Is Wilson, Wyoming Good for Airbnb Investment?

Potentially—Wilson, Wyoming combines visitor demand with long-term real estate upside.

• Presents a strong investment opportunity, largely driven by its proximity to popular attractions like Grand Teton National Park and Jackson Hole Mountain Resort.
• The current market conditions reflect high demand for short-term rentals, especially during peak seasons for skiing, hiking, and wildlife viewing.
• Property values in Wilson are generally high due to its desirable location and limited inventory, which can impact initial investment costs.
• However, consistent tourism trends and a robust luxury travel market contribute to strong rental income potential and a favorable return on investment for well-managed properties.

$2,800–$8,500, based on location, season, and property quality.

• Based on available market data and regional analysis, Airbnb properties in Wilson, Wyoming typically generate average monthly revenues ranging from $2,800 to $8,500, with significant seasonal fluctuations driven by the area's proximity to Jackson Hole and Grand Teton National Park.
• Peak winter months (December through March) often see the highest earnings at $6,000-$8,500 monthly due to world-class skiing demand.
• Spring and fall shoulder seasons typically yield $2,800-$4,200 monthly as visitor numbers decline.
• Key factors affecting earnings include property size and luxury amenities (hot tubs, mountain views, ski equipment storage).
• Location proximity to ski lifts, hiking trails, and downtown Jackson significantly impacts pricing power.
• Market analysis suggests that well-managed properties in Wilson can achieve annual gross revenues of $55,000-$85,000, though expenses including cleaning, maintenance, property management fees.

Potentially strong—typical annual ROI is 8–15%.

• Typically generate ROI between 8-15% annually, with higher-end properties near Jackson Hole ski areas achieving returns closer to 12-18% during peak seasons.
• The average payback period ranges from 6-10 years, depending on property acquisition costs which average $800,000-$1.5 million for suitable vacation rental properties in the area.
• Wilson's proximity to Jackson Hole Mountain Resort and Grand Teton National Park drives strong seasonal demand, with nightly rates averaging $300-600 during winter ski season and $250-450 in summer.
• The short-term rental market significantly outperforms traditional rentals by 60-120% in gross revenue, though operators must factor in higher management costs, seasonal vacancy rates of 30-40% during shoulder seasons.

Wilson, Wyoming averages 65–70% annual occupancy, with seasonal variation.

• Wilson, Wyoming experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal variation driven by its proximity to Jackson Hole and Grand Teton National Park.
• Peak occupancy occurs during summer months (June-August) at 85-90% and winter ski season (December-March) at 80-85%, while shoulder seasons see rates drop to 45-55% in spring and fall.
• Winter occupancy is particularly strong due to Jackson Hole Mountain Resort's world-class skiing, while summer attracts visitors for hiking, wildlife viewing.
• Wilson's occupancy rates exceed Wyoming's state average of approximately 55-60% and surpass the national Airbnb average of 48-52%.
• The market benefits from limited hotel inventory in the immediate area, high property values that support premium nightly rates, and consistent demand from both leisure travelers and seasonal workers.

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

• The most lucrative Airbnb neighborhoods in Wilson, Wyoming center around proximity to Jackson Hole Mountain Resort and Teton Village.
• The Village area offers the highest pricing power with ski-in/ski-out convenience and luxury amenities.
• Fish Creek Road properties excel due to their secluded luxury appeal and proximity to high-end dining and shopping, commanding premium rates from discerning travelers.
• The Aspens neighborhood attracts families and groups with larger properties and mountain views, offering solid occupancy rates year-round.
• Crescent H Ranch area provides exclusive luxury positioning with expansive properties that appeal to high-net-worth individuals seeking privacy and prestige.
• South Park Loop offers more affordable entry points while maintaining strong rental potential due to its central location and mountain access.
• Indian Paintbrush area rounds out the top neighborhoods with newer construction and modern amenities that appeal to luxury travelers seeking contemporary mountain experiences.

Yes, but only where zoning permits short-term rentals and every required license is current.

• Short-term rental regulations in Wilson, Wyoming are primarily governed by Teton County ordinances, which require property owners to obtain a Conditional Use Permit (CUP) for short-term rental operations.
• Occupancy limits are typically restricted to two guests per bedroom plus two additional guests, with a maximum of 10-12 occupants depending on the property size and septic system capacity.
• Owner-occupancy requirements vary by zoning district, with some areas requiring the owner to live on-site during rental periods.
• Zoning restrictions are particularly strict in Wilson due to its location within the Jackson Hole area.
• The registration process involves submitting detailed site plans, septic system evaluations, parking assessments, and neighborhood impact studies.
• Recent regulatory changes implemented around 2019-2022 have included stricter noise ordinances, enhanced parking requirements (typically 1-2 spaces per bedroom), mandatory 24-hour local contact persons.

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

• Short-term rentals in Wilson, Wyoming are subject to several fees and taxes including Wyoming's 4% state lodging tax, Teton County's 3% lodging tax for a combined 7% lodging tax rate.
• Property owners must obtain a Conditional Use Permit from Teton County costing approximately $1,500-$3,000 depending on the application type.
• Additional costs include fire safety inspections at $150-$300 annually, health department permits where applicable at $200-$400, and potential homeowners association fees if operating within an HOA.
• Sales tax of 4% state plus 2% local (6% total) applies to rental income, and operators must also account for annual renewal fees for permits ranging from $200-$500 depending on the specific permit type and property classification within Teton County's short-term rental regulations.