Is St. Cloud, Minnesota Good for Airbnb Investment?

Get significant tax savings and earn cash flow by investing in a short-term rental with data-backed selection. No guessing!

Find Your Airbnb Investment
St. Cloud, Minnesota market research

St. Cloud, Minnesota Airbnb Investment Overview

$800–$2,200Typical monthly host earnings
8–12%Typical annual ROI
45–55%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in St. Cloud, Minnesota?

Potentially—St. Cloud, Minnesota combines visitor demand with long-term real estate upside.

  • Investing in Airbnb properties in St.
  • Cloud, Minnesota, presents a nuanced opportunity.
  • The city's current market conditions for short-term rentals are influenced by its status as a regional hub with St.
  • Cloud State University and various local events driving some demand.
  • Tourism trends, while not as robust as major metropolitan areas, benefit from visitors attending university functions, local festivals.
  • Property values in St.
Earnings

How Much Does an Average Airbnb Earn in St. Cloud?

$800–$2,200 per month based on location, season, and property quality.

  • Based on available market data and rental analytics, Airbnb hosts in St.
  • Cloud, Minnesota typically earn between $800 to $2,200 per month, with the average falling around $1,400 monthly for a standard two-bedroom property.
  • Seasonal variations show peak earnings during summer months when revenue can increase by 30-40% due to higher tourism activity around the Mississippi River area and university events.
  • Cloud State University command premium rates during graduation periods and sporting events, with downtown locations averaging $85-120 per night compared to suburban properties at $65-95 per night.
  • Key factors affecting earnings include proximity to the university campus, property size and amenities, professional photography quality, and host responsiveness.
  • Market data suggests that entire home listings outperform private room rentals by approximately 40-60% in monthly revenue, though this varies significantly based on property condition, location within the metro area.
ROI Analysis

Airbnb Return on Investment in St. Cloud

Potentially strong—typical annual ROI is 8–12%.

  • Cloud, Minnesota typically generate ROI between 8-12% annually, with higher-end properties near St.
  • Cloud State University achieving up to 15% during peak academic periods.
  • The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency.
  • Properties within 2 miles of the university campus command premium rates of $85-120 per night during the academic year, while standard residential properties average $65-85 nightly.
  • Cloud that yield 6-8% annually with gross rents of $800-1,200 monthly, short-term rentals can outperform by 2-4 percentage points but require significantly more active management and face seasonal fluctuations.
  • The break-even occupancy rate typically sits around 45-50% annually, making location selection critical for success in this mid-sized college market.
Occupancy Rate

Average Airbnb Occupancy Rate in St. Cloud

St. Cloud, Minnesota averages 45–55% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in St.
  • Cloud, Minnesota typically average around 45-55% annually, with significant seasonal variation that peaks during summer months (June-August) at approximately 65-75% due to increased tourism, outdoor activities.
  • Cloud State University.
  • Winter months (December-February) see the lowest occupancy rates at around 30-40%, while spring and fall maintain moderate levels of 50-60%.
  • The city experiences secondary peaks during university events, graduation periods, and local festivals, though these are less pronounced than the summer surge.
  • Cloud's occupancy rates generally lag behind Minnesota's state average of approximately 60-65% and the national average of 63-68%.
Best Neighborhoods

Best Neighborhoods for Airbnb in St. Cloud

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The downtown St.
  • Cloud area offers excellent Airbnb potential due to its proximity to the Mississippi River, historic districts, restaurants, and entertainment venues.
  • The Southside neighborhood near St.
  • Cloud State University provides consistent demand from visiting families, prospective students, and university events, offering reliable occupancy rates throughout the academic year.
  • The Cooper neighborhood combines historic charm with walkability to downtown attractions while maintaining lower property acquisition costs.
  • The Northside area near Veterans Affairs Medical Center generates steady demand from medical visitors and traveling healthcare workers, providing consistent bookings year-round.
  • The Eastside neighborhood offers affordable investment opportunities with growing appeal due to its proximity to recreational areas and the Mississippi River.
Regulations

