Is Wilsonville, Oregon Good for Airbnb Investment?

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Wilsonville, Oregon market research

Wilsonville, Oregon Airbnb Investment Overview

$1,200–$2,800Typical monthly host earnings
8–12%Typical annual ROI
65–70%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Wilsonville, Oregon?

Potentially—Wilsonville, Oregon combines visitor demand with long-term real estate upside.

  • Short-term rentals (STRs) are currently prohibited in Wilsonville, Oregon, under the city's municipal code.
  • The city's zoning regulations limit residential properties to long-term housing only, without provisions for STR operations in single-family or multi-family residential zones.
  • Wilsonville has not adopted any STR licensing or permitting framework, effectively maintaining a blanket prohibition on short-term rentals.
  • This legal status indicates that investing in Airbnb in Wilsonville is not a viable option due to the city's prohibitive regulations.
Earnings

How Much Does an Average Airbnb Earn in Wilsonville?

$1,200–$2,800 per month based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb hosts in Wilsonville, Oregon typically earn between $1,200 to $2,800 per month.
  • Seasonal variations show peak earnings during summer months (June through August) when revenue can increase by 25-40% due to higher tourism demand and outdoor activities in the Pacific Northwest.
  • Properties near the Willamette River, close to major employers like Nike headquarters in nearby Beaverton.
  • Key factors affecting earnings include proximity to public transportation, property condition and amenities, professional photography quality, host responsiveness ratings.
  • Occupancy rates generally range from 60-75% for well-managed properties, with successful hosts maintaining super-host status achieving higher booking rates and premium pricing.
ROI Analysis

Airbnb Return on Investment in Wilsonville

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with higher-end properties near the Charbonneau district achieving up to 15% due to proximity to corporate housing demand from Nike and other tech companies.
  • The average payback period ranges from 7-10 years, depending on initial investment and property type, with condos and smaller homes recovering costs faster than luxury properties.
  • Daily rates average $120-180 for entire homes, with occupancy rates around 65-75% annually, generating approximately $28,000-45,000 in gross rental income compared to long-term rentals that typically yield $2,200-3,200 monthly or $26,400-38,400 annually.
  • Short-term rentals outperform traditional rentals by 15-25% in gross income but require higher operational costs including cleaning, management, and vacancy periods.
  • The Wilsonville market benefits from consistent business travel demand, proximity to Portland International Airport, and limited hotel inventory.
Occupancy Rate

Average Airbnb Occupancy Rate in Wilsonville

Wilsonville, Oregon averages 65–70% annual occupancy, with seasonal variation.

  • Wilsonville, Oregon maintains an average Airbnb occupancy rate of approximately 65-70% annually, with significant seasonal variations that peak during summer months (July-September) at 80-85% occupancy due to favorable weather and increased tourism activity, while winter months (December-February) typically see occupancy drop to 45-55%.
  • Spring and fall shoulder seasons generally maintain moderate occupancy rates around 60-65%.
  • Peak demand occurs during summer festivals, wine harvest season in nearby Willamette Valley, and major events in nearby Portland.
  • Wilsonville's occupancy rates generally align closely with Oregon's statewide average of 68% but fall slightly below the national Airbnb average of 72%.
  • The city benefits from business travel related to its proximity to Portland and Nike headquarters, which helps maintain steady weekday bookings throughout the year.
Best Neighborhoods

Best Neighborhoods for Airbnb in Wilsonville

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in Wilsonville include Charbonneau Village, a master-planned community with upscale homes near the Willamette River offering strong pricing power due to its resort-like amenities and proximity to golf courses and walking trails that attract affluent visitors.
  • The Town Center area provides excellent investment potential with its walkability to shopping, dining, and business districts.
  • Neighborhoods near Boones Ferry Road offer good value with moderate home prices while maintaining easy access to I-5 and proximity to both Portland and Salem.
  • The Villebois community stands out for its modern planned development with parks, trails, and family-friendly amenities that command premium rates from visitors seeking upscale accommodations.
  • Areas around Memorial Park provide strong rental potential due to their central location and access to recreational facilities, appealing to families and sports teams.
  • The Canyon Creek neighborhood offers investment opportunities with its established residential character and proximity to schools and parks.
  • Finally, properties near the Wilsonville Road corridor benefit from excellent transportation access and proximity to major employers.
Regulations

