue projections and market insights.
  • Local Portsmouth companies include Tidewater Property Management Group and Hampton Roads Vacation Rentals who assist with both acquisition and management services.
  • Additional national platforms like BiggerPockets connects investors with local Portsmouth agents experienced in Airbnb properties, while HostGPO provides purchasing power for furnishing and setting up profitable short term rentals in the Portsmouth market.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
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Limited or no partner access
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