Short-term Rental Regulations in St. Cloud

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Cloud, Minnesota requires short-term rental operators to obtain a rental license through the city's licensing department.
  • The city typically limits occupancy to two people per bedroom plus two additional guests, with a maximum of 10-12 occupants depending on the property size and parking availability.
  • Owner-occupancy is not required for short-term rentals, allowing non-resident property owners to operate rentals throughout the city.
  • Short-term rentals are generally permitted in residential zoning districts but may face restrictions in certain historic or conservation districts.
  • The registration process involves submitting an application with property details, proof of insurance, emergency contact information.
  • Recent regulatory changes have included stricter noise ordinances, requirements for 24-hour local contact persons, enhanced parking enforcement, and increased penalties for violations.
Fees and Taxes

Short-term Rental Fees and Taxes in St. Cloud

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Cloud, Minnesota are subject to several fees and taxes including the state lodging tax of 3% on gross receipts, plus an additional local lodging tax of approximately 3-4% imposed by the city.
  • Property owners must obtain a rental license which typically costs between $100-200 annually, and may be required to pay a one-time registration fee of approximately $50-100 when initially applying.
  • The city may also impose inspection fees ranging from $75-150 for initial and renewal inspections.
  • Additionally, operators must collect and remit state sales tax of 6.875% on rental income, and depending on the specific location within St.
  • Cloud, there may be additional tourism or destination marketing fees of 1-2%.
  • Some properties may also be subject to special assessments or business license fees of $25-75 annually.
Common questions

St. Cloud, Minnesota Airbnb investment FAQs

How to start an Airbnb in St. Cloud, Minnesota?

To start an Airbnb in St.

Launch checklist

  • Cloud, Minnesota, begin by researching local regulations through the St.
  • Cloud Planning and Zoning Department, as the city requires short term rental operators to obtain a conditional use permit and business license, with properties limited to no more than two guests per bedroom and maximum occupancy of eight people.
  • Contact the St.
  • Cloud City Clerk's office at (320) 650 to 2900 to apply for a business license ($50 to 100 annually) and submit a conditional use permit application ($300 to 500) to the Planning Commission, which typically takes 4 to 6 weeks for approval.
  • Find a suitable property in residential zones R 1, R 2, or R 3 where short term rentals are permitted, ensuring it meets safety requirements including smoke detectors, carbon monoxide detectors, and fire extinguishers on each level.
  • Purchase comprehensive furnishings including quality mattresses, linens, kitchen essentials, WiFi equipment, and local guidebooks, budgeting approximately $5,000 to 15,000 for a complete setup.
  • Create your Airbnb listing with professional photos highlighting St.
  • Cloud attractions like Munsinger Clemens Gardens and Lake George, setting competitive rates based on local market research showing average nightly rates of $80 to 150.
What's the best way to identify good STR properties in St. Cloud, Minnesota?

To identify profitable short term rental properties in St.

What to prioritize

  • Cloud, Minnesota, focus on locations within 2 to 3 miles of St.
  • Cloud State University and downtown areas, particularly near the Mississippi River and Beaver Islands Trail for recreational appeal.
  • Target 2 to 4 bedroom properties built after 1980 with modern amenities, full kitchens, parking, and outdoor spaces that can accommodate visiting families and university guests year round.
  • Analyze pricing by researching comparable Airbnb and VRBO listings in the $80 to 150 per night range, calculating potential monthly revenue against mortgage and operating costs while factoring in St.
  • Cloud's 60 to 70% average occupancy rates.
  • Study competition by examining existing STR listings within a 5 mile radius, identifying gaps in amenities or pricing, and noting seasonal demand patterns tied to university events, summer recreation.
  • Utilize tools like AirDNA for market analytics, Mashvisor for investment analysis, and the City of St.
  • Cloud's zoning maps to ensure compliance with local STR regulations, while leveraging Zillow and MLS data to identify undervalued properties in neighborhoods like Southside, Cooper.
How to get an Airbnb permit in St. Cloud, Minnesota?