Short-term Rental Regulations in Wilsonville

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Short-term rental regulations in Wilsonville, Oregon require property owners to obtain a Conditional Use Permit through the city's planning department.
  • The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size.
  • Owner-occupancy requirements mandate that the primary residence must be the owner's principal dwelling for at least 185 days per year.
  • Zoning restrictions limit short-term rentals primarily to single-family residential areas, with stricter limitations in multi-family zones and commercial areas requiring separate approvals.
  • The registration process involves submitting detailed applications including floor plans, parking arrangements, emergency contact information, and proof of liability insurance coverage of at least $1 million.
  • Recent regulatory changes implemented around 2019-2020 included stricter enforcement mechanisms, increased penalties for violations ranging from $500-$2,500 per incident, mandatory 24-hour local contact requirements.
Fees and Taxes

Short-term Rental Fees and Taxes in Wilsonville

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Wilsonville, Oregon are subject to several fees and taxes including Oregon's statewide lodging tax of 1.8%, Clackamas County's transient lodging tax of 7%.
  • Property owners must obtain a business license from the City of Wilsonville costing around $50-75 annually, register with the Oregon Department of Revenue for tax collection purposes (typically $10-25).
  • Additional costs include potential homeowner association fees if applicable, fire safety inspections at approximately $100-150, and compliance with building code requirements which may involve inspection fees of $75-200.
  • Some properties may also be subject to system development charges or impact fees if modifications are made.
Common questions

Wilsonville, Oregon Airbnb investment FAQs

How to start an Airbnb in Wilsonville, Oregon?

To start an Airbnb in Wilsonville, Oregon, begin by researching local regulations through the City of Wilsonville Planning Department, as the city requires short term rental operators to obtain a Conditional Use Permit and comply with zoning restrictions that typically limit rentals to residential zones.

Launch checklist

  • Contact Wilsonville City Hall at 503 to 682 1011 to understand specific permit requirements, which generally include a business license, fire safety inspection, and compliance with occupancy limits.
  • Find a suitable property in residential areas like Charbonneau or near the Willamette River, ensuring it meets the city's requirements for parking (typically 2 spaces) and doesn't violate HOA restrictions.
  • Obtain necessary permits including a Washington County business license, Oregon state tax registration, and complete the city's application process which may take 4 to 6 weeks and cost approximately $500 to 800 in fees.
  • Furnish the property with quality amenities focusing on business travelers given Wilsonville's proximity to Nike headquarters and other corporate offices, including high speed internet, workspace areas, and kitchen essentials.
  • List your property on Airbnb and VRBO with professional photos highlighting nearby attractions like the Wilsonville Family Fun Center and easy access to Portland.
  • Manage your rental by maintaining compliance with the city's noise ordinances, guest registration requirements, and regular safety inspections while collecting and remitting the required 11.5% combined lodging tax to both the city and state.
What's the best way to identify good STR properties in Wilsonville, Oregon?

To identify profitable STR properties in Wilsonville, Oregon, focus on locations within 15 to 20 minutes of major employment centers like Nike headquarters, Intel campuses, and the Kruse Way business district.

What to prioritize

  • Target 2 to 4 bedroom single family homes or townhomes built after 1990 with modern amenities, dedicated workspaces, parking, and outdoor spaces, as the market attracts business travelers and families visiting the area's corporate facilities.
  • Conduct pricing analysis using AirDNA and Mashvisor to benchmark against comparable properties, aiming for properties that can generate $150 to 250 per night with 60 to 70% occupancy rates.
  • Research competition by monitoring existing STRs within a 3 mile radius using tools like AirDNA, AllTheRooms, and direct Airbnb/VRBO searches, paying attention to properties near Charbonneau Village, Villebois, and established neighborhoods like Charbonneau Hills.
  • Utilize Wilsonville specific resources including the city's planning department for zoning verification, Washington County property records, local real estate agents familiar with STR regulations.
How to get an Airbnb permit in Wilsonville, Oregon?