To obtain an Airbnb/STR permit in St.

Documents and approvals

  • Cloud, Minnesota, you must first contact the St.
  • Cloud Planning and Zoning Department at City Hall located at 400 2nd Street South to determine if short term rentals are permitted in your specific zoning district, as the city requires conditional use permits for STRs in most residential areas.
  • Submit an application for a Conditional Use Permit along with required documents including a site plan, proof of property ownership or lease agreement, floor plans showing the rental space, parking plan demonstrating adequate off street parking.
  • The application fee is approximately $350 to 500, and you'll need to pay additional fees for public notice publication (around $200) and any required inspections.
  • Schedule and pass building, fire, and health inspections to ensure compliance with safety codes, including proper egress windows, smoke and carbon monoxide detectors, and occupancy limits.
  • Attend the Planning Commission meeting where your application will be reviewed (typically held monthly), and if approved, wait for the City Council's final approval at their next regular meeting.
  • The entire process typically takes 6 to 10 weeks from application submission to final approval, and you must also obtain a business license from the city clerk's office and register for state and local taxes with the Minnesota Department of Revenue.
Is it legal to operate a short-term rental in St. Cloud, Minnesota?

Short term rentals (STRs) are legal in St.

Core operating requirements

  • Cloud, Minnesota, but operate under specific regulations established by the city.
  • St.
  • Cloud requires STR operators to obtain a rental license and comply with zoning restrictions that primarily limit short term rentals to certain residential districts while prohibiting them in some neighborhood zones to preserve residential character.
  • The city implemented these regulations around 2018 to 2019 following concerns about neighborhood impacts and housing availability.
  • Current restrictions include occupancy limits, parking requirements, noise ordinances, and mandatory registration with the city, along with regular inspections to ensure compliance with safety and health codes.
  • Properties must meet specific spacing requirements from other STRs in residential areas, and operators face penalties for violations including potential license revocation.
  • Recent changes have focused on strengthening enforcement mechanisms and clarifying permit processes, with the city continuing to monitor the balance between allowing STR businesses and protecting residential neighborhoods from over commercialization.
What are the best places to invest in Airbnb in St. Cloud, Minnesota?

The best Airbnb investment areas in St.

Areas to research

  • Cloud, Minnesota include the Historic Downtown District near the Mississippi River, which attracts visitors to the Munsinger and Clemens Gardens, Stearns History Museum, and various cultural events throughout the year.
  • The St.
  • Cloud State University area offers strong rental demand from visiting families during graduation, sporting events, and academic conferences, with consistent occupancy from September through May.
  • The Crossroads Center vicinity provides convenient access to shopping and dining while serving business travelers visiting 3M, Coborn's headquarters, and other major employers in the region.
  • The Lake George neighborhood appeals to tourists seeking waterfront recreation and proximity to downtown attractions, while the Wilson Park area offers a quieter residential setting that attracts families visiting the Great River Regional Library events and Riverside Park activities.
  • The Heritage Park South district benefits from its location near major highways, making it ideal for travelers passing through or attending events at the St.
  • Cloud Civic Center, with additional appeal from nearby Quarry Park and Nature Preserve which draws outdoor enthusiasts year round.
Airbnb and lodging taxes in St. Cloud, Minnesota

In St.