To obtain an Airbnb/STR permit in Wilsonville, Oregon, you must first contact the Wilsonville Planning Department at City Hall located at 29799 SW Town Center Loop East to determine if short term rentals are permitted in your specific zoning district, as the city has restrictive regulations on STRs.

Documents and approvals

  • If allowed, you'll need to submit an application through the Planning Department including a completed STR application form, property deed or lease agreement, floor plan showing maximum occupancy, parking plan demonstrating adequate off street parking.
  • Required documents also include a business license from the city, Oregon lodging tax registration, and Washington County transient lodging tax registration.
  • Application fees typically range from $200 to 500 for initial permits plus annual renewal fees of approximately $100 to 200.
  • The review process generally takes 4 to 6 weeks for administrative review, though it may require Planning Commission approval depending on location and zoning, which could extend the timeline to 8 to 12 weeks.
  • Wilsonville specific requirements include limiting occupancy to 2 guests per bedroom plus 2 additional guests, maintaining a 24/7 local contact person, providing adequate parking (typically 1 space per bedroom).
Is it legal to operate a short-term rental in Wilsonville, Oregon?

Short term rentals (STRs) are currently prohibited in Wilsonville, Oregon under the city's municipal code, which does not allow residential properties to be used for transient lodging or vacation rental purposes.

Core operating requirements

  • The city maintains strict zoning regulations that limit residential areas to long term housing only, with no provisions for STR operations in single family or multi family residential zones.
  • Wilsonville has not adopted any STR licensing or permitting framework like some other Oregon cities, effectively maintaining a blanket prohibition on such uses.
  • The city's position stems from concerns about housing availability, neighborhood character preservation, and parking impacts in this planned community south of Portland.
  • As of 2023 to 2024, there have been no significant legal changes to allow STRs, and the city council has not indicated plans to modify these restrictions.
What are the best places to invest in Airbnb in Wilsonville, Oregon?

The most promising Airbnb investment areas in Wilsonville, Oregon include the Town Center district near the WES commuter rail station, which attracts business travelers visiting Nike headquarters and other corporate offices in the area. The Charbonneau neighborhood offers upscale accommodations for guests attending events at nearby Langdon Farms Golf Club or visiting the premium shopping at Bridgeport Village just across the river.

Areas to research

  • Areas close to the Wilsonville Road corridor provide easy access to I 5 and attract travelers heading to wine country in Yamhill County or business visitors to the numerous tech companies in the South Metro area.
  • Properties near the Willamette River and Boones Ferry Road are attractive for their proximity to parks and outdoor activities, drawing weekend visitors and families.
Airbnb and lodging taxes in Wilsonville, Oregon

Airbnb properties in Wilsonville, Oregon are subject to multiple lodging taxes including the Oregon state transient lodging tax of 1.8%, Clackamas County's transient lodging tax of 7%, and potentially Wilsonville's local transient occupancy tax of approximately 8 to 10%. These taxes apply to stays of less than 30 consecutive days and are typically collected by Airbnb directly from guests at the time of booking through their automated tax collection system, which began around 2018 to 2019.

Taxes and filing responsibilities

  • Airbnb remits these taxes quarterly to the appropriate jurisdictions on behalf of hosts, though hosts remain ultimately responsible for compliance and should verify their registration requirements with each taxing authority.
  • Exemptions generally include stays of 30 days or longer (considered long term rentals in preference to transient lodging), stays by certain government employees on official business, and in some cases nonprofit organization bookings.
Total cost to purchase, furnish and operate an Airbnb in Wilsonville, Oregon

Starting an Airbnb in Wilsonville, Oregon requires approximately $650,000 to 750,000 in total initial investment.

Cost breakdown

  • Property purchase costs around $550,000 to 650,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing a 2 to 3 bedroom property typically costs $15,000 to 25,000 including furniture, appliances, linens, and decor to create an attractive rental space.
  • Initial setup expenses including professional photography, listing creation, and marketing materials run approximately $2,000 to 3,000.
  • Permits and fees in Wilsonville include business license ($100 to 200), short term rental permit ($300 to 500), and potential HOA approval costs totaling around $500 to 1,000.
  • Insurance for short term rentals costs approximately $2,000 to 3,000 annually, with the first year paid upfront.
  • Utility setup and deposits for electricity, water, gas, internet, and cable services typically require $1,000 to 2,000 initially.
  • First six months of operating costs including utilities ($300 to 500/month), cleaning services ($100 to 150 per turnover), property management software ($50 to 100/month), maintenance reserves ($200 to 400/month).
Are Airbnb properties in Wilsonville, Oregon profitable?

Airbnb properties in Wilsonville, Oregon typically generate annual revenues between $25,000 to $45,000 for entire homes, with average daily rates ranging from $85 to $140 depending on property size and amenities.

Profitability indicators

  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($30 to 50 per turnover), property management (10 to 20%), utilities ($150 to 250/month), insurance ($1,200 to 2,000 annually).
  • Net profit margins typically range from 15 to 35% for well managed properties, with higher end homes near the Charbonneau Golf Club achieving margins closer to 30 to 40% due to premium pricing.
  • Success factors include proximity to Nike headquarters (major corporate travel driver), Intel facilities, and easy Portland airport access, with properties featuring modern amenities, professional photography, and responsive hosting achieving 70 to 85% occupancy rates.
  • A typical 3 bedroom home purchased for $450,000 in 2022 might generate $38,000 annual revenue with $22,000 in expenses, yielding approximately $16,000 net profit (42% margin).
What is the expected return on investment for an Airbnb in Wilsonville, Oregon?

Based on Wilsonville, Oregon market conditions, Airbnb investments typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% depending on property type and location within the city.

Return planning figures

  • Properties near the Willamette River and close to Nike headquarters command premium rates of $120 to 180 per night, while standard residential properties average $80 to 120 nightly.
  • Initial profitability usually occurs within 18 to 24 months, factoring in startup costs of $15,000 to 25,000 for furnishing and marketing.
  • The market benefits from consistent business travel demand due to major employers like Nike, Mentor Graphics, and FLIR Systems, plus recreational visitors attracted to nearby wineries and outdoor activities.
  • Occupancy rates typically range 65 to 75% annually, with peak seasons during summer months and corporate events driving higher rates.
  • Properties requiring minimal renovation in desirable neighborhoods like Charbonneau or near Town Center Park show stronger performance, with some investors achieving 14 to 16% ROI in optimal locations with premium amenities and professional management.
What company can help me find and buy a profitable Airbnb in Wilsonville, Oregon?

STRSearch is a national platform that specializes in identifying profitable short term rental properties for investors in Wilsonville, Oregon.

Companies and resources

  • Local real estate agents like Keller Williams Realty and Coldwell Banker Bain have agents experienced in investment properties and vacation rentals in the Wilsonville area.
  • National services include Mashvisor, which provides Airbnb analytics and property search tools, and AirDNA for market data analysis.
  • RedAwning offers property management and investment services for short term rentals.
  • Local companies such as Vacasa and AvantStay provide property management services that can help investors identify profitable opportunities.
  • Real estate investment firms like BiggerPockets connect investors with local agents familiar with Airbnb regulations in Clackamas County.
  • Additional services include Awning for short term rental insurance, Hostfully for property management software, and local property management companies like Oregon Short Term Rental Management that understand Wilsonville's specific zoning laws and permit requirements established around 2018 to 2020.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
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Limited or no partner access
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