Taxes and filing responsibilities

  • Cloud, Minnesota, Airbnb hosts are subject to both state and local lodging taxes.
  • The Minnesota state lodging tax is 3% on gross receipts from lodging rentals, while St.
  • Cloud imposes an additional local lodging tax of approximately 3 to 4%.
  • These taxes apply to short term rentals under 30 days and are typically collected from guests at the time of booking, with Airbnb automatically collecting and remitting state taxes for hosts in many cases through their platform since around 2017 to 2018.
  • For local St.
  • Cloud taxes, hosts may need to register with the city, obtain a lodging tax permit, and file monthly or quarterly returns depending on rental volume, remitting collected taxes directly to the city treasurer's office.
  • The combined tax rate totals approximately 6 to 7% of the rental amount.
  • Exemptions generally include stays of 30 days or longer, rentals to permanent residents, and certain government or charitable organization bookings.
Total cost to purchase, furnish and operate an Airbnb in St. Cloud, Minnesota

To start an Airbnb in St.

Cost breakdown

  • Cloud, Minnesota, expect total costs of approximately $285,000 to $320,000.
  • Property purchase represents the largest expense at $250,000 to $280,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing costs typically range $15,000 to $25,000 for a complete 2 to 3 bedroom property including furniture, appliances, linens, and décor to create an attractive rental space.
  • Initial setup costs including professional photography, listing creation, and basic marketing materials run $1,500 to $3,000.
  • Permits and fees vary but budget $500 to $1,500 for business licenses, short term rental permits, and any required inspections depending on St.
  • Cloud's municipal requirements.
  • Insurance costs approximately $2,000 to $3,500 annually for landlord and short term rental coverage.
  • Utilities including electricity, gas, water, internet, and cable average $300 to $500 monthly or $1,800 to $3,000 for six months.
Are Airbnb properties in St. Cloud, Minnesota profitable?

Airbnb properties in St.

Profitability indicators

  • Cloud, Minnesota typically generate annual revenues between $15,000 to $35,000 for entire home listings, with average daily rates ranging from $75 to $120 depending on property size and location proximity to St.
  • Cloud State University and downtown areas.
  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($25 to $40 per turnover), utilities ($150 to $250 monthly), property management (10 to 20% of revenue), insurance ($800 to $1,200 annually).
  • Properties near the university campus command premium rates during academic year and graduation periods, with some hosts reporting occupancy rates of 65 to 80% and net profit margins of 15 to 25% after mortgage payments.
  • A typical 3 bedroom home purchased for $180,000 to $220,000 in neighborhoods like Waite Park or downtown St.
  • Cloud can generate $2,000 to $3,500 monthly gross revenue during peak months, with annual net profits ranging from $8,000 to $18,000 after all expenses.
  • Success factors include strategic pricing during university events, maintaining high cleanliness standards, providing amenities like high speed internet and parking, and targeting both business travelers visiting local companies like Coborn's headquarters and families visiting students.
What is the expected return on investment for an Airbnb in St. Cloud, Minnesota?

Based on St.

Return planning figures

  • Cloud, Minnesota market conditions, Airbnb investments typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% depending on property type and location within the city.
  • Properties near St.
  • Cloud State University and downtown areas tend to perform better, with investors like RedAwning and Vacasa reporting stronger returns in these zones.
  • Initial profitability usually occurs within 12 to 18 months for well positioned properties, with break even points averaging 14 months according to 2023 market analysis.
  • Single family homes in residential neighborhoods show more conservative returns around 7 to 9% annually, while properties closer to the Mississippi River and historic districts can achieve 10 to 14% ROI.
  • The market has shown steady growth since 2021, with occupancy rates averaging 65 to 75% annually, and successful operators typically see cash on cash returns stabilizing at 8 to 12% by year two of operation.
What company can help me find and buy a profitable Airbnb in St. Cloud, Minnesota?

STRSearch is a national platform that helps investors identify profitable short term rental properties across markets including St.

Companies and resources

  • Cloud, Minnesota.
  • Local real estate agents in the St.
  • Cloud area who specialize in investment properties include Coldwell Banker Realty agents, RE/MAX Results professionals, and Keller Williams Integrity Lakes realtors who understand the Central Minnesota vacation rental market.
  • National services like Mashvisor, AirDNA, and Rabbu provide market analysis and property identification tools for the St.
  • Cloud region.
  • BiggerPockets connects investors with local professionals, while companies like Awning and RedAwning offer property management and investment guidance.
  • Local property management companies such as Granite City Property Management and Central Minnesota Property Services can assist with Airbnb operations.
  • Real estate investment firms like HomeVestors and national franchises including Century 21 and Edina Realty have agents experienced in short term rental investments in the St.

How Smart Investors Build Wealth

Through Data-Driven STRs (Real Results)

From first-time investors to seasoned pros, see how our commitment to comprehensive data analysis led to unparalleled investment victories.

Smiling woman with dark hair and white blouse next to text reading 'Spot on $120K revenue prediction!' attributed to Allison Kraft, STR Search Client on dark green background.

From zero real estate experience to a thriving short-term rental business, Allison locked in $120K in revenue her first year  and is now expanding with STR Search again. Proof that the right team can turn analysis paralysis into profitable action!

- Allison
Portrait of a man with short dark hair and earbuds, alongside the quote 'Cash flow positive since day one!' attributed to Arul, STR Search Client, on a dark green background.

Thanks to John's expert guidance, I made my first real estate and Airbnb investment a massive success, with consistent positive cash flow and an exceptional return on investment!

- Arul
Quote saying 'Bank said This is better than their underwriting team!' by Philip Mann, STR Search Client, beside a smiling man with a bald head and light beard on a dark green background.

John's training gave me the confidence to secure a loan on the spot and scale from one STR to three. His approach is a total game-changer!

- Philip

Why Choose STR Search?

Success Rate
Data Accuracy
Service Scope
Risk Mitigation
Expert Network
STR Search Logo
100% profitable track record
Proprietary filters, precise forecasts
End-to-end STR investment support
Only cash-flow-positive matches
Vetted realtors, lenders, designers included
Other Services
Inconsistent ROI, no guarantees
Generic metrics, inaccurate estimates
Partial services only
No profitability screening
Limited or no partner access
Success Rate
Data Accuracy
Service Scope
Risk Mitigation
Expert Network
STR Search Logo
Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
275+
Properties Acquired
$90M+
Purchased
$20.24M+
Total Taxes Saved

Put your money to work & 
lower your tax bill

We’ve spent years analyzing what works so you don’t have to. Our job is to cut through bad data and help you make smart, profitable decisions backed by real numbers.

Schedule Your Free Call

Trusted by hundreds of 
successful investors

Generate $3-5K+ monthly cash flow with our proven property matching system.

Build long-term wealth through STRs with cash flow, equity, and bonus depreciation.

Skip 6-12 months of trial and error with our data-driven underwriting and market analysis

The Proof is in Our Track Record...

We have a 100% success rate across $90M+ in Real Estate

Out of the 275+ properties we've helped our clients buy every single one has been profitable.

You want more money. More time. More freedom. But may be stuck trading hours for dollars, and scaling your investment strategy feels out of reach.

While others are getting lost in analysis paralysis, you’ve got capital and drive to change your situation. Investors who choose the right STRs can generate $3–5K/month in cash flow, plus serious tax benefits and long-term wealth.

We’ve spent years obsessed with STR investing data so you don’t have to.

With our property match services, there’s no guesswork! Just profitable properties built to perform. With the right deal, your capital can buy more than returns. It can buy your freedom.

Buildings
Rabbu logoAirbnb logoAirdna logoPriceLabs logo
Rabbu logo
Airbnb logo
Airdna logo
PriceLabs logo

All The Ways We Can Help You

Free courses, services, and trainings, to help you maximize your earnings from AirBnb...

Get in touch with us.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Put your money to work & 
lower your tax bill

We’ve spent years analyzing what works so you don’t have to. Our job is to cut through bad data and help you make smart, profitable decisions backed by real numbers.

Schedule Your Free